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FF

Fluent Financial Portfolio holdings

AUM $280M
1-Year Est. Return 16.1%
This Fund
S&P 500
This Quarter Est. Return
+8.91%
1 Year Est. Return
+16.1%
3 Year Est. Return
+42.54%
5 Year Est. Return
+30.04%
10 Year Est. Return
–
AUM
$280M
AUM Growth
+$6.9M
Cap. Flow
-$1.73M
Cap. Flow %
-0.62%
Top 10 Hldgs %
66.36%
Holding
68
New
25
Increased
19
Reduced
8
Closed
11

Top Buys

1
SPY icon
State Street SPDR S&P 500 ETF Trust
SPY
+$34.8M
2
EFA icon
iShares MSCI EAFE ETF
EFA
+$23.5M
3
IWM icon
iShares Russell 2000 ETF
IWM
+$10.4M
4
VWO icon
Vanguard FTSE Emerging Markets ETF
VWO
+$10.1M
5
MSFT icon
Microsoft
MSFT
+$5.82M

Top Sells

1
JPST icon
JPMorgan Ultra-Short Income ETF
JPST
+$52.4M
2
EDV icon
Vanguard World Funds Extended Duration ETF
EDV
+$17.7M
3
EEM icon
iShares MSCI Emerging Markets ETF
EEM
+$14M
4
STZ icon
Constellation Brands
STZ
+$7.03M
5
GIS icon
General Mills
GIS
+$6.71M

Sector Composition

1 Technology 9.55%
2 Consumer Staples 2.99%
3 Industrials 1.33%
4 Consumer Discretionary 1.12%
5 Financials 0.88%
Name Market Value Portfolio Weight Shares or Principal Change
in Stake 		Capital Flow
EFA icon
1
iShares MSCI EAFE ETF
EFA
$76.5B
$47.9M 17.09%
460,833
+228,004
+98% +$23.5M
SPY icon
2
State Street SPDR S&P 500 ETF Trust
SPY
$774B
$40.9M 14.59%
54,729
+47,946
+707% +$34.8M
IWM icon
3
iShares Russell 2000 ETF
IWM
$82.2B
$27.4M 9.77%
91,126
+36,983
+68% +$10.4M
EDV icon
4
Vanguard World Funds Extended Duration ETF
EDV
$3.37B
$16.6M 5.91%
254,318
-276,080
-52% -$17.7M
JPST icon
5
JPMorgan Ultra-Short Income ETF
JPST
$39.8B
$11.1M 3.97%
219,706
-1,037,650
-83% -$52.4M
VWO icon
6
Vanguard FTSE Emerging Markets ETF
VWO
$119B
$10.2M 3.65%
+171,441
New +$10.1M
QQQ icon
7
Invesco QQQ Trust
QQQ
$466B
$9.17M 3.27%
12,449
+4,813
+63% +$3.31M
RSP icon
8
Invesco S&P 500 Equal Weight ETF
RSP
$96.4B
$8.6M 3.07%
40,438
+1,307
+3% +$267K
VGK icon
9
Vanguard FTSE Europe ETF
VGK
$30B
$7.37M 2.63%
83,241
+2,942
+4% +$257K
MMIN icon
10
IQ MacKay Municipal Insured ETF
MMIN
$458M
$6.77M 2.42%
279,633
+16,006
+6% +$385K
MSFT icon
11
Microsoft
MSFT
$2.93T
$5.37M 1.92%
+14,386
New +$5.82M
EEM icon
12
iShares MSCI Emerging Markets ETF
EEM
$28B
$4.62M 1.65%
67,525
-214,512
-76% -$14M
IJR icon
13
iShares Core S&P Small-Cap ETF
IJR
$110B
$4.6M 1.64%
31,013
+176
+0.6% +$24.2K
VBK icon
14
Vanguard Small-Cap Growth ETF
VBK
$23.4B
$4.51M 1.61%
12,345
+34
+0.3% +$11.6K
IJH icon
15
iShares Core S&P Mid-Cap ETF
IJH
$122B
$4.47M 1.6%
57,975
+1,031
+2% +$75.6K
QUAL icon
16
iShares MSCI USA Quality Factor ETF
QUAL
$46.1B
$4.41M 1.57%
20,075
+336
+2% +$70.5K
VBR icon
17
Vanguard Small-Cap Value ETF
VBR
$37.1B
$4.29M 1.53%
17,655
+528
+3% +$123K
PPH icon
18
VanEck Pharmaceutical ETF
PPH
$962M
$4.26M 1.52%
+38,992
New +$4.04M
AGZ icon
19
iShares Agency Bond ETF
AGZ
$555M
$4.21M 1.5%
38,521
+2,236
+6% +$244K
TAFI icon
20
AB Tax-Aware Short Duration Municipal ETF
TAFI
$1.35B
$3.99M 1.42%
158,224
+7,434
+5% +$187K
ACWX icon
21
iShares MSCI ACWI ex US ETF
ACWX
$11.3B
$3.66M 1.31%
48,046
+506
+1% +$37.6K
PAYX icon
22
Paychex
PAYX
$40.7B
$2.72M 0.97%
+27,686
New +$2.62M
UPS icon
23
United Parcel Service
UPS
$100B
$2.62M 0.94%
24,390
-30,067
-55% -$3.13M
ADBE icon
24
Adobe
ADBE
$94.3B
$2.62M 0.93%
12,756
-7,123
-36% -$1.69M
NOW icon
25
ServiceNow
NOW
$106B
$2.45M 0.88%
24,717
+15,382
+165% +$1.52M
1
2 3

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Fluent Financial's Q2 2026 Portfolio in Review

As of Q2 2026, Fluent Financial held 68 positions worth $280M, up 2.5% from $273M the previous quarter. Its ten largest holdings account for 66% of the portfolio.

Fluent Financial's Q2 2026 filing shows 25 new, 19 increased, 8 reduced and 11 closed positions. Its largest new stake was Vanguard FTSE Emerging Markets ETF: 171,441 shares worth $10.2M. The largest sale was JPMorgan Ultra-Short Income ETF, an estimated $52.4M.

By sector, the portfolio is most concentrated in Technology at 9.6% of assets, up from 2.3% a quarter earlier, followed by Consumer Staples and Industrials.

  • Fluent Financial's largest Q2 2026 buy was Vanguard FTSE Emerging Markets ETF: 171,441 shares worth $10.2M.
  • Fluent Financial added most to State Street SPDR S&P 500 ETF Trust in Q2 2026, an estimated $34.8M increase.
  • Fluent Financial's biggest Q2 2026 reduction was JPMorgan Ultra-Short Income ETF, cutting an estimated $52.4M.
  • Fluent Financial fully exited Constellation Brands in Q2 2026, selling an estimated $7.03M.
  • Fluent Financial's ten largest holdings make up 66% of its $280M portfolio in Q2 2026.
  • Fluent Financial opened 25 new positions and closed 11 in Q2 2026.
  • Fluent Financial's portfolio value rose 2.5% quarter-over-quarter to $280M.

Based on Fluent Financial's 13F filing for Q2 2026, filed 9 Jul 2026.