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MPCL

My Personal CFO LLC Portfolio holdings

AUM $256M
1-Year Est. Return 22.12%
This Fund
S&P 500
This Quarter Est. Return
+5.23%
1 Year Est. Return
+22.12%
3 Year Est. Return
+67.25%
5 Year Est. Return
–
10 Year Est. Return
–
AUM
$127M
AUM Growth
+$10.1M
Cap. Flow
+$4.63M
Cap. Flow %
3.64%
Top 10 Hldgs %
50.62%
Holding
82
New
7
Increased
33
Reduced
23
Closed
–

Top Buys

Rank Stock Value
1
VO icon
Vanguard Morningstar Mid-Cap ETF
VO
+$1.32M
2
BJUN icon
Innovator US Equity Buffer ETF June
BJUN
+$708K
3
AVUS icon
Avantis US Equity ETF
AVUS
+$673K
4
BSV icon
Vanguard Short-Term Bond ETF
BSV
+$631K
5
STGW icon
Stagwell
STGW
+$457K

Top Sells

Rank Stock Value
1
MSFT icon
Microsoft
MSFT
+$1.67M
2
IWR icon
iShares Russell Mid-Cap ETF
IWR
+$558K
3
DVY icon
iShares Select Dividend ETF
DVY
+$206K
4
VEA icon
Vanguard FTSE Developed Markets ETF
VEA
+$153K
5
VNQ icon
Vanguard Real Estate ETF
VNQ
+$153K

Sector Composition

Rank Sector Weight
1 Technology 19.69%
2 Communication Services 4.11%
3 Financials 3.01%
4 Healthcare 1.66%
5 Consumer Discretionary 1.32%
Name Market Value Portfolio Weight Shares or Principal Change
in Stake 		Capital Flow
VIG icon
76
Vanguard Dividend Appreciation ETF
VIG
$114B
$244K 0.19%
1,505
– –
IEI icon
77
iShares 3-7 Year Treasury Bond ETF
IEI
$17.8B
$242K 0.19%
2,096
– –
EFG icon
78
iShares MSCI EAFE Growth ETF
EFG
$17B
$236K 0.19%
2,476
– –
VEA icon
79
Vanguard FTSE Developed Markets ETF
VEA
$234B
$229K 0.18%
4,952
-3,320
-40% -$153K
MUB icon
80
iShares National Muni Bond ETF
MUB
$45.4B
$213K 0.17%
2,000
– –
DFLV icon
81
Dimensional US Large Cap Value ETF
DFLV
$6.88B
$213K 0.17%
+8,384
New +$206K
NRDY icon
82
Nerdy
NRDY
$107M
$52K 0.04%
+12,482
New +$44.4K
1 2 3
4

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PHAM
Palisades Hudson Asset Management Fort Lauderdale, Florida $257M AUM 21.62% 1-Year Est. Return
HFRG
Houlihan Financial Resource Group Ashburn, Virginia $257M AUM 14.19% 1-Year Est. Return
KAM
Krensavage Asset Management New York $256M AUM 69.63% 1-Year Est. Return
EBWM
Eagle Bluffs Wealth Management Columbia, Missouri $257M AUM 30.19% 1-Year Est. Return
GCCM
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2
2Xideas Kusnacht, Switzerland $255M AUM 0.46% 1-Year Est. Return

My Personal CFO LLC's Q2 2023 Portfolio in Review

As of Q2 2023, My Personal CFO LLC held 82 positions worth $127M, up 8.7% from $117M the previous quarter. Its ten largest holdings account for 51% of the portfolio.

My Personal CFO LLC deployed $4.63M of net new capital in Q2 2023, opening 7 new positions and adding to 33 existing holdings. Its largest new stake was Vanguard Morningstar Mid-Cap ETF: 25,084 shares worth $1.38M.

By sector, the portfolio is most concentrated in Technology at 20% of assets, down from 22% a quarter earlier, followed by Communication Services and Financials.

On the sell side, the largest reduction was Microsoft, an estimated $1.67M trimmed.

  • My Personal CFO LLC's largest Q2 2023 buy was Vanguard Morningstar Mid-Cap ETF: 25,084 shares worth $1.38M.
  • My Personal CFO LLC added most to Avantis US Equity ETF in Q2 2023, an estimated $673K increase.
  • My Personal CFO LLC's biggest Q2 2023 reduction was Microsoft, cutting an estimated $1.67M.
  • My Personal CFO LLC's ten largest holdings make up 51% of its $127M portfolio in Q2 2023.
  • My Personal CFO LLC opened 7 new positions and closed 0 in Q2 2023.
  • My Personal CFO LLC's portfolio value rose 8.7% quarter-over-quarter to $127M.

Based on My Personal CFO LLC's 13F filing for Q2 2023, filed 13 Jul 2023.