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SIC

Sterling Investment Counsel Portfolio holdings

AUM $425M
1-Year Est. Return 28.28%
This Fund
S&P 500
This Quarter Est. Return
+2.83%
1 Year Est. Return
+28.28%
3 Year Est. Return
+82.8%
5 Year Est. Return
–
10 Year Est. Return
–
AUM
$349M
AUM Growth
+$37.1M
Cap. Flow
+$34.3M
Cap. Flow %
9.83%
Top 10 Hldgs %
51.45%
Holding
193
New
63
Increased
72
Reduced
31
Closed
6

Top Buys

Rank Stock Value
1
AAPL icon
Apple
AAPL
+$2.53M
2
MSFT icon
Microsoft
MSFT
+$2.32M
3
GOOGL icon
Alphabet (Google) Class A
GOOGL
+$1.59M
4
HYG icon
iShares iBoxx $ High Yield Corporate Bond ETF
HYG
+$1.32M
5
VOT icon
Vanguard Morningstar Mid-Cap Growth ETF
VOT
+$1.31M

Top Sells

Rank Stock Value
1
HMOP icon
Hartford Municipal Opportunities ETF
HMOP
+$6.86M
2
SGOV icon
iShares 0-3 Month Treasury Bond ETF
SGOV
+$4.68M
3
MUB icon
iShares National Muni Bond ETF
MUB
+$646K
4
IVW icon
iShares S&P 500 Growth ETF
IVW
+$530K
5
JPST icon
JPMorgan Ultra-Short Income ETF
JPST
+$477K

Sector Composition

Rank Sector Weight
1 Technology 14.09%
2 Financials 7.88%
3 Communication Services 5.7%
4 Healthcare 4.26%
5 Consumer Discretionary 3.96%
Name Market Value Portfolio Weight Shares or Principal Change
in Stake 		Capital Flow
IXUS icon
26
iShares Core MSCI Total International Stock ETF
IXUS
$60.2B
$2.3M 0.66%
27,179
-336
-1% -$28.2K
DGRO icon
27
iShares Core Dividend Growth ETF
DGRO
$43.7B
$2.23M 0.64%
32,098
-1,140
-3% -$78.4K
IVE icon
28
iShares S&P 500 Value ETF
IVE
$50B
$2.22M 0.64%
10,480
+4
+0% +$838
AVGO icon
29
Broadcom
AVGO
$1.98T
$2.11M 0.6%
6,437
+1,300
+25% +$465K
PANW icon
30
Palo Alto Networks
PANW
$313B
$2.08M 0.6%
11,314
+340
+3% +$68.6K
GEV icon
31
GE Vernova
GEV
$269B
$1.95M 0.56%
2,978
+73
+3% +$44.5K
ABBV icon
32
AbbVie
ABBV
$442B
$1.91M 0.55%
8,683
+1,271
+17% +$290K
HD icon
33
Home Depot
HD
$353B
$1.8M 0.52%
5,026
+1,574
+46% +$577K
DIS icon
34
Walt Disney
DIS
$179B
$1.78M 0.51%
15,666
+2,076
+15% +$229K
COST icon
35
Costco
COST
$419B
$1.77M 0.51%
1,980
+1,106
+127% +$1M
CFG icon
36
Citizens Financial Group
CFG
$30.7B
$1.73M 0.5%
31,925
+8,953
+39% +$481K
XLE icon
37
State Street Energy Select Sector SPDR ETF
XLE
$39.8B
$1.66M 0.48%
37,238
+346
+0.9% +$15.4K
MCD icon
38
McDonald's
MCD
$194B
$1.59M 0.46%
5,266
+1,439
+38% +$441K
NOW icon
39
ServiceNow
NOW
$132B
$1.57M 0.45%
10,230
+400
+4% +$68.6K
ETN icon
40
Eaton
ETN
$178B
$1.55M 0.44%
4,871
+49
+1% +$17.4K
UBER icon
41
Uber
UBER
$160B
$1.54M 0.44%
18,902
+597
+3% +$53.8K
TMO icon
42
Thermo Fisher Scientific
TMO
$224B
$1.53M 0.44%
2,715
+803
+42% +$454K
BOTZ icon
43
Global X Robotics & Artificial Intelligence ETF
BOTZ
$3.56B
$1.53M 0.44%
42,232
+598
+1% +$21.7K
APH icon
44
Amphenol
APH
$206B
$1.49M 0.43%
11,017
-435
-4% -$58.2K
VOT icon
45
Vanguard Morningstar Mid-Cap Growth ETF
VOT
$19.8B
$1.48M 0.42%
5,707
+4,582
+407% +$1.31M
ARKW icon
46
ARK Web x.0 ETF
ARKW
$1.77B
$1.46M 0.42%
9,853
+769
+8% +$125K
C icon
47
Citigroup
C
$228B
$1.41M 0.41%
13,449
+3,836
+40% +$398K
AEP icon
48
American Electric Power
AEP
$67.3B
$1.39M 0.4%
13,008
+5,289
+69% +$625K
CRM icon
49
Salesforce
CRM
$162B
$1.36M 0.39%
5,047
+560
+12% +$139K
ADI icon
50
Analog Devices
ADI
$188B
$1.35M 0.39%
4,993
+67
+1% +$16.8K
1
2
3 4 5

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Sterling Investment Counsel's Q4 2025 Portfolio in Review

As of Q4 2025, Sterling Investment Counsel held 193 positions worth $349M, up 12% from $312M the previous quarter. Its ten largest holdings account for 51% of the portfolio.

Sterling Investment Counsel deployed $34.3M of net new capital in Q4 2025, opening 63 new positions and adding to 72 existing holdings. Its largest new stake was iShares iBoxx $ High Yield Corporate Bond ETF: 16,381 shares worth $1.29M.

By sector, the portfolio is most concentrated in Technology at 14% of assets, up from 13% a quarter earlier, followed by Financials and Communication Services.

On the sell side, the largest reduction was iShares S&P 500 Growth ETF, an estimated $530K trimmed.

  • Sterling Investment Counsel's largest Q4 2025 buy was iShares iBoxx $ High Yield Corporate Bond ETF: 16,381 shares worth $1.29M.
  • Sterling Investment Counsel added most to Apple in Q4 2025, an estimated $2.53M increase.
  • Sterling Investment Counsel's biggest Q4 2025 reduction was iShares S&P 500 Growth ETF, cutting an estimated $530K.
  • Sterling Investment Counsel fully exited Hartford Municipal Opportunities ETF in Q4 2025, selling an estimated $6.86M.
  • Sterling Investment Counsel's ten largest holdings make up 51% of its $349M portfolio in Q4 2025.
  • Sterling Investment Counsel opened 63 new positions and closed 6 in Q4 2025.
  • Sterling Investment Counsel's portfolio value rose 12% quarter-over-quarter to $349M.

Based on Sterling Investment Counsel's 13F filing for Q4 2025, filed 27 Jan 2026.