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MPCL

My Personal CFO LLC Portfolio holdings

AUM $256M
1-Year Est. Return 22.12%
This Fund
S&P 500
This Quarter Est. Return
+5.23%
1 Year Est. Return
+22.12%
3 Year Est. Return
+67.25%
5 Year Est. Return
–
10 Year Est. Return
–
AUM
$127M
AUM Growth
+$10.1M
Cap. Flow
+$4.63M
Cap. Flow %
3.64%
Top 10 Hldgs %
50.62%
Holding
82
New
7
Increased
33
Reduced
23
Closed
–

Top Buys

Rank Stock Value
1
VO icon
Vanguard Morningstar Mid-Cap ETF
VO
+$1.32M
2
BJUN icon
Innovator US Equity Buffer ETF June
BJUN
+$708K
3
AVUS icon
Avantis US Equity ETF
AVUS
+$673K
4
BSV icon
Vanguard Short-Term Bond ETF
BSV
+$631K
5
STGW icon
Stagwell
STGW
+$457K

Top Sells

Rank Stock Value
1
MSFT icon
Microsoft
MSFT
+$1.67M
2
IWR icon
iShares Russell Mid-Cap ETF
IWR
+$558K
3
DVY icon
iShares Select Dividend ETF
DVY
+$206K
4
VEA icon
Vanguard FTSE Developed Markets ETF
VEA
+$153K
5
VNQ icon
Vanguard Real Estate ETF
VNQ
+$153K

Sector Composition

Rank Sector Weight
1 Technology 19.69%
2 Communication Services 4.11%
3 Financials 3.01%
4 Healthcare 1.66%
5 Consumer Discretionary 1.32%
Name Market Value Portfolio Weight Shares or Principal Change
in Stake 		Capital Flow
IYH icon
26
iShares US Healthcare ETF
IYH
$3.45B
$1.39M 1.09%
24,750
– –
VO icon
27
Vanguard Morningstar Mid-Cap ETF
VO
$109B
$1.38M 1.08%
+25,084
New +$1.32M
DFAI
28
Dimensional International Core Equity Market ETF
DFAI
$17.7B
$1.37M 1.08%
50,279
+200
+0.4% +$5.47K
BSV icon
29
Vanguard Short-Term Bond ETF
BSV
$44.6B
$1.36M 1.07%
17,970
+8,280
+85% +$631K
BMAR icon
30
Innovator US Equity Buffer ETF March
BMAR
$252M
$1.31M 1.03%
35,200
– –
BJAN icon
31
Innovator US Equity Buffer ETF January
BJAN
$346M
$1.25M 0.98%
33,160
– –
ITOT icon
32
iShares Core S&P Total US Stock Market ETF
ITOT
$97.3B
$1.17M 0.92%
11,967
– –
AMAT icon
33
Applied Materials
AMAT
$433B
$1.03M 0.81%
7,096
-43
-0.6% -$5.38K
IQLT icon
34
iShares MSCI Intl Quality Factor ETF
IQLT
$14B
$990K 0.78%
27,817
+12
+0% +$428
EJAN icon
35
Innovator Emerging Markets Power Buffer ETF January
EJAN
$146M
$962K 0.76%
33,890
– –
BJUL icon
36
Innovator US Equity Buffer ETF July
BJUL
$352M
$940K 0.74%
26,650
+5,050
+23% +$169K
UNH icon
37
UnitedHealth
UNH
$372B
$930K 0.73%
1,935
-7
-0.4% -$3.42K
BNOV icon
38
Innovator US Equity Buffer ETF November
BNOV
$214M
$873K 0.69%
25,700
-140
-0.5% -$4.52K
IBB icon
39
iShares Biotechnology ETF
IBB
$9.35B
$847K 0.66%
6,668
+15
+0.2% +$1.95K
JNJ icon
40
Johnson & Johnson
JNJ
$611B
$756K 0.59%
4,567
-20
-0.4% -$3.23K
BJUN icon
41
Innovator US Equity Buffer ETF June
BJUN
$319M
$735K 0.58%
+21,900
New +$708K
VWO icon
42
Vanguard FTSE Emerging Markets ETF
VWO
$123B
$701K 0.55%
17,241
+176
+1% +$7.1K
AMD icon
43
Advanced Micro Devices
AMD
$856B
$695K 0.55%
6,103
+14
+0.2% +$1.46K
INTC icon
44
Intel
INTC
$506B
$684K 0.54%
20,467
-14
-0.1% -$440
HD icon
45
Home Depot
HD
$348B
$640K 0.5%
2,060
-5
-0.2% -$1.48K
PJAN icon
46
Innovator US Equity Power Buffer ETF January
PJAN
$1.45B
$625K 0.49%
17,810
+1,596
+10% +$54.1K
VTEB icon
47
Vanguard Tax-Exempt Bond Index Fund
VTEB
$45.2B
$603K 0.47%
12,000
– –
BOCT icon
48
Innovator US Equity Buffer ETF October
BOCT
$288M
$557K 0.44%
15,300
-2,000
-12% -$69.2K
IWR icon
49
iShares Russell Mid-Cap ETF
IWR
$57.2B
$524K 0.41%
7,182
-8,029
-53% -$558K
VOE icon
50
Vanguard Morningstar Mid-Cap Value ETF
VOE
$24B
$492K 0.39%
3,556
+1,702
+92% +$227K
1
2
3 4

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PHAM
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HFRG
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KAM
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EBWM
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My Personal CFO LLC's Q2 2023 Portfolio in Review

As of Q2 2023, My Personal CFO LLC held 82 positions worth $127M, up 8.7% from $117M the previous quarter. Its ten largest holdings account for 51% of the portfolio.

My Personal CFO LLC deployed $4.63M of net new capital in Q2 2023, opening 7 new positions and adding to 33 existing holdings. Its largest new stake was Vanguard Morningstar Mid-Cap ETF: 25,084 shares worth $1.38M.

By sector, the portfolio is most concentrated in Technology at 20% of assets, down from 22% a quarter earlier, followed by Communication Services and Financials.

On the sell side, the largest reduction was Microsoft, an estimated $1.67M trimmed.

  • My Personal CFO LLC's largest Q2 2023 buy was Vanguard Morningstar Mid-Cap ETF: 25,084 shares worth $1.38M.
  • My Personal CFO LLC added most to Avantis US Equity ETF in Q2 2023, an estimated $673K increase.
  • My Personal CFO LLC's biggest Q2 2023 reduction was Microsoft, cutting an estimated $1.67M.
  • My Personal CFO LLC's ten largest holdings make up 51% of its $127M portfolio in Q2 2023.
  • My Personal CFO LLC opened 7 new positions and closed 0 in Q2 2023.
  • My Personal CFO LLC's portfolio value rose 8.7% quarter-over-quarter to $127M.

Based on My Personal CFO LLC's 13F filing for Q2 2023, filed 13 Jul 2023.