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MPCL

My Personal CFO LLC Portfolio holdings

AUM $256M
1-Year Est. Return 22.12%
This Fund
S&P 500
This Quarter Est. Return
-1.9%
1 Year Est. Return
+22.12%
3 Year Est. Return
+67.25%
5 Year Est. Return
–
10 Year Est. Return
–
AUM
$199M
AUM Growth
+$3.47M
Cap. Flow
+$8.5M
Cap. Flow %
4.28%
Top 10 Hldgs %
55.72%
Holding
91
New
3
Increased
34
Reduced
32
Closed
4

Top Buys

Rank Stock Value
1
AAPL icon
Apple
AAPL
+$7.11M
2
VOO icon
Vanguard S&P 500 ETF
VOO
+$1.32M
3
VTI icon
Vanguard Morningstar Total Stock Market ETF
VTI
+$914K
4
MSFT icon
Microsoft
MSFT
+$696K
5
XLK icon
State Street Technology Select Sector SPDR ETF
XLK
+$458K

Top Sells

Rank Stock Value
1
OKTA icon
Okta
OKTA
+$1.31M
2
NKE icon
Nike
NKE
+$850K
3
SCZ icon
iShares MSCI EAFE Small-Cap ETF
SCZ
+$452K
4
META icon
Meta Platforms (Facebook)
META
+$401K
5
AVGO icon
Broadcom
AVGO
+$253K

Sector Composition

Rank Sector Weight
1 Miscellaneous 69.93%
2 Technology 22.17%
3 Financials 2.89%
4 Communication Services 2.76%
5 Healthcare 1.03%
Name Market Value Portfolio Weight Shares or Principal Change
in Stake 		Capital Flow
VTI icon
1
Vanguard Morningstar Total Stock Market ETF
VTI
$684B
$30.1M 15.17%
109,539
+3,147
+3% +$914K
MSFT icon
2
Microsoft
MSFT
$3.68T
$16.8M 8.45%
44,710
+1,706
+4% +$696K
AVUS icon
3
Avantis US Equity ETF
AVUS
$14.4B
$12.8M 6.46%
138,761
+2,831
+2% +$276K
AAPL icon
4
Apple
AAPL
$4.9T
$12.3M 6.21%
55,515
+30,672
+123% +$7.11M
OKTA icon
5
Okta
OKTA
$32.1B
$11.2M 5.63%
106,162
-13,420
-11% -$1.31M
QQQ icon
6
Invesco QQQ Trust
QQQ
$483B
$7.03M 3.54%
14,984
-392
-3% -$199K
SPY icon
7
State Street SPDR S&P 500 ETF Trust
SPY
$802B
$5.81M 2.93%
10,391
+483
+5% +$284K
DFAU icon
8
Dimensional US Core Equity Market ETF
DFAU
$12.7B
$5.16M 2.6%
134,207
-2,473
-2% -$100K
BRK.B icon
9
Berkshire Hathaway Class B
BRK.B
$1.1T
$4.74M 2.39%
8,908
+236
+3% +$115K
VOO icon
10
Vanguard S&P 500 ETF
VOO
$1.04T
$4.66M 2.35%
9,065
+2,449
+37% +$1.32M
SCZ icon
11
iShares MSCI EAFE Small-Cap ETF
SCZ
$12.9B
$4.15M 2.09%
65,379
-7,155
-10% -$452K
VO icon
12
Vanguard Morningstar Mid-Cap ETF
VO
$105B
$3.64M 1.84%
56,352
+136
+0.2% +$9.13K
BAPR icon
13
Innovator US Equity Buffer ETF April
BAPR
$415M
$3.43M 1.73%
80,870
-1,750
-2% -$77.8K
STGW icon
14
Stagwell
STGW
$2.01B
$3.36M 1.69%
555,029
– –
BFEB icon
15
Innovator US Equity Buffer ETF February
BFEB
$259M
$3.18M 1.6%
76,625
+2,500
+3% +$107K
BDEC icon
16
Innovator US Equity Buffer ETF December
BDEC
$215M
$3.11M 1.57%
74,331
-5
-0% -$216
DVY icon
17
iShares Select Dividend ETF
DVY
$23B
$2.93M 1.48%
21,828
+39
+0.2% +$5.23K
VNQ icon
18
Vanguard Real Estate ETF
VNQ
$36.8B
$2.79M 1.41%
30,826
+102
+0.3% +$9.26K
ESGV icon
19
Vanguard ESG US Stock ETF
ESGV
$13.4B
$2.7M 1.36%
27,555
+1
+0% +$105
VDE icon
20
Vanguard Energy ETF
VDE
$10.9B
$2.66M 1.34%
20,520
+35
+0.2% +$4.42K
BMAR icon
21
Innovator US Equity Buffer ETF March
BMAR
$203M
$2.53M 1.27%
55,510
+5,700
+11% +$266K
BJUL icon
22
Innovator US Equity Buffer ETF July
BJUL
$355M
$2.51M 1.26%
58,020
– –
BNOV icon
23
Innovator US Equity Buffer ETF November
BNOV
$199M
$2.46M 1.24%
64,510
-2,300
-3% -$90.7K
VYM icon
24
Vanguard High Dividend Yield ETF
VYM
$80.7B
$2.22M 1.12%
17,216
+51
+0.3% +$6.68K
IQLT icon
25
iShares MSCI Intl Quality Factor ETF
IQLT
$13.8B
$2.19M 1.1%
55,200
– –
1
2 3 4

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My Personal CFO LLC's Q1 2025 Portfolio in Review

As of Q1 2025, My Personal CFO LLC held 91 positions worth $199M, up 1.8% from $195M the previous quarter. Its ten largest holdings account for 56% of the portfolio.

My Personal CFO LLC deployed $8.5M of net new capital in Q1 2025, opening 3 new positions and adding to 34 existing holdings. Its largest new stake was T. Rowe Price Floating Rate ETF: 7,018 shares worth $358K.

By sector, the portfolio is most concentrated in Miscellaneous at 70% of assets, down from 72% a quarter earlier, followed by Technology and Financials.

On the sell side, the largest reduction was Okta, an estimated $1.31M trimmed.

  • My Personal CFO LLC's largest Q1 2025 buy was T. Rowe Price Floating Rate ETF: 7,018 shares worth $358K.
  • My Personal CFO LLC added most to Apple in Q1 2025, an estimated $7.11M increase.
  • My Personal CFO LLC's biggest Q1 2025 reduction was Okta, cutting an estimated $1.31M.
  • My Personal CFO LLC fully exited Nike in Q1 2025, selling an estimated $850K.
  • My Personal CFO LLC's ten largest holdings make up 56% of its $199M portfolio in Q1 2025.
  • My Personal CFO LLC opened 3 new positions and closed 4 in Q1 2025.
  • My Personal CFO LLC's portfolio value rose 1.8% quarter-over-quarter to $199M.

Based on My Personal CFO LLC's 13F filing for Q1 2025, filed 24 Apr 2025.