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FF

Fluent Financial Portfolio holdings

AUM $280M
1-Year Est. Return 16.1%
This Fund
S&P 500
This Quarter Est. Return
-16.12%
1 Year Est. Return
+16.1%
3 Year Est. Return
+42.54%
5 Year Est. Return
+30.04%
10 Year Est. Return
–
AUM
$195M
AUM Growth
-$48.6M
Cap. Flow
-$8.83M
Cap. Flow %
-4.53%
Top 10 Hldgs %
47.72%
Holding
70
New
3
Increased
27
Reduced
30
Closed
5

Top Buys

Rank Stock Value
1
TGT icon
Target
TGT
+$4.91M
2
QQQ icon
Invesco QQQ Trust
QQQ
+$789K
3
PYPL icon
PayPal
PYPL
+$669K
4
DXCM icon
DexCom
DXCM
+$636K
5
IWM icon
iShares Russell 2000 ETF
IWM
+$635K

Top Sells

Rank Stock Value
1
DIS icon
Walt Disney
DIS
+$5.35M
2
NCLH icon
Norwegian Cruise Line
NCLH
+$1.83M
3
META icon
Meta Platforms (Facebook)
META
+$1.29M
4
ETSY icon
Etsy
ETSY
+$1.22M
5
CAT icon
Caterpillar
CAT
+$1.06M

Sector Composition

Rank Sector Weight
1 Technology 12.86%
2 Financials 11.43%
3 Healthcare 7.48%
4 Industrials 7.41%
5 Consumer Discretionary 4.49%
Name Market Value Portfolio Weight Shares or Principal Change
in Stake 		Capital Flow
SPY icon
1
State Street SPDR S&P 500 ETF Trust
SPY
$789B
$34.3M 17.57%
90,831
-1,124
-1% -$460K
IWM icon
2
iShares Russell 2000 ETF
IWM
$80B
$8.56M 4.39%
50,573
+3,444
+7% +$635K
V icon
3
Visa
V
$683B
$8.16M 4.19%
41,471
+619
+2% +$128K
QQQ icon
4
Invesco QQQ Trust
QQQ
$454B
$7.62M 3.9%
27,168
+2,541
+10% +$789K
AAPL icon
5
Apple
AAPL
$4.42T
$7.05M 3.62%
51,579
+1,295
+3% +$196K
JNJ icon
6
Johnson & Johnson
JNJ
$621B
$6.91M 3.54%
38,946
-4,981
-11% -$887K
OMFL icon
7
Invesco Russell 1000 Dynamic Multifactor ETF
OMFL
$4.75B
$5.98M 3.07%
145,161
-9,633
-6% -$433K
HON icon
8
Honeywell
HON
$77.6B
$5.03M 2.58%
30,730
+637
+2% +$114K
MMM icon
9
3M
MMM
$90.8B
$4.8M 2.46%
44,354
+915
+2% +$111K
HD icon
10
Home Depot
HD
$330B
$4.68M 2.4%
17,070
+679
+4% +$200K
JPM icon
11
JPMorgan Chase
JPM
$941B
$4.66M 2.39%
41,384
+1,200
+3% +$149K
CSCO icon
12
Cisco
CSCO
$457B
$4.36M 2.24%
102,268
+3,574
+4% +$171K
TXN icon
13
Texas Instruments
TXN
$253B
$4.23M 2.17%
27,503
-3,848
-12% -$647K
EFA icon
14
iShares MSCI EAFE ETF
EFA
$78.1B
$4.18M 2.14%
66,875
+3,901
+6% +$266K
TGT icon
15
Target
TGT
$65.5B
$3.62M 1.85%
+25,596
New +$4.91M
IWY icon
16
iShares Russell Top 200 Growth ETF
IWY
$15.8B
$3.58M 1.83%
28,566
-1,481
-5% -$203K
ANGL icon
17
VanEck Fallen Angel High Yield Bond ETF
ANGL
$3.08B
$3.32M 1.7%
122,938
-10,337
-8% -$294K
IQLT icon
18
iShares MSCI Intl Quality Factor ETF
IQLT
$13.9B
$3.1M 1.59%
100,380
-4,816
-5% -$162K
EFG icon
19
iShares MSCI EAFE Growth ETF
EFG
$16.6B
$2.96M 1.52%
36,730
-1,583
-4% -$137K
MSFT icon
20
Microsoft
MSFT
$3.44T
$2.9M 1.49%
11,307
+289
+3% +$78.4K
AMZN icon
21
Amazon
AMZN
$2.92T
$2.81M 1.44%
26,490
+730
+3% +$91.3K
CDC icon
22
VictoryShares US EQ Income Enhanced Volatility Wtd ETF
CDC
$739M
$2.7M 1.38%
40,835
-2,907
-7% -$203K
NOW icon
23
ServiceNow
NOW
$115B
$2.69M 1.38%
28,290
+3,080
+12% +$294K
PGR icon
24
Progressive
PGR
$124B
$2.65M 1.36%
22,751
+656
+3% +$74.4K
LQD icon
25
iShares iBoxx $ Investment Grade Corporate Bond ETF
LQD
$34.2B
$2.58M 1.32%
23,443
-1,722
-7% -$194K
1
2 3

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Fluent Financial's Q2 2022 Portfolio in Review

As of Q2 2022, Fluent Financial held 70 positions worth $195M, down 20% from $244M the previous quarter. Its ten largest holdings account for 48% of the portfolio.

Fluent Financial withdrew a net $8.83M in Q2 2022, closing 5 positions and reducing 30 holdings. Its most notable exit was Walt Disney, an estimated $5.35M position sold in full.

By sector, the portfolio is most concentrated in Technology at 13% of assets, up from 13% a quarter earlier, followed by Financials and Healthcare.

Against the trend, Fluent Financial opened a new position in Target worth $3.62M.

  • Fluent Financial's largest Q2 2022 buy was Target: 25,596 shares worth $3.62M.
  • Fluent Financial added most to Invesco QQQ Trust in Q2 2022, an estimated $789K increase.
  • Fluent Financial's biggest Q2 2022 reduction was Meta Platforms (Facebook), cutting an estimated $1.29M.
  • Fluent Financial fully exited Walt Disney in Q2 2022, selling an estimated $5.35M.
  • Fluent Financial's ten largest holdings make up 48% of its $195M portfolio in Q2 2022.
  • Fluent Financial opened 3 new positions and closed 5 in Q2 2022.
  • Fluent Financial's portfolio value fell 20% quarter-over-quarter to $195M.

Based on Fluent Financial's 13F filing for Q2 2022, filed 4 Aug 2022.