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Creative Planning Portfolio holdings
AUM
$147B
1-Year Est. Return
18.73%
This Fund
S&P 500
This Quarter
Est. Return
+2.23%
1 Year Est. Return
+18.73%
3 Year Est. Return
+48.71%
5 Year Est. Return
+44.71%
10 Year Est. Return
+145.34%
AUM
$140B
AUM Growth
+$8.82B
(+6.7%)
Cap. Flow
+$6.45B
Cap. Flow
% of AUM
4.62%
Top 10 Holdings