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MPCL

My Personal CFO LLC Portfolio holdings

AUM $256M
1-Year Est. Return 22.12%
This Fund
S&P 500
This Quarter Est. Return
+9.47%
1 Year Est. Return
+22.12%
3 Year Est. Return
+67.25%
5 Year Est. Return
–
10 Year Est. Return
–
AUM
$220M
AUM Growth
+$21.5M
Cap. Flow
+$4.8M
Cap. Flow %
2.18%
Top 10 Hldgs %
54.71%
Holding
92
New
5
Increased
34
Reduced
26
Closed
–

Top Buys

Rank Stock Value
1
TFLR icon
T. Rowe Price Floating Rate ETF
TFLR
+$2.04M
2
DFAI
Dimensional International Core Equity Market ETF
DFAI
+$1.77M
3
DFAU icon
Dimensional US Core Equity Market ETF
DFAU
+$1M
4
VTI icon
Vanguard Total Stock Market ETF
VTI
+$1M
5
BMAY icon
Innovator US Equity Buffer ETF May
BMAY
+$543K

Top Sells

Rank Stock Value
1
MSFT icon
Microsoft
MSFT
+$3.64M
2
BRK.B icon
Berkshire Hathaway Class B
BRK.B
+$355K
3
BMAR icon
Innovator US Equity Buffer ETF March
BMAR
+$278K
4
VOO icon
Vanguard S&P 500 ETF
VOO
+$236K
5
XLK icon
State Street Technology Select Sector SPDR ETF
XLK
+$222K

Sector Composition

Rank Sector Weight
1 Technology 20.82%
2 Financials 2.44%
3 Communication Services 2.4%
4 Consumer Discretionary 1.11%
5 Healthcare 0.73%
Name Market Value Portfolio Weight Shares or Principal Change
in Stake 		Capital Flow
BMAR icon
26
Innovator US Equity Buffer ETF March
BMAR
$249M
$2.43M 1.1%
49,490
-6,020
-11% -$278K
TFLR icon
27
T. Rowe Price Floating Rate ETF
TFLR
$669M
$2.41M 1.1%
46,917
+39,899
+569% +$2.04M
BJAN icon
28
Innovator US Equity Buffer ETF January
BJAN
$342M
$2.33M 1.06%
46,463
-32
-0.1% -$1.51K
VYM icon
29
Vanguard High Dividend Yield ETF
VYM
$82.1B
$2.29M 1.04%
17,165
-51
-0.3% -$6.46K
SPYM
30
State Street SPDR Portfolio S&P 500 ETF
SPYM
$159B
$2.25M 1.02%
30,999
– –
IVV icon
31
iShares Core S&P 500 ETF
IVV
$868B
$2.03M 0.92%
3,275
-2
-0.1% -$1.15K
NJAN icon
32
Innovator Growth-100 Power Buffer ETF January
NJAN
$349M
$1.98M 0.9%
39,000
– –
IJAN icon
33
Innovator International Developed Power Buffer ETF January
IJAN
$257M
$1.94M 0.88%
56,630
-2,000
-3% -$65.8K
ITOT icon
34
iShares Core S&P Total US Stock Market ETF
ITOT
$93.3B
$1.66M 0.75%
12,287
– –
SCHD icon
35
Schwab US Dividend Equity ETF
SCHD
$105B
$1.59M 0.72%
60,158
+13,601
+29% +$355K
META icon
36
Meta Platforms (Facebook)
META
$1.51T
$1.53M 0.69%
2,068
-3
-0.1% -$1.85K
IYH icon
37
iShares US Healthcare ETF
IYH
$3.47B
$1.4M 0.64%
24,750
– –
AMAT icon
38
Applied Materials
AMAT
$374B
$1.29M 0.58%
7,028
-3
-0% -$475
BOCT icon
39
Innovator US Equity Buffer ETF October
BOCT
$283M
$1.18M 0.54%
25,935
– –
VWO icon
40
Vanguard FTSE Emerging Markets ETF
VWO
$118B
$1.14M 0.52%
23,018
+5,522
+32% +$256K
BSEP icon
41
Innovator US Equity Buffer ETF September
BSEP
$216M
$1M 0.46%
22,180
– –
W icon
42
Wayfair
W
$12.4B
$987K 0.45%
19,302
-1,704
-8% -$63.6K
AMD icon
43
Advanced Micro Devices
AMD
$731B
$968K 0.44%
6,819
+200
+3% +$21.8K
BJUN icon
44
Innovator US Equity Buffer ETF June
BJUN
$312M
$901K 0.41%
20,580
+180
+0.9% +$7.42K
EJAN icon
45
Innovator Emerging Markets Power Buffer ETF January
EJAN
$143M
$865K 0.39%
26,990
– –
VEA icon
46
Vanguard FTSE Developed Markets ETF
VEA
$225B
$855K 0.39%
15,003
+45
+0.3% +$2.41K
JPM icon
47
JPMorgan Chase
JPM
$948B
$844K 0.38%
2,910
– –
AMZN icon
48
Amazon
AMZN
$2.46T
$735K 0.33%
3,351
– –
HD icon
49
Home Depot
HD
$346B
$721K 0.33%
1,967
-11
-0.6% -$3.98K
VB icon
50
Vanguard Small-Cap ETF
VB
$79.7B
$687K 0.31%
2,897
-38
-1% -$8.48K
1
2
3 4

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PHAM
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HFRG
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KAM
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My Personal CFO LLC's Q2 2025 Portfolio in Review

As of Q2 2025, My Personal CFO LLC held 92 positions worth $220M, up 11% from $199M the previous quarter. Its ten largest holdings account for 55% of the portfolio.

My Personal CFO LLC's Q2 2025 filing shows 5 new, 34 increased and 26 reduced positions. Its largest new stake was Innovator US Equity Buffer ETF May: 13,550 shares worth $572K. The largest sale was Microsoft, an estimated $3.64M.

By sector, the portfolio is most concentrated in Technology at 21% of assets, down from 22% a quarter earlier, followed by Financials and Communication Services.

  • My Personal CFO LLC's largest Q2 2025 buy was Innovator US Equity Buffer ETF May: 13,550 shares worth $572K.
  • My Personal CFO LLC added most to T. Rowe Price Floating Rate ETF in Q2 2025, an estimated $2.04M increase.
  • My Personal CFO LLC's biggest Q2 2025 reduction was Microsoft, cutting an estimated $3.64M.
  • My Personal CFO LLC's ten largest holdings make up 55% of its $220M portfolio in Q2 2025.
  • My Personal CFO LLC opened 5 new positions and closed 0 in Q2 2025.
  • My Personal CFO LLC's portfolio value rose 11% quarter-over-quarter to $220M.

Based on My Personal CFO LLC's 13F filing for Q2 2025, filed 22 Jul 2025.