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FF

Fluent Financial Portfolio holdings

AUM $280M
1-Year Est. Return 16.1%
This Fund
S&P 500
This Quarter Est. Return
+1.15%
1 Year Est. Return
+16.1%
3 Year Est. Return
+42.54%
5 Year Est. Return
+30.04%
10 Year Est. Return
–
AUM
$262M
AUM Growth
+$6.92M
Cap. Flow
+$6.17M
Cap. Flow %
2.35%
Top 10 Hldgs %
53.36%
Holding
95
New
26
Increased
18
Reduced
9
Closed
38

Top Buys

Rank Stock Value
1
META icon
Meta Platforms (Facebook)
META
+$10.8M
2
XLU icon
State Street Utilities Select Sector SPDR ETF
XLU
+$8.33M
3
AAP icon
Advance Auto Parts
AAP
+$7.94M
4
RSP icon
Invesco S&P 500 Equal Weight ETF
RSP
+$7.36M
5
CPB icon
Campbell Soup
CPB
+$6.66M

Top Sells

Rank Stock Value
1
SPY icon
State Street SPDR S&P 500 ETF Trust
SPY
+$14.6M
2
SPLV icon
Invesco S&P 500 Low Volatility ETF
SPLV
+$12.4M
3
IQLT icon
iShares MSCI Intl Quality Factor ETF
IQLT
+$6.16M
4
JD icon
JD.com
JD
+$5.86M
5
AMD icon
Advanced Micro Devices
AMD
+$5.85M

Sector Composition

Rank Sector Weight
1 Consumer Staples 8.26%
2 Healthcare 5.19%
3 Communication Services 4.71%
4 Industrials 2.97%
5 Consumer Discretionary 2.93%
Name Market Value Portfolio Weight Shares or Principal Change
in Stake 		Capital Flow
EDV icon
1
Vanguard World Funds Extended Duration ETF
EDV
$3.37B
$34.4M 13.13%
529,815
+84,870
+19% +$5.78M
EFA icon
2
iShares MSCI EAFE ETF
EFA
$76.5B
$21.6M 8.24%
225,039
+59,019
+36% +$5.6M
EEM icon
3
iShares MSCI Emerging Markets ETF
EEM
$28B
$15.5M 5.89%
282,466
+7,424
+3% +$404K
JPST icon
4
JPMorgan Ultra-Short Income ETF
JPST
$39.8B
$14.5M 5.51%
285,695
-111,921
-28% -$5.67M
IWM icon
5
iShares Russell 2000 ETF
IWM
$82.2B
$11.9M 4.52%
48,155
+11,747
+32% +$2.89M
META icon
6
Meta Platforms (Facebook)
META
$1.64T
$10.7M 4.06%
+16,154
New +$10.8M
XLU icon
7
State Street Utilities Select Sector SPDR ETF
XLU
$23.5B
$10.4M 3.98%
244,376
+188,196
+335% +$8.33M
RSP icon
8
Invesco S&P 500 Equal Weight ETF
RSP
$96.4B
$7.43M 2.83%
+38,789
New +$7.36M
XLP icon
9
State Street Consumer Staples Select Sector SPDR ETF
XLP
$14.6B
$6.94M 2.64%
89,347
+59,757
+202% +$4.66M
UPS icon
10
United Parcel Service
UPS
$100B
$6.74M 2.57%
+67,969
New +$6.36M
MRK icon
11
Merck
MRK
$315B
$6.72M 2.56%
63,870
+3,704
+6% +$348K
VGK icon
12
Vanguard FTSE Europe ETF
VGK
$30B
$6.69M 2.55%
+80,055
New +$6.51M
PEP icon
13
PepsiCo
PEP
$187B
$6.34M 2.42%
+44,156
New +$6.49M
AAP icon
14
Advance Auto Parts
AAP
$3.21B
$6.23M 2.37%
+158,466
New +$7.94M
CPB icon
15
Campbell Soup
CPB
$6.58B
$6.17M 2.35%
+221,506
New +$6.66M
EL icon
16
Estee Lauder
EL
$29.7B
$4.88M 1.86%
+46,641
New +$4.53M
MMIN icon
17
IQ MacKay Municipal Insured ETF
MMIN
$458M
$4.57M 1.74%
190,842
+16,440
+9% +$394K
QQQ icon
18
Invesco QQQ Trust
QQQ
$466B
$4.25M 1.62%
6,921
-2,813
-29% -$1.73M
AGZ icon
19
iShares Agency Bond ETF
AGZ
$555M
$4.23M 1.61%
38,361
+1,614
+4% +$178K
QUAL icon
20
iShares MSCI USA Quality Factor ETF
QUAL
$46.1B
$3.9M 1.49%
19,659
+924
+5% +$182K
SPY icon
21
State Street SPDR S&P 500 ETF Trust
SPY
$774B
$3.87M 1.48%
5,677
-21,648
-79% -$14.6M
IJH icon
22
iShares Core S&P Mid-Cap ETF
IJH
$122B
$3.75M 1.43%
+56,845
New +$3.72M
IJR icon
23
iShares Core S&P Small-Cap ETF
IJR
$110B
$3.69M 1.41%
+30,704
New +$3.67M
VBK icon
24
Vanguard Small-Cap Growth ETF
VBK
$23.4B
$3.68M 1.4%
+12,193
New +$3.68M
VBR icon
25
Vanguard Small-Cap Value ETF
VBR
$37.1B
$3.56M 1.36%
+16,803
New +$3.52M
1
2 3 4

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Fluent Financial's Q4 2025 Portfolio in Review

As of Q4 2025, Fluent Financial held 95 positions worth $262M, up 2.7% from $255M the previous quarter. Its ten largest holdings account for 53% of the portfolio.

Fluent Financial's Q4 2025 filing shows 26 new, 18 increased, 9 reduced and 38 closed positions. Its largest new stake was Meta Platforms (Facebook): 16,154 shares worth $10.7M. The largest sale was State Street SPDR S&P 500 ETF Trust, an estimated $14.6M.

By sector, the portfolio is most concentrated in Consumer Staples at 8.3% of assets, up from 3.1% a quarter earlier, followed by Healthcare and Communication Services.

  • Fluent Financial's largest Q4 2025 buy was Meta Platforms (Facebook): 16,154 shares worth $10.7M.
  • Fluent Financial added most to State Street Utilities Select Sector SPDR ETF in Q4 2025, an estimated $8.33M increase.
  • Fluent Financial's biggest Q4 2025 reduction was State Street SPDR S&P 500 ETF Trust, cutting an estimated $14.6M.
  • Fluent Financial fully exited iShares MSCI Intl Quality Factor ETF in Q4 2025, selling an estimated $6.16M.
  • Fluent Financial's ten largest holdings make up 53% of its $262M portfolio in Q4 2025.
  • Fluent Financial opened 26 new positions and closed 38 in Q4 2025.
  • Fluent Financial's portfolio value rose 2.7% quarter-over-quarter to $262M.

Based on Fluent Financial's 13F filing for Q4 2025, filed 14 Jan 2026.