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MPCL

My Personal CFO LLC Portfolio holdings

AUM $228M
1-Year Est. Return 14.34%
This Fund
S&P 500
This Quarter Est. Return
+9.47%
1 Year Est. Return
+14.34%
3 Year Est. Return
+50.54%
5 Year Est. Return
–
10 Year Est. Return
–
AUM
$220M
AUM Growth
+$21.5M
Cap. Flow
+$4.8M
Cap. Flow %
2.18%
Top 10 Hldgs %
54.71%
Holding
92
New
5
Increased
34
Reduced
26
Closed
–

Top Buys

Rank Stock Value
1
TFLR icon
T. Rowe Price Floating Rate ETF
TFLR
+$2.04M
2
DFAI
Dimensional International Core Equity Market ETF
DFAI
+$1.77M
3
DFAU icon
Dimensional US Core Equity Market ETF
DFAU
+$1M
4
VTI icon
Vanguard Total Stock Market ETF
VTI
+$1M
5
BMAY icon
Innovator US Equity Buffer ETF May
BMAY
+$543K

Top Sells

Rank Stock Value
1
MSFT icon
Microsoft
MSFT
+$3.64M
2
BRK.B icon
Berkshire Hathaway Class B
BRK.B
+$355K
3
BMAR icon
Innovator US Equity Buffer ETF March
BMAR
+$278K
4
VOO icon
Vanguard S&P 500 ETF
VOO
+$236K
5
XLK icon
State Street Technology Select Sector SPDR ETF
XLK
+$222K

Sector Composition

Rank Sector Weight
1 Technology 20.82%
2 Financials 2.44%
3 Communication Services 2.4%
4 Consumer Discretionary 1.11%
5 Healthcare 0.73%
Name Market Value Portfolio Weight Shares or Principal Change
in Stake 		Capital Flow
VTI icon
1
Vanguard Total Stock Market ETF
VTI
$657B
$34.4M 15.63%
113,104
+3,565
+3% +$1M
MSFT icon
2
Microsoft
MSFT
$2.99T
$18.1M 8.21%
36,318
-8,392
-19% -$3.64M
AVUS icon
3
Avantis US Equity ETF
AVUS
$13.8B
$14M 6.37%
138,935
+174
+0.1% +$16.3K
AAPL icon
4
Apple
AAPL
$4.8T
$11.4M 5.2%
55,709
+194
+0.3% +$39.2K
OKTA icon
5
Okta
OKTA
$25.8B
$11M 5.02%
110,367
+4,205
+4% +$449K
QQQ icon
6
Invesco QQQ Trust
QQQ
$463B
$8.53M 3.88%
15,469
+485
+3% +$241K
DFAU icon
7
Dimensional US Core Equity Market ETF
DFAU
$12.3B
$6.77M 3.08%
159,831
+25,624
+19% +$1M
SPY icon
8
State Street SPDR S&P 500 ETF Trust
SPY
$781B
$6.42M 2.92%
10,395
+4
+0% +$2.29K
VOO icon
9
Vanguard S&P 500 ETF
VOO
$973B
$4.89M 2.22%
8,615
-450
-5% -$236K
SCZ icon
10
iShares MSCI EAFE Small-Cap ETF
SCZ
$13.4B
$4.82M 2.19%
66,347
+968
+1% +$65.5K
DFAI
11
Dimensional International Core Equity Market ETF
DFAI
$17B
$4.2M 1.91%
121,421
+54,162
+81% +$1.77M
BAPR icon
12
Innovator US Equity Buffer ETF April
BAPR
$404M
$4.15M 1.89%
91,870
+11,000
+14% +$473K
BRK.B icon
13
Berkshire Hathaway Class B
BRK.B
$1.06T
$3.99M 1.81%
8,209
-699
-8% -$355K
VO icon
14
Vanguard Mid-Cap ETF
VO
$105B
$3.9M 1.77%
55,740
-612
-1% -$40.2K
BFEB icon
15
Innovator US Equity Buffer ETF February
BFEB
$252M
$3.41M 1.55%
76,315
-310
-0.4% -$13.1K
BDEC icon
16
Innovator US Equity Buffer ETF December
BDEC
$216M
$3.36M 1.53%
74,373
+42
+0.1% +$1.79K
VNQ icon
17
Vanguard Real Estate ETF
VNQ
$39.4B
$3.02M 1.37%
33,953
+3,127
+10% +$276K
ESGV icon
18
Vanguard ESG US Stock ETF
ESGV
$13.1B
$3.02M 1.37%
27,557
+2
+0% +$202
DVY icon
19
iShares Select Dividend ETF
DVY
$23.6B
$2.91M 1.32%
21,874
+46
+0.2% +$5.96K
BJUL icon
20
Innovator US Equity Buffer ETF July
BJUL
$289M
$2.85M 1.29%
60,420
+2,400
+4% +$106K
VDE icon
21
Vanguard Energy ETF
VDE
$9.8B
$2.75M 1.25%
23,078
+2,558
+12% +$298K
BNOV icon
22
Innovator US Equity Buffer ETF November
BNOV
$209M
$2.66M 1.21%
64,510
– –
IQLT icon
23
iShares MSCI Intl Quality Factor ETF
IQLT
$13.5B
$2.58M 1.17%
59,711
+4,511
+8% +$187K
NVDA icon
24
NVIDIA
NVDA
$4.92T
$2.52M 1.15%
15,956
-759
-5% -$95.5K
STGW icon
25
Stagwell
STGW
$1.84B
$2.5M 1.14%
555,029
– –
1
2 3 4

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My Personal CFO LLC's Q2 2025 Portfolio in Review

As of Q2 2025, My Personal CFO LLC held 92 positions worth $220M, up 11% from $199M the previous quarter. Its ten largest holdings account for 55% of the portfolio.

My Personal CFO LLC's Q2 2025 filing shows 5 new, 34 increased and 26 reduced positions. Its largest new stake was Innovator US Equity Buffer ETF May: 13,550 shares worth $572K. The largest sale was Microsoft, an estimated $3.64M.

By sector, the portfolio is most concentrated in Technology at 21% of assets, down from 22% a quarter earlier, followed by Financials and Communication Services.

  • My Personal CFO LLC's largest Q2 2025 buy was Innovator US Equity Buffer ETF May: 13,550 shares worth $572K.
  • My Personal CFO LLC added most to T. Rowe Price Floating Rate ETF in Q2 2025, an estimated $2.04M increase.
  • My Personal CFO LLC's biggest Q2 2025 reduction was Microsoft, cutting an estimated $3.64M.
  • My Personal CFO LLC's ten largest holdings make up 55% of its $220M portfolio in Q2 2025.
  • My Personal CFO LLC opened 5 new positions and closed 0 in Q2 2025.
  • My Personal CFO LLC's portfolio value rose 11% quarter-over-quarter to $220M.

Based on My Personal CFO LLC's 13F filing for Q2 2025, filed 22 Jul 2025.