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SIC

Sterling Investment Counsel Portfolio holdings

AUM $425M
1-Year Est. Return 28.28%
This Fund
S&P 500
This Quarter Est. Return
+11.63%
1 Year Est. Return
+28.28%
3 Year Est. Return
+82.8%
5 Year Est. Return
–
10 Year Est. Return
–
AUM
$171M
AUM Growth
-$122M
Cap. Flow
-$139M
Cap. Flow %
-81.76%
Top 10 Hldgs %
53.25%
Holding
182
New
8
Increased
18
Reduced
103
Closed
42

Top Buys

Rank Stock Value
1
IWR icon
iShares Russell Mid-Cap ETF
IWR
+$526K
2
IWM icon
iShares Russell 2000 ETF
IWM
+$281K
3
SRLN icon
State Street Blackstone Senior Loan ETF
SRLN
+$252K
4
GEV icon
GE Vernova
GEV
+$229K
5
PWR icon
Quanta Services
PWR
+$224K

Top Sells

Rank Stock Value
1
IVW icon
iShares S&P 500 Growth ETF
IVW
+$11.9M
2
JEPI icon
JPMorgan Equity Premium Income ETF
JEPI
+$11.1M
3
QQQM icon
Invesco NASDAQ 100 ETF
QQQM
+$10M
4
CGXU icon
Capital Group International Focus Equity ETF
CGXU
+$6.99M
5
IVV icon
iShares Core S&P 500 ETF
IVV
+$5.13M

Sector Composition

Rank Sector Weight
1 Technology 13.72%
2 Financials 8.79%
3 Communication Services 5.07%
4 Consumer Discretionary 4.32%
5 Industrials 2.86%
Name Market Value Portfolio Weight Shares or Principal Change
in Stake 		Capital Flow
TSLA icon
51
Tesla
TSLA
$1.31T
$583K 0.34%
1,835
-1,095
-37% -$330K
IWR icon
52
iShares Russell Mid-Cap ETF
IWR
$57.7B
$560K 0.33%
+6,093
New +$526K
MO icon
53
Altria Group
MO
$109B
$533K 0.31%
9,089
+46
+0.5% +$2.7K
ETN icon
54
Eaton
ETN
$178B
$532K 0.31%
1,489
-2,838
-66% -$874K
ETR icon
55
Entergy
ETR
$49.7B
$506K 0.3%
6,088
-430
-7% -$35.5K
TT icon
56
Trane Technologies
TT
$106B
$489K 0.29%
1,117
-130
-10% -$51.3K
PANW icon
57
Palo Alto Networks
PANW
$314B
$487K 0.29%
2,381
-8,298
-78% -$1.54M
IBM icon
58
IBM
IBM
$224B
$478K 0.28%
1,623
-1,118
-41% -$288K
MRK icon
59
Merck
MRK
$322B
$474K 0.28%
5,986
-5,184
-46% -$412K
DGRO icon
60
iShares Core Dividend Growth ETF
DGRO
$43.7B
$461K 0.27%
7,214
-28,054
-80% -$1.71M
AEP icon
61
American Electric Power
AEP
$67.3B
$459K 0.27%
4,421
-230
-5% -$23.9K
WMB icon
62
Williams Companies
WMB
$88.8B
$457K 0.27%
7,272
-727
-9% -$42.9K
LMT icon
63
Lockheed Martin
LMT
$137B
$443K 0.26%
956
-46
-5% -$21.5K
IP icon
64
International Paper
IP
$22.1B
$442K 0.26%
9,428
– –
VOO icon
65
Vanguard S&P 500 ETF
VOO
$1.03T
$431K 0.25%
759
+19
+3% +$9.98K
MGK icon
66
Vanguard Morningstar Mega Cap Growth ETF
MGK
$33.7B
$431K 0.25%
5,880
+410
+7% +$27K
HCA icon
67
HCA Healthcare
HCA
$89.1B
$421K 0.25%
1,099
-100
-8% -$36K
CATH icon
68
Global X S&P 500 Catholic Values ETF
CATH
$1.35B
$417K 0.24%
5,521
– –
GS icon
69
Goldman Sachs
GS
$302B
$407K 0.24%
575
+24
+4% +$13.9K
FITB
70
Fifth Third Bancorp
FITB
$52.2B
$405K 0.24%
9,847
-757
-7% -$28.4K
VOE icon
71
Vanguard Morningstar Mid-Cap Value ETF
VOE
$24.4B
$403K 0.24%
2,452
+33
+1% +$5.22K
GBTC icon
72
Grayscale Bitcoin Trust
GBTC
$9.54B
$396K 0.23%
4,665
– –
SPY icon
73
State Street SPDR S&P 500 ETF Trust
SPY
$808B
$388K 0.23%
628
-3,485
-85% -$1.99M
EMB icon
74
iShares JPMorgan USD Emerging Markets Bond ETF
EMB
$14.9B
$387K 0.23%
4,173
-312
-7% -$28.1K
DUK icon
75
Duke Energy
DUK
$95.8B
$385K 0.23%
3,263
-291
-8% -$34.3K
1 2
3
4 5

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OGM
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BMC
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SGA
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WPW
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GPGA
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CSNH
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Sterling Investment Counsel's Q2 2025 Portfolio in Review

As of Q2 2025, Sterling Investment Counsel held 182 positions worth $171M, down 42% from $292M the previous quarter. Its ten largest holdings account for 53% of the portfolio.

Sterling Investment Counsel withdrew a net $139M in Q2 2025, closing 42 positions and reducing 103 holdings. Its most notable exit was iShares 0-3 Month Treasury Bond ETF, an estimated $4.42M position sold in full.

By sector, the portfolio is most concentrated in Technology at 14% of assets, up from 13% a quarter earlier, followed by Financials and Communication Services.

Against the trend, Sterling Investment Counsel opened a new position in iShares Russell Mid-Cap ETF worth $560K.

  • Sterling Investment Counsel's largest Q2 2025 buy was iShares Russell Mid-Cap ETF: 6,093 shares worth $560K.
  • Sterling Investment Counsel added most to Mercado Libre in Q2 2025, an estimated $88.7K increase.
  • Sterling Investment Counsel's biggest Q2 2025 reduction was iShares S&P 500 Growth ETF, cutting an estimated $11.9M.
  • Sterling Investment Counsel fully exited iShares 0-3 Month Treasury Bond ETF in Q2 2025, selling an estimated $4.42M.
  • Sterling Investment Counsel's ten largest holdings make up 53% of its $171M portfolio in Q2 2025.
  • Sterling Investment Counsel opened 8 new positions and closed 42 in Q2 2025.
  • Sterling Investment Counsel's portfolio value fell 42% quarter-over-quarter to $171M.

Based on Sterling Investment Counsel's 13F filing for Q2 2025, filed 21 Jul 2025.