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HA

Herold Advisors Portfolio holdings

AUM $506M
1-Year Est. Return 26.75%
This Fund
S&P 500
This Quarter Est. Return
+11.73%
1 Year Est. Return
+26.75%
3 Year Est. Return
+79.74%
5 Year Est. Return
+104.88%
10 Year Est. Return
–
AUM
$257M
AUM Growth
+$462K
Cap. Flow
-$23.7M
Cap. Flow %
-9.2%
Top 10 Hldgs %
24.82%
Holding
712
New
2
Increased
68
Reduced
67
Closed
507

Top Buys

Rank Stock Value
1
AVDR
AVDR US LargeCap Leading ETF
AVDR
+$1.01M
2
AVDE icon
Avantis International Equity ETF
AVDE
+$750K
3
VZ icon
Verizon
VZ
+$472K
4
DIS icon
Walt Disney
DIS
+$343K
5
DFUS
Dimensional US Equity ETF
DFUS
+$315K

Top Sells

Rank Stock Value
1
ATVI
Activision Blizzard
ATVI
+$1.24M
2
ERSX
ERShares NextGen Entrepreneurs ETF
ERSX
+$716K
3
XOVR
EntrepreneurShares Series Trust ERShares Private-Public Crossover ETF
XOVR
+$650K
4
MSFT icon
Microsoft
MSFT
+$411K
5
NTSX icon
WisdomTree US Efficient Core Fund
NTSX
+$375K

Sector Composition

Rank Sector Weight
1 Technology 19.43%
2 Miscellaneous 17.87%
3 Financials 14.02%
4 Healthcare 12.25%
5 Consumer Discretionary 6.81%
Name Market Value Portfolio Weight Shares or Principal Change
in Stake 		Capital Flow
T icon
51
AT&T
T
$176B
$1.66M 0.64%
89,152
+1,416
+2% +$26.5K
SCHG icon
52
Schwab US Large-Cap Growth ETF
SCHG
$62.8B
$1.62M 0.63%
79,280
– –
MRK icon
53
Merck
MRK
$371B
$1.62M 0.63%
21,095
+927
+5% +$73.8K
HON icon
54
Honeywell
HON
$66.4B
$1.61M 0.63%
8,208
– –
NUE icon
55
Nucor
NUE
$59.2B
$1.6M 0.62%
14,030
– –
DPZ icon
56
Domino's
DPZ
$11.3B
$1.6M 0.62%
2,835
– –
DGRW icon
57
WisdomTree Trust WisdomTree US Quality Dividend Growth Fund
DGRW
$17.3B
$1.54M 0.6%
23,404
+1
+0% +$63
RDVY icon
58
First Trust Rising Dividend Achievers ETF
RDVY
$25.5B
$1.48M 0.57%
28,565
+1,300
+5% +$65.6K
SWKS icon
59
Skyworks Solutions
SWKS
$11.1B
$1.47M 0.57%
9,445
-200
-2% -$32K
DE icon
60
Deere & Co
DE
$187B
$1.46M 0.57%
4,250
+175
+4% +$60.9K
DIS icon
61
Walt Disney
DIS
$182B
$1.45M 0.56%
9,367
+2,121
+29% +$343K
BAC icon
62
Bank of America
BAC
$438B
$1.44M 0.56%
32,414
+1,173
+4% +$53.4K
NTSX icon
63
WisdomTree US Efficient Core Fund
NTSX
$1.4B
$1.43M 0.56%
32,245
-8,690
-21% -$375K
UNH icon
64
UnitedHealth
UNH
$356B
$1.41M 0.55%
2,805
– –
CMCSA icon
65
Comcast
CMCSA
$94B
$1.41M 0.55%
27,958
-6,454
-19% -$336K
MCD icon
66
McDonald's
MCD
$181B
$1.4M 0.54%
5,237
-100
-2% -$25.2K
CMPR icon
67
Cimpress
CMPR
$2.13B
$1.37M 0.53%
19,100
– –
JKHY icon
68
Jack Henry & Associates
JKHY
$11.6B
$1.35M 0.53%
8,120
– –
UNP icon
69
Union Pacific
UNP
$172B
$1.34M 0.52%
5,305
– –
TROW icon
70
T. Rowe Price
TROW
$23.4B
$1.3M 0.5%
6,600
– –
ICVT icon
71
iShares Convertible Bond ETF
ICVT
$7.89B
$1.28M 0.5%
14,410
-30
-0.2% -$2.92K
CWB icon
72
State Street SPDR Bloomberg Convertible Securities ETF
CWB
$5.64B
$1.25M 0.49%
15,138
-2,500
-14% -$214K
HEI.A icon
73
HEICO Corp Class A
HEI.A
$33.6B
$1.21M 0.47%
9,450
-200
-2% -$25.4K
TSCO icon
74
Tractor Supply
TSCO
$18.2B
$1.2M 0.47%
25,175
+3,275
+15% +$143K
CVS icon
75
CVS Health
CVS
$124B
$1.2M 0.47%
11,639
-392
-3% -$36.2K
1 2
3
4 5

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RWM
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Herold Advisors's Q4 2021 Portfolio in Review

As of Q4 2021, Herold Advisors held 712 positions worth $257M, up 0.18% from $257M the previous quarter. Its ten largest holdings account for 25% of the portfolio.

Herold Advisors withdrew a net $23.7M in Q4 2021, closing 507 positions and reducing 67 holdings. Its most notable exit was Activision Blizzard, an estimated $1.24M position sold in full.

By sector, the portfolio is most concentrated in Technology at 19% of assets, up from 17% a quarter earlier, followed by Miscellaneous and Financials.

Against the trend, Herold Advisors opened a new position in AVDR US LargeCap Leading ETF worth $1.04M.

  • Herold Advisors's largest Q4 2021 buy was AVDR US LargeCap Leading ETF: 32,340 shares worth $1.04M.
  • Herold Advisors added most to Avantis International Equity ETF in Q4 2021, an estimated $750K increase.
  • Herold Advisors's biggest Q4 2021 reduction was Microsoft, cutting an estimated $411K.
  • Herold Advisors fully exited Activision Blizzard in Q4 2021, selling an estimated $1.24M.
  • Herold Advisors's ten largest holdings make up 25% of its $257M portfolio in Q4 2021.
  • Herold Advisors opened 2 new positions and closed 507 in Q4 2021.
  • Herold Advisors's portfolio value rose 0.18% quarter-over-quarter to $257M.

Based on Herold Advisors's 13F filing for Q4 2021, filed 20 Jan 2022.