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PCM

Prentice Capital Management Portfolio holdings

AUM $45.7M
1-Year Est. Return 2.65%
This Fund
S&P 500
This Quarter Est. Return
-6.33%
1 Year Est. Return
-2.65%
3 Year Est. Return
+103.74%
5 Year Est. Return
-1.28%
10 Year Est. Return
AUM
$62.7M
AUM Growth
-$47.4M
Cap. Flow
-$39M
Cap. Flow %
-62.18%
Top 10 Hldgs %
90.47%
Holding
33
New
8
Increased
1
Reduced
7
Closed
15

Top Sells

Rank Stock Value
1
KKR icon
KKR & Co
KKR
+$20.1M
2
RT
Ruby Tuesday Georgia
RT
+$7.32M
3
JAKK icon
Jakks Pacific
JAKK
+$6.25M
4
TPR icon
Tapestry
TPR
+$5.28M
5
WFM
Whole Foods Market Inc
WFM
+$3.84M

Sector Composition

Rank Sector Weight
1 Communication Services 29.17%
2 Consumer Discretionary 25%
3 Energy 20.2%
4 Consumer Staples 2.86%
5 Real Estate 2.69%
Name Market Value Portfolio Weight Shares or Principal Change
in Stake
Capital Flow
FRAN
26
DELISTED
Francesca's Holdings Corporation
FRAN
-7,222
Closed -$1.21M
RST
27
DELISTED
ROSETTA STONE INC
RST
-13,510
Closed -$109K
AVP
28
DELISTED
Avon Products, Inc.
AVP
-163,886
Closed -$2.06M
WFM
29
DELISTED
Whole Foods Market Inc
WFM
-100,663
Closed -$3.84M
ARO
30
DELISTED
Aeropostale Inc
ARO
-488,548
Closed -$1.61M
CACH
31
DELISTED
CACHE INC (DE)
CACH
-148,383
Closed -$125K
WTSL
32
DELISTED
WET SEAL INC CL-A
WTSL
-2,530,946
Closed -$1.33M
DLIA
33
DELISTED
DELIA*S INC
DLIA
-6,134,679
Closed -$1.66M

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Prentice Capital Management's Q4 2014 Portfolio in Review

As of Q4 2014, Prentice Capital Management held 33 positions worth $62.7M, down 43% from $110M the previous quarter. Its ten largest holdings account for 90% of the portfolio.

Prentice Capital Management withdrew a net $39M in Q4 2014, closing 15 positions and reducing 7 holdings. Its most notable exit was KKR & Co, an estimated $20.1M position sold in full.

By sector, the portfolio is most concentrated in Communication Services at 29% of assets, up from 20% a quarter earlier, followed by Consumer Discretionary and Energy.

Against the trend, Prentice Capital Management opened a new position in ATLAS RESOURCE PARTNERS L P COM UIT REPSTG LTD PTNRS worth $8.18M.

  • Prentice Capital Management's largest Q4 2014 buy was ATLAS RESOURCE PARTNERS L P COM UIT REPSTG LTD PTNRS: 764,000 shares worth $8.18M.
  • Prentice Capital Management added most to Potbelly in Q4 2014, an estimated $297K increase.
  • Prentice Capital Management's biggest Q4 2014 reduction was Ruby Tuesday Georgia, cutting an estimated $7.32M.
  • Prentice Capital Management fully exited KKR & Co in Q4 2014, selling an estimated $20.1M.
  • Prentice Capital Management's ten largest holdings make up 90% of its $62.7M portfolio in Q4 2014.
  • Prentice Capital Management opened 8 new positions and closed 15 in Q4 2014.
  • Prentice Capital Management's portfolio value fell 43% quarter-over-quarter to $62.7M.

Based on Prentice Capital Management's 13F filing for Q4 2014, filed 13 Feb 2015.