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MPCL

My Personal CFO LLC Portfolio holdings

AUM $256M
1-Year Est. Return 22.12%
This Fund
S&P 500
This Quarter Est. Return
+0.39%
1 Year Est. Return
+22.12%
3 Year Est. Return
+67.25%
5 Year Est. Return
–
10 Year Est. Return
–
AUM
$195M
AUM Growth
+$12.6M
Cap. Flow
+$12.8M
Cap. Flow %
6.57%
Top 10 Hldgs %
54%
Holding
89
New
1
Increased
39
Reduced
21
Closed
1

Top Buys

Rank Stock Value
1
VTI icon
Vanguard Morningstar Total Stock Market ETF
VTI
+$3.81M
2
MSFT icon
Microsoft
MSFT
+$1.98M
3
DFAU icon
Dimensional US Core Equity Market ETF
DFAU
+$1.49M
4
DFAI
Dimensional International Core Equity Market ETF
DFAI
+$897K
5
AVUS icon
Avantis US Equity ETF
AVUS
+$763K

Top Sells

Rank Stock Value
1
IBB icon
iShares Biotechnology ETF
IBB
+$211K
2
VXUS icon
Vanguard Total International Stock ETF
VXUS
+$205K
3
QQQ icon
Invesco QQQ Trust
QQQ
+$163K
4
NKE icon
Nike
NKE
+$131K
5
NVDA icon
NVIDIA
NVDA
+$131K

Sector Composition

Rank Sector Weight
1 Technology 19.8%
2 Communication Services 3.26%
3 Financials 2.54%
4 Consumer Discretionary 1.68%
5 Healthcare 1.03%
Name Market Value Portfolio Weight Shares or Principal Change
in Stake 		Capital Flow
VTI icon
1
Vanguard Morningstar Total Stock Market ETF
VTI
$670B
$30.8M 15.81%
106,392
+13,074
+14% +$3.81M
MSFT icon
2
Microsoft
MSFT
$3.62T
$18.1M 9.29%
43,004
+4,639
+12% +$1.98M
AVUS icon
3
Avantis US Equity ETF
AVUS
$14.2B
$13.2M 6.76%
135,930
+7,771
+6% +$763K
OKTA icon
4
Okta
OKTA
$24.6B
$9.42M 4.83%
119,582
-33
-0% -$2.56K
QQQ icon
5
Invesco QQQ Trust
QQQ
$469B
$7.86M 4.03%
15,376
-322
-2% -$163K
AAPL icon
6
Apple
AAPL
$4.43T
$6.22M 3.19%
24,843
+125
+0.5% +$29.5K
SPY icon
7
State Street SPDR S&P 500 ETF Trust
SPY
$806B
$5.81M 2.98%
9,908
+1,002
+11% +$590K
DFAU icon
8
Dimensional US Core Equity Market ETF
DFAU
$12.6B
$5.53M 2.84%
136,680
+36,395
+36% +$1.49M
SCZ icon
9
iShares MSCI EAFE Small-Cap ETF
SCZ
$13.4B
$4.41M 2.26%
72,534
-1,653
-2% -$105K
BRK.B icon
10
Berkshire Hathaway Class B
BRK.B
$1.11T
$3.93M 2.02%
8,672
+200
+2% +$92.3K
VO icon
11
Vanguard Morningstar Mid-Cap ETF
VO
$108B
$3.71M 1.9%
56,216
+9,916
+21% +$673K
BAPR icon
12
Innovator US Equity Buffer ETF April
BAPR
$408M
$3.66M 1.88%
82,620
– –
STGW icon
13
Stagwell
STGW
$2.13B
$3.65M 1.87%
555,029
-12,411
-2% -$88.5K
VOO icon
14
Vanguard S&P 500 ETF
VOO
$993B
$3.56M 1.83%
6,616
+1,152
+21% +$624K
BDEC icon
15
Innovator US Equity Buffer ETF December
BDEC
$220M
$3.2M 1.64%
74,336
+7,356
+11% +$320K
BFEB icon
16
Innovator US Equity Buffer ETF February
BFEB
$256M
$3.19M 1.64%
74,125
– –
ESGV icon
17
Vanguard ESG US Stock ETF
ESGV
$13.3B
$2.89M 1.48%
27,554
+2
+0% +$210
DVY icon
18
iShares Select Dividend ETF
DVY
$23.6B
$2.86M 1.47%
21,789
+2,149
+11% +$293K
VNQ icon
19
Vanguard Real Estate ETF
VNQ
$39.3B
$2.74M 1.4%
30,724
+643
+2% +$60.8K
BNOV icon
20
Innovator US Equity Buffer ETF November
BNOV
$212M
$2.62M 1.35%
66,810
+15,860
+31% +$619K
BJUL icon
21
Innovator US Equity Buffer ETF July
BJUL
$349M
$2.59M 1.33%
58,020
– –
VDE icon
22
Vanguard Energy ETF
VDE
$9.95B
$2.49M 1.27%
20,485
+4,030
+24% +$513K
NVDA icon
23
NVIDIA
NVDA
$5.01T
$2.36M 1.21%
17,607
-950
-5% -$131K
BMAR icon
24
Innovator US Equity Buffer ETF March
BMAR
$252M
$2.3M 1.18%
49,810
-950
-2% -$43.6K
BJAN icon
25
Innovator US Equity Buffer ETF January
BJAN
$345M
$2.23M 1.14%
46,505
-510
-1% -$24.1K
1
2 3 4

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PHAM
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HFRG
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KAM
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EBWM
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GCCM
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2
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My Personal CFO LLC's Q4 2024 Portfolio in Review

As of Q4 2024, My Personal CFO LLC held 89 positions worth $195M, up 6.9% from $182M the previous quarter. Its ten largest holdings account for 54% of the portfolio.

My Personal CFO LLC deployed $12.8M of net new capital in Q4 2024, opening 1 new position and adding to 39 existing holdings. Its largest new stake was Broadcom: 1,091 shares worth $253K.

By sector, the portfolio is most concentrated in Technology at 20% of assets, down from 20% a quarter earlier, followed by Communication Services and Financials.

On the sell side, the largest reduction was iShares Biotechnology ETF, an estimated $211K trimmed.

  • My Personal CFO LLC's largest Q4 2024 buy was Broadcom: 1,091 shares worth $253K.
  • My Personal CFO LLC added most to Vanguard Morningstar Total Stock Market ETF in Q4 2024, an estimated $3.81M increase.
  • My Personal CFO LLC's biggest Q4 2024 reduction was iShares Biotechnology ETF, cutting an estimated $211K.
  • My Personal CFO LLC fully exited Vanguard Total International Stock ETF in Q4 2024, selling an estimated $205K.
  • My Personal CFO LLC's ten largest holdings make up 54% of its $195M portfolio in Q4 2024.
  • My Personal CFO LLC opened 1 new position and closed 1 in Q4 2024.
  • My Personal CFO LLC's portfolio value rose 6.9% quarter-over-quarter to $195M.

Based on My Personal CFO LLC's 13F filing for Q4 2024, filed 24 Jan 2025.