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Sterling Investment Counsel Portfolio holdings

AUM $425M
1-Year Est. Return 28.28%
This Fund
S&P 500
This Quarter Est. Return
+2.83%
1 Year Est. Return
+28.28%
3 Year Est. Return
+82.8%
5 Year Est. Return
–
10 Year Est. Return
–
AUM
$349M
AUM Growth
+$37.1M
Cap. Flow
+$34.3M
Cap. Flow %
9.83%
Top 10 Hldgs %
51.45%
Holding
193
New
63
Increased
72
Reduced
31
Closed
6

Top Buys

Rank Stock Value
1
AAPL icon
Apple
AAPL
+$2.53M
2
MSFT icon
Microsoft
MSFT
+$2.32M
3
GOOGL icon
Alphabet (Google) Class A
GOOGL
+$1.59M
4
HYG icon
iShares iBoxx $ High Yield Corporate Bond ETF
HYG
+$1.32M
5
VOT icon
Vanguard Morningstar Mid-Cap Growth ETF
VOT
+$1.31M

Top Sells

Rank Stock Value
1
HMOP icon
Hartford Municipal Opportunities ETF
HMOP
+$6.86M
2
SGOV icon
iShares 0-3 Month Treasury Bond ETF
SGOV
+$4.68M
3
MUB icon
iShares National Muni Bond ETF
MUB
+$646K
4
IVW icon
iShares S&P 500 Growth ETF
IVW
+$530K
5
JPST icon
JPMorgan Ultra-Short Income ETF
JPST
+$477K

Sector Composition

Rank Sector Weight
1 Technology 14.09%
2 Financials 7.88%
3 Communication Services 5.7%
4 Healthcare 4.26%
5 Consumer Discretionary 3.96%
Name Market Value Portfolio Weight Shares or Principal Change
in Stake 		Capital Flow
IONQ icon
151
IonQ
IONQ
$17.6B
$263K 0.08%
5,855
+1,490
+34% +$83.5K
ITOT icon
152
iShares Core S&P Total US Stock Market ETF
ITOT
$97.5B
$262K 0.08%
1,763
+268
+18% +$39.6K
RF icon
153
Regions Financial
RF
$26.9B
$253K 0.07%
+10,737
New +$274K
VTI icon
154
Vanguard Morningstar Total Stock Market ETF
VTI
$689B
$247K 0.07%
738
-44
-6% -$14.6K
ADP icon
155
Automatic Data Processing
ADP
$108B
$244K 0.07%
948
-150
-14% -$39.9K
IJK icon
156
iShares S&P Mid-Cap 400 Growth ETF
IJK
$11.2B
$243K 0.07%
2,504
– –
PWR icon
157
Quanta Services
PWR
$101B
$240K 0.07%
+759
New +$333K
ES icon
158
Eversource Energy
ES
$26.8B
$238K 0.07%
+4,150
New +$291K
MPC icon
159
Marathon Petroleum
MPC
$94.5B
$238K 0.07%
+1,705
New +$319K
ACWX icon
160
iShares MSCI ACWI ex US ETF
ACWX
$11.9B
$237K 0.07%
3,533
– –
MGV icon
161
Vanguard Morningstar Mega Cap Value ETF
MGV
$13.6B
$236K 0.07%
+1,891
New +$263K
GIS icon
162
General Mills
GIS
$20.2B
$235K 0.07%
+3,687
New +$175K
D icon
163
Dominion Energy
D
$59.9B
$234K 0.07%
+4,351
New +$262K
ZTS icon
164
Zoetis
ZTS
$31.1B
$234K 0.07%
+1,434
New +$187K
TJX icon
165
TJX Companies
TJX
$172B
$230K 0.07%
+1,905
New +$282K
MU icon
166
Micron Technology
MU
$981B
$229K 0.07%
+804
New +$184K
NOC icon
167
Northrop Grumman
NOC
$81.8B
$229K 0.07%
+487
New +$283K
VHT icon
168
Vanguard Health Care ETF
VHT
$19B
$227K 0.07%
790
– –
MKL icon
169
Markel Group
MKL
$22.8B
$226K 0.06%
+105
New +$213K
BNDX icon
170
Vanguard Total International Bond ETF
BNDX
$82.9B
$224K 0.06%
+4,564
New +$225K
FE icon
171
FirstEnergy
FE
$27.1B
$223K 0.06%
+5,596
New +$257K
OEF icon
172
iShares S&P 100 ETF
OEF
$20.4B
$221K 0.06%
644
– –
IBB icon
173
iShares Biotechnology ETF
IBB
$9.81B
$221K 0.06%
+1,308
New +$212K
CME icon
174
CME Group
CME
$93.2B
$216K 0.06%
+929
New +$252K
UNM icon
175
Unum
UNM
$14.2B
$215K 0.06%
+2,944
New +$225K
4 5 6
7
8

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OGM
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BMC
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SGA
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WPW
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GPGA
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DS
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CSNH
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Sterling Investment Counsel's Q4 2025 Portfolio in Review

As of Q4 2025, Sterling Investment Counsel held 193 positions worth $349M, up 12% from $312M the previous quarter. Its ten largest holdings account for 51% of the portfolio.

Sterling Investment Counsel deployed $34.3M of net new capital in Q4 2025, opening 63 new positions and adding to 72 existing holdings. Its largest new stake was iShares iBoxx $ High Yield Corporate Bond ETF: 16,381 shares worth $1.29M.

By sector, the portfolio is most concentrated in Technology at 14% of assets, up from 13% a quarter earlier, followed by Financials and Communication Services.

On the sell side, the largest reduction was iShares S&P 500 Growth ETF, an estimated $530K trimmed.

  • Sterling Investment Counsel's largest Q4 2025 buy was iShares iBoxx $ High Yield Corporate Bond ETF: 16,381 shares worth $1.29M.
  • Sterling Investment Counsel added most to Apple in Q4 2025, an estimated $2.53M increase.
  • Sterling Investment Counsel's biggest Q4 2025 reduction was iShares S&P 500 Growth ETF, cutting an estimated $530K.
  • Sterling Investment Counsel fully exited Hartford Municipal Opportunities ETF in Q4 2025, selling an estimated $6.86M.
  • Sterling Investment Counsel's ten largest holdings make up 51% of its $349M portfolio in Q4 2025.
  • Sterling Investment Counsel opened 63 new positions and closed 6 in Q4 2025.
  • Sterling Investment Counsel's portfolio value rose 12% quarter-over-quarter to $349M.

Based on Sterling Investment Counsel's 13F filing for Q4 2025, filed 27 Jan 2026.