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HA

Herold Advisors Portfolio holdings

AUM $506M
1-Year Est. Return 26.75%
This Fund
S&P 500
This Quarter Est. Return
+11.73%
1 Year Est. Return
+26.75%
3 Year Est. Return
+79.74%
5 Year Est. Return
+104.88%
10 Year Est. Return
–
AUM
$257M
AUM Growth
+$462K
Cap. Flow
-$23.7M
Cap. Flow %
-9.2%
Top 10 Hldgs %
24.82%
Holding
712
New
2
Increased
68
Reduced
67
Closed
507

Top Buys

Rank Stock Value
1
AVDR
AVDR US LargeCap Leading ETF
AVDR
+$1.01M
2
AVDE icon
Avantis International Equity ETF
AVDE
+$750K
3
VZ icon
Verizon
VZ
+$472K
4
DIS icon
Walt Disney
DIS
+$343K
5
DFUS
Dimensional US Equity ETF
DFUS
+$315K

Top Sells

Rank Stock Value
1
ATVI
Activision Blizzard
ATVI
+$1.24M
2
ERSX
ERShares NextGen Entrepreneurs ETF
ERSX
+$716K
3
XOVR
EntrepreneurShares Series Trust ERShares Private-Public Crossover ETF
XOVR
+$650K
4
MSFT icon
Microsoft
MSFT
+$411K
5
NTSX icon
WisdomTree US Efficient Core Fund
NTSX
+$375K

Sector Composition

Rank Sector Weight
1 Technology 19.43%
2 Miscellaneous 17.87%
3 Financials 14.02%
4 Healthcare 12.25%
5 Consumer Discretionary 6.81%
Name Market Value Portfolio Weight Shares or Principal Change
in Stake 		Capital Flow
PINS icon
526
Pinterest
PINS
$11.6B
– –
-200
Closed -$10K
PK icon
527
Park Hotels & Resorts
PK
$3.07B
– –
-500
Closed -$9K
PKG icon
528
Packaging Corp of America
PKG
$21.1B
– –
-590
Closed -$81K
PLTR icon
529
Palantir
PLTR
$419B
– –
-8,750
Closed -$210K
PLUG icon
530
Plug Power
PLUG
$3.03B
– –
-300
Closed -$7K
PMO
531
Franklin Municipal Opportunities Trust
PMO
$277M
– –
-5,800
Closed -$79K
PNC icon
532
PNC Financial Services
PNC
$98B
– –
-661
Closed -$129K
PPL
533
PPL Corp
PPL
$26.4B
– –
-2,000
Closed -$55K
PSA icon
534
Public Storage
PSA
$55.6B
– –
-500
Closed -$148K
PSLV icon
535
Sprott Physical Silver Trust
PSLV
$13.7B
– –
-2,000
Closed -$15K
PSX icon
536
Phillips 66
PSX
$102B
– –
-800
Closed -$56K
PTBD icon
537
Pacer Trendpilot US Bond ETF
PTBD
$85.2M
– –
-1,060
Closed -$28K
PTON icon
538
Peloton Interactive
PTON
$2.37B
– –
-521
Closed -$45K
PWR icon
539
Quanta Services
PWR
$93.9B
– –
-2,000
Closed -$227K
PWV icon
540
Invesco Large Cap Value ETF
PWV
$1.9B
– –
-194
Closed -$8K
PYN
541
DELISTED
PIMCO New York Municipal Income Fund III
PYN
– –
-9,959
Closed -$102K
QCLN icon
542
First Trust NASDAQ Clean Edge Green Energy Index Fund
QCLN
$564M
– –
-200
Closed -$12K
QQQJ icon
543
Invesco NASDAQ Next Gen 100 ETF
QQQJ
$1.19B
– –
-200
Closed -$6K
QS icon
544
QuantumScape Corp
QS
$3.37B
– –
-2,100
Closed -$51K
QUAL icon
545
iShares MSCI USA Quality Factor ETF
QUAL
$47.5B
– –
-200
Closed -$26K
QUS icon
546
State Street SPDR MSCI USA StrategicFactors ETF
QUS
$1.58B
– –
-1,300
Closed -$155K
RA
547
Brookfield Real Assets Income Fund
RA
$691M
– –
-500
Closed -$10K
RBLX icon
548
Roblox
RBLX
$30.9B
– –
-250
Closed -$18K
RCL icon
549
Royal Caribbean
RCL
$70.9B
– –
-100
Closed -$8K
RF icon
550
Regions Financial
RF
$25.9B
– –
-3,500
Closed -$74K
20 21
22
23 24

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UM
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LN
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RWM
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HIM
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OL
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LSA
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EIA
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Herold Advisors's Q4 2021 Portfolio in Review

As of Q4 2021, Herold Advisors held 712 positions worth $257M, up 0.18% from $257M the previous quarter. Its ten largest holdings account for 25% of the portfolio.

Herold Advisors withdrew a net $23.7M in Q4 2021, closing 507 positions and reducing 67 holdings. Its most notable exit was Activision Blizzard, an estimated $1.24M position sold in full.

By sector, the portfolio is most concentrated in Technology at 19% of assets, up from 17% a quarter earlier, followed by Miscellaneous and Financials.

Against the trend, Herold Advisors opened a new position in AVDR US LargeCap Leading ETF worth $1.04M.

  • Herold Advisors's largest Q4 2021 buy was AVDR US LargeCap Leading ETF: 32,340 shares worth $1.04M.
  • Herold Advisors added most to Avantis International Equity ETF in Q4 2021, an estimated $750K increase.
  • Herold Advisors's biggest Q4 2021 reduction was Microsoft, cutting an estimated $411K.
  • Herold Advisors fully exited Activision Blizzard in Q4 2021, selling an estimated $1.24M.
  • Herold Advisors's ten largest holdings make up 25% of its $257M portfolio in Q4 2021.
  • Herold Advisors opened 2 new positions and closed 507 in Q4 2021.
  • Herold Advisors's portfolio value rose 0.18% quarter-over-quarter to $257M.

Based on Herold Advisors's 13F filing for Q4 2021, filed 20 Jan 2022.