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MPCL

My Personal CFO LLC Portfolio holdings

AUM $256M
1-Year Est. Return 22.12%
This Fund
S&P 500
This Quarter Est. Return
+5.88%
1 Year Est. Return
+22.12%
3 Year Est. Return
+67.25%
5 Year Est. Return
–
10 Year Est. Return
–
AUM
$258M
AUM Growth
+$38.2M
Cap. Flow
+$27M
Cap. Flow %
10.44%
Top 10 Hldgs %
51.7%
Holding
159
New
67
Increased
9
Reduced
18
Closed
65

Top Buys

Rank Stock Value
1
VCIT icon
Vanguard Intermediate-Term Corporate Bond ETF
VCIT
+$20.7M
2
VCSH icon
Vanguard Short-Term Corporate Bond ETF
VCSH
+$13.2M
3
DFAC icon
Dimensional US Core Equity 2 ETF
DFAC
+$12.2M
4
IVV icon
iShares Core S&P 500 ETF
IVV
+$11M
5
DFSV
Dimensional US Small Cap Value ETF
DFSV
+$10.4M

Top Sells

Rank Stock Value
1
MSFT icon
Microsoft
MSFT
+$17.9M
2
AVUS icon
Avantis US Equity ETF
AVUS
+$14M
3
AAPL icon
Apple
AAPL
+$11.3M
4
VTI icon
Vanguard Morningstar Total Stock Market ETF
VTI
+$11.1M
5
OKTA icon
Okta
OKTA
+$11M

Sector Composition

Rank Sector Weight
1 Healthcare 1.79%
2 Technology 1.26%
3 Financials 0.59%
4 Communication Services 0.19%
5 Consumer Staples 0.18%
Name Market Value Portfolio Weight Shares or Principal Change
in Stake 		Capital Flow
BDEC icon
101
Innovator US Equity Buffer ETF December
BDEC
$218M
– –
-74,373
Closed -$3.36M
BFEB icon
102
Innovator US Equity Buffer ETF February
BFEB
$254M
– –
-76,315
Closed -$3.41M
BJAN icon
103
Innovator US Equity Buffer ETF January
BJAN
$345M
– –
-46,463
Closed -$2.33M
BJUN icon
104
Innovator US Equity Buffer ETF June
BJUN
$315M
– –
-20,580
Closed -$901K
BJUL icon
105
Innovator US Equity Buffer ETF July
BJUL
$346M
– –
-60,420
Closed -$2.85M
BMAR icon
106
Innovator US Equity Buffer ETF March
BMAR
$251M
– –
-49,490
Closed -$2.43M
BMAY icon
107
Innovator US Equity Buffer ETF May
BMAY
$232M
– –
-13,550
Closed -$572K
BNOV icon
108
Innovator US Equity Buffer ETF November
BNOV
$210M
– –
-64,510
Closed -$2.66M
BOCT icon
109
Innovator US Equity Buffer ETF October
BOCT
$286M
– –
-25,935
Closed -$1.18M
BRK.B icon
110
Berkshire Hathaway Class B
BRK.B
$1.1T
– –
-8,209
Closed -$3.99M
BSEP icon
111
Innovator US Equity Buffer ETF September
BSEP
$217M
– –
-22,180
Closed -$1M
CRM icon
112
Salesforce
CRM
$151B
– –
-827
Closed -$226K
DFAU icon
113
Dimensional US Core Equity Market ETF
DFAU
$12.4B
– –
-159,831
Closed -$6.77M
DIS icon
114
Walt Disney
DIS
$167B
– –
-3,602
Closed -$447K
DVY icon
115
iShares Select Dividend ETF
DVY
$23.5B
– –
-21,874
Closed -$2.91M
EFG icon
116
iShares MSCI EAFE Growth ETF
EFG
$16.6B
– –
-2,447
Closed -$274K
EJAN icon
117
Innovator Emerging Markets Power Buffer ETF January
EJAN
$145M
– –
-26,990
Closed -$865K
ESGV icon
118
Vanguard ESG US Stock ETF
ESGV
$13.1B
– –
-27,557
Closed -$3.02M
FLRN icon
119
State Street SPDR Bloomberg Investment Grade Floating Rate ETF
FLRN
$3.08B
– –
-7,000
Closed -$216K
GOOG icon
120
Alphabet (Google) Class C
GOOG
$4.36T
– –
-1,969
Closed -$349K
GS icon
121
Goldman Sachs
GS
$300B
– –
-305
Closed -$216K
HD icon
122
Home Depot
HD
$331B
– –
-1,967
Closed -$721K
IBB icon
123
iShares Biotechnology ETF
IBB
$9.34B
– –
-5,140
Closed -$650K
IEI icon
124
iShares 3-7 Year Treasury Bond ETF
IEI
$18.1B
– –
-2,096
Closed -$250K
IEMG icon
125
iShares Core MSCI Emerging Markets ETF
IEMG
$150B
– –
-5,682
Closed -$341K
3 4
5
6 7

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PHAM
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HFRG
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KAM
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EBWM
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GCCM
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2
2Xideas Kusnacht, Switzerland $255M AUM 0.46% 1-Year Est. Return

My Personal CFO LLC's Q3 2025 Portfolio in Review

As of Q3 2025, My Personal CFO LLC held 159 positions worth $258M, up 17% from $220M the previous quarter. Its ten largest holdings account for 52% of the portfolio.

My Personal CFO LLC deployed $27M of net new capital in Q3 2025, opening 67 new positions and adding to 9 existing holdings. Its largest new stake was Vanguard Intermediate-Term Corporate Bond ETF: 248,946 shares worth $20.9M.

By sector, the portfolio is most concentrated in Healthcare at 1.8% of assets, up from 0.73% a quarter earlier, followed by Technology and Financials.

On the sell side, the largest reduction was Microsoft, an estimated $17.9M trimmed.

  • My Personal CFO LLC's largest Q3 2025 buy was Vanguard Intermediate-Term Corporate Bond ETF: 248,946 shares worth $20.9M.
  • My Personal CFO LLC added most to iShares Core S&P 500 ETF in Q3 2025, an estimated $11M increase.
  • My Personal CFO LLC's biggest Q3 2025 reduction was Microsoft, cutting an estimated $17.9M.
  • My Personal CFO LLC fully exited Avantis US Equity ETF in Q3 2025, selling an estimated $14M.
  • My Personal CFO LLC's ten largest holdings make up 52% of its $258M portfolio in Q3 2025.
  • My Personal CFO LLC opened 67 new positions and closed 65 in Q3 2025.
  • My Personal CFO LLC's portfolio value rose 17% quarter-over-quarter to $258M.

Based on My Personal CFO LLC's 13F filing for Q3 2025, filed 21 Oct 2025.