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MPCL

My Personal CFO LLC Portfolio holdings

AUM $256M
1-Year Est. Return 22.12%
This Fund
S&P 500
This Quarter Est. Return
+2.65%
1 Year Est. Return
+22.12%
3 Year Est. Return
+67.25%
5 Year Est. Return
–
10 Year Est. Return
–
AUM
$187M
AUM Growth
+$13.8M
Cap. Flow
+$9.83M
Cap. Flow %
5.25%
Top 10 Hldgs %
52.63%
Holding
103
New
6
Increased
35
Reduced
37
Closed
2

Top Buys

Rank Stock Value
1
MSFT icon
Microsoft
MSFT
+$5.07M
2
VTI icon
Vanguard Morningstar Total Stock Market ETF
VTI
+$1.55M
3
W icon
Wayfair
W
+$1.35M
4
BAPR icon
Innovator US Equity Buffer ETF April
BAPR
+$965K
5
AVUS icon
Avantis US Equity ETF
AVUS
+$793K

Top Sells

Rank Stock Value
1
AMJ
JP Morgan Alerian MLP Index ETN 5/24/24
AMJ
+$2.07M
2
AMZN icon
Amazon
AMZN
+$831K
3
DFAI
Dimensional International Core Equity Market ETF
DFAI
+$345K
4
STGW icon
Stagwell
STGW
+$267K
5
IWN icon
iShares Russell 2000 Value ETF
IWN
+$243K

Sector Composition

Rank Sector Weight
1 Technology 21.89%
2 Communication Services 6.42%
3 Consumer Discretionary 2.41%
4 Financials 2.35%
5 Healthcare 1.1%
Name Market Value Portfolio Weight Shares or Principal Change
in Stake 		Capital Flow
VWO icon
51
Vanguard FTSE Emerging Markets ETF
VWO
$123B
$681K 0.36%
15,571
+303
+2% +$13.1K
VPU
52
Vanguard Utilities ETF
VPU
$8.43B
$668K 0.36%
4,518
-148
-3% -$22.1K
VEA icon
53
Vanguard FTSE Developed Markets ETF
VEA
$234B
$664K 0.35%
13,445
+1,029
+8% +$51.2K
AVUV icon
54
Avantis US Small Cap Value ETF
AVUV
$31.3B
$644K 0.34%
7,178
+3,913
+120% +$354K
JNJ icon
55
Johnson & Johnson
JNJ
$612B
$639K 0.34%
4,371
-141
-3% -$21K
JPM icon
56
JPMorgan Chase
JPM
$955B
$595K 0.32%
2,941
-77
-3% -$15.1K
IWR icon
57
iShares Russell Mid-Cap ETF
IWR
$57.3B
$583K 0.31%
7,189
+2
+0% +$163
VB icon
58
Vanguard Morningstar Small-Cap ETF
VB
$82.2B
$582K 0.31%
2,671
+58
+2% +$12.7K
SCHF icon
59
Schwab International Equity ETF
SCHF
$68.1B
$566K 0.3%
29,460
+984
+3% +$19K
BSV icon
60
Vanguard Short-Term Bond ETF
BSV
$44.6B
$540K 0.29%
7,037
-2,496
-26% -$190K
SCHB icon
61
Schwab US Broad Market ETF
SCHB
$44.8B
$527K 0.28%
25,125
+5,961
+31% +$121K
XLV icon
62
State Street Health Care Select Sector SPDR ETF
XLV
$41.7B
$489K 0.26%
3,357
+6
+0.2% +$861
VOE icon
63
Vanguard Morningstar Mid-Cap Value ETF
VOE
$24B
$470K 0.25%
3,125
-46
-1% -$6.98K
A icon
64
Agilent Technologies
A
$39.3B
$456K 0.24%
3,514
-13
-0.4% -$1.82K
GOOG icon
65
Alphabet (Google) Class C
GOOG
$4.62T
$449K 0.24%
2,446
-884
-27% -$150K
VGT icon
66
Vanguard Information Technology ETF
VGT
$148B
$446K 0.24%
6,192
+3,112
+101% +$207K
KAPR icon
67
Innovator US Small Cap Power Buffer ETF April
KAPR
$218M
$423K 0.23%
13,731
– –
DIS icon
68
Walt Disney
DIS
$171B
$420K 0.22%
4,233
-38
-0.9% -$4.09K
IJH icon
69
iShares Core S&P Mid-Cap ETF
IJH
$126B
$420K 0.22%
7,180
– –
DFLV icon
70
Dimensional US Large Cap Value ETF
DFLV
$6.88B
$412K 0.22%
14,235
– –
AVLV icon
71
Avantis US Large Cap Value ETF
AVLV
$18.1B
$410K 0.22%
6,524
+1,894
+41% +$119K
VBR icon
72
Vanguard Morningstar Small-Cap Value ETF
VBR
$38.1B
$409K 0.22%
2,240
-72
-3% -$13.3K
BOXX icon
73
Alpha Architect 1-3 Month Box ETF
BOXX
$13.2B
$387K 0.21%
+3,591
New +$385K
INTC icon
74
Intel
INTC
$507B
$364K 0.19%
11,761
-1,792
-13% -$58.7K
SDY icon
75
State Street SPDR S&P Dividend ETF
SDY
$23.8B
$356K 0.19%
2,800
– –
1 2
3
4 5

