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FF

Fluent Financial Portfolio holdings

AUM $280M
1-Year Est. Return 16.1%
This Fund
S&P 500
This Quarter Est. Return
+1.23%
1 Year Est. Return
+16.1%
3 Year Est. Return
+42.54%
5 Year Est. Return
+30.04%
10 Year Est. Return
–
AUM
$230M
AUM Growth
+$3.5M
Cap. Flow
+$2.81M
Cap. Flow %
1.22%
Top 10 Hldgs %
61.53%
Holding
77
New
15
Increased
17
Reduced
24
Closed
18

Top Buys

Rank Stock Value
1
RFIX
Simplify Bond Bull ETF
RFIX
+$20.3M
2
JPST icon
JPMorgan Ultra-Short Income ETF
JPST
+$12.7M
3
EEM icon
iShares MSCI Emerging Markets ETF
EEM
+$7.56M
4
RSP icon
Invesco S&P 500 Equal Weight ETF
RSP
+$5.67M
5
QQQ icon
Invesco QQQ Trust
QQQ
+$5M

Top Sells

Rank Stock Value
1
EDV icon
Vanguard World Funds Extended Duration ETF
EDV
+$33.2M
2
XLP icon
State Street Consumer Staples Select Sector SPDR ETF
XLP
+$9.17M
3
ABBV icon
AbbVie
ABBV
+$4.29M
4
NEE icon
NextEra Energy
NEE
+$4.16M
5
SMH icon
VanEck Semiconductor ETF
SMH
+$3.49M

Sector Composition

Rank Sector Weight
1 Consumer Staples 4.34%
2 Healthcare 3.53%
3 Technology 3.38%
4 Consumer Discretionary 1.9%
5 Communication Services 1.36%
Name Market Value Portfolio Weight Shares or Principal Change
in Stake 		Capital Flow
JPST icon
1
JPMorgan Ultra-Short Income ETF
JPST
$40.1B
$36.8M 16.05%
727,488
+251,494
+53% +$12.7M
SPY icon
2
State Street SPDR S&P 500 ETF Trust
SPY
$788B
$23.6M 10.3%
42,257
-3,145
-7% -$1.85M
RFIX
3
Simplify Bond Bull ETF
RFIX
$49.4M
$20.8M 9.07%
+388,897
New +$20.3M
EEM icon
4
iShares MSCI Emerging Markets ETF
EEM
$29B
$12.5M 5.47%
287,057
+173,941
+154% +$7.56M
QQQ icon
5
Invesco QQQ Trust
QQQ
$456B
$10.3M 4.49%
21,998
+9,838
+81% +$5M
SPLV icon
6
Invesco S&P 500 Low Volatility ETF
SPLV
$7.1B
$8.76M 3.82%
117,181
-937
-0.8% -$67.7K
EFA icon
7
iShares MSCI EAFE ETF
EFA
$77.8B
$8.25M 3.59%
100,890
-4,096
-4% -$330K
IWM icon
8
iShares Russell 2000 ETF
IWM
$80.3B
$7.69M 3.35%
38,546
-1,940
-5% -$421K
VGIT icon
9
Vanguard Intermediate-Term Treasury ETF
VGIT
$41.6B
$6.33M 2.76%
106,615
+13,216
+14% +$773K
XLU icon
10
State Street Utilities Select Sector SPDR ETF
XLU
$22.9B
$6.05M 2.64%
153,458
+27,834
+22% +$1.09M
RSP icon
11
Invesco S&P 500 Equal Weight ETF
RSP
$97.1B
$5.53M 2.41%
+31,907
New +$5.67M
FXI icon
12
iShares China Large-Cap ETF
FXI
$4.34B
$4.56M 1.99%
127,205
+19,750
+18% +$669K
FIS icon
13
Fidelity National Information Services
FIS
$23.4B
$4.32M 1.88%
57,787
+6,180
+12% +$465K
TAP icon
14
Molson Coors Class B
TAP
$7.76B
$4.15M 1.81%
68,136
-5,091
-7% -$293K
XLC icon
15
State Street Communication Services Select Sector SPDR ETF
XLC
$22B
$3.9M 1.7%
+40,423
New +$4.04M
IQLT icon
16
iShares MSCI Intl Quality Factor ETF
IQLT
$13.8B
$3.84M 1.68%
96,869
+1,929
+2% +$76K
VOO icon
17
Vanguard S&P 500 ETF
VOO
$976B
$3.74M 1.63%
7,271
+6,833
+1,560% +$3.69M
QUAL icon
18
iShares MSCI USA Quality Factor ETF
QUAL
$46.2B
$3.71M 1.62%
21,709
+807
+4% +$144K
MMIN icon
19
IQ MacKay Municipal Insured ETF
MMIN
$464M
$3.62M 1.58%
153,001
-9,610
-6% -$229K
JD icon
20
JD.com
JD
$43.9B
$3.15M 1.37%
76,513
+51,521
+206% +$2.07M
ABT icon
21
Abbott
ABT
$180B
$2.95M 1.28%
22,217
+15,210
+217% +$1.94M
PG icon
22
Procter & Gamble
PG
$332B
$2.92M 1.27%
17,117
-9,912
-37% -$1.66M
KR icon
23
Kroger
KR
$35.1B
$2.91M 1.27%
42,954
-38,728
-47% -$2.45M
GILD icon
24
Gilead Sciences
GILD
$161B
$2.89M 1.26%
25,822
-3,334
-11% -$344K
XLK icon
25
State Street Technology Select Sector SPDR ETF
XLK
$116B
$2.81M 1.23%
+27,238
New +$3.09M
1
2 3 4

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Fluent Financial's Q1 2025 Portfolio in Review

As of Q1 2025, Fluent Financial held 77 positions worth $230M, up 1.5% from $226M the previous quarter. Its ten largest holdings account for 62% of the portfolio.

Fluent Financial's Q1 2025 filing shows 15 new, 17 increased, 24 reduced and 18 closed positions. Its largest new stake was Simplify Bond Bull ETF: 388,897 shares worth $20.8M. The largest sale was Vanguard World Funds Extended Duration ETF, an estimated $33.2M.

By sector, the portfolio is most concentrated in Consumer Staples at 4.3% of assets, down from 6.2% a quarter earlier, followed by Healthcare and Technology.

  • Fluent Financial's largest Q1 2025 buy was Simplify Bond Bull ETF: 388,897 shares worth $20.8M.
  • Fluent Financial added most to JPMorgan Ultra-Short Income ETF in Q1 2025, an estimated $12.7M increase.
  • Fluent Financial's biggest Q1 2025 reduction was State Street Consumer Staples Select Sector SPDR ETF, cutting an estimated $9.17M.
  • Fluent Financial fully exited Vanguard World Funds Extended Duration ETF in Q1 2025, selling an estimated $33.2M.
  • Fluent Financial's ten largest holdings make up 62% of its $230M portfolio in Q1 2025.
  • Fluent Financial opened 15 new positions and closed 18 in Q1 2025.
  • Fluent Financial's portfolio value rose 1.5% quarter-over-quarter to $230M.

Based on Fluent Financial's 13F filing for Q1 2025, filed 10 Apr 2025.