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Prentice Capital Management Portfolio holdings

AUM $45.7M
1-Year Est. Return 2.65%
This Fund
S&P 500
This Quarter Est. Return
+40.31%
1 Year Est. Return
-2.65%
3 Year Est. Return
+103.74%
5 Year Est. Return
-1.28%
10 Year Est. Return
–
AUM
$58M
AUM Growth
+$13M
Cap. Flow
-$1.37M
Cap. Flow %
-2.36%
Top 10 Hldgs %
94.39%
Holding
30
New
3
Increased
3
Reduced
14
Closed
8

Top Buys

Rank Stock Value
1
JBLU icon
JetBlue
JBLU
+$9.04M
2
GRPN icon
Groupon
GRPN
+$6.11M
3
BA icon
Boeing
BA
+$4.55M
4
CALY
Callaway Golf Company
CALY
+$2.9M
5
EYE icon
National Vision
EYE
+$210K

Top Sells

Rank Stock Value
1
COMP icon
Compass
COMP
+$6.33M
2
LYFT icon
Lyft
LYFT
+$6.3M
3
PTON icon
Peloton Interactive
PTON
+$1.81M
4
SNAP icon
Snap
SNAP
+$1.56M
5
UNFI icon
United Natural Foods
UNFI
+$1.36M

Sector Composition

Rank Sector Weight
1 Industrials 28.74%
2 Communication Services 26.24%
3 Consumer Discretionary 20.93%
4 Technology 12.93%
5 Financials 5.3%
Name Market Value Portfolio Weight Shares or Principal Change
in Stake 		Capital Flow
KDP icon
26
Keurig Dr Pepper
KDP
$42.8B
– –
-35,018
Closed -$1.31M
KWEB icon
27
KraneShares CSI China Internet ETF
KWEB
$5.5B
– –
-10,000
Closed -$340K
LVS icon
28
Las Vegas Sands
LVS
$32.2B
– –
-5,000
Closed -$252K
LYFT icon
29
Lyft
LYFT
$5.86B
– –
-494,187
Closed -$6.3M
PII icon
30
Polaris
PII
$3.83B
– –
-13,181
Closed -$1.1M
1
2

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Prentice Capital Management's Q4 2024 Portfolio in Review

As of Q4 2024, Prentice Capital Management held 30 positions worth $58M, up 29% from $45.1M the previous quarter. Its ten largest holdings account for 94% of the portfolio.

Prentice Capital Management's Q4 2024 filing shows 3 new, 3 increased, 14 reduced and 8 closed positions. Its largest new stake was Boeing: 28,978 shares worth $5.13M. The largest sale was Compass, an estimated $6.33M.

By sector, the portfolio is most concentrated in Industrials at 29% of assets, up from 2.2% a quarter earlier, followed by Communication Services and Consumer Discretionary.

  • Prentice Capital Management's largest Q4 2024 buy was Boeing: 28,978 shares worth $5.13M.
  • Prentice Capital Management added most to JetBlue in Q4 2024, an estimated $9.04M increase.
  • Prentice Capital Management's biggest Q4 2024 reduction was Compass, cutting an estimated $6.33M.
  • Prentice Capital Management fully exited Lyft in Q4 2024, selling an estimated $6.3M.
  • Prentice Capital Management's ten largest holdings make up 94% of its $58M portfolio in Q4 2024.
  • Prentice Capital Management opened 3 new positions and closed 8 in Q4 2024.
  • Prentice Capital Management's portfolio value rose 29% quarter-over-quarter to $58M.

Based on Prentice Capital Management's 13F filing for Q4 2024, filed 14 Feb 2025.