Similar funds

CIA
Corigliano Investment Advisers Raleigh, North Carolina $256M AUM 54.89% 1-Year Est. Return
Axa
Axa Paris, France $256M AUM 25.01% 1-Year Est. Return
PHAM
Palisades Hudson Asset Management Fort Lauderdale, Florida $257M AUM 21.62% 1-Year Est. Return
HFRG
Houlihan Financial Resource Group Ashburn, Virginia $257M AUM 14.19% 1-Year Est. Return
KAM
Krensavage Asset Management New York $256M AUM 69.63% 1-Year Est. Return
EBWM
Eagle Bluffs Wealth Management Columbia, Missouri $257M AUM 30.19% 1-Year Est. Return
GCCM
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2
2Xideas Kusnacht, Switzerland $255M AUM 0.46% 1-Year Est. Return

My Personal CFO LLC's Q2 2024 Portfolio in Review

As of Q2 2024, My Personal CFO LLC held 103 positions worth $187M, up 8% from $174M the previous quarter. Its ten largest holdings account for 53% of the portfolio.

My Personal CFO LLC deployed $9.83M of net new capital in Q2 2024, opening 6 new positions and adding to 35 existing holdings. Its largest new stake was Wayfair: 22,779 shares worth $1.2M.

By sector, the portfolio is most concentrated in Technology at 22% of assets, up from 20% a quarter earlier, followed by Communication Services and Consumer Discretionary.

On the sell side, the largest reduction was Amazon, an estimated $831K trimmed.

  • My Personal CFO LLC's largest Q2 2024 buy was Wayfair: 22,779 shares worth $1.2M.
  • My Personal CFO LLC added most to Microsoft in Q2 2024, an estimated $5.07M increase.
  • My Personal CFO LLC's biggest Q2 2024 reduction was Amazon, cutting an estimated $831K.
  • My Personal CFO LLC fully exited JP Morgan Alerian MLP Index ETN 5/24/24 in Q2 2024, selling an estimated $2.07M.
  • My Personal CFO LLC's ten largest holdings make up 53% of its $187M portfolio in Q2 2024.
  • My Personal CFO LLC opened 6 new positions and closed 2 in Q2 2024.
  • My Personal CFO LLC's portfolio value rose 8% quarter-over-quarter to $187M.

Based on My Personal CFO LLC's 13F filing for Q2 2024, filed 26 Jul 2024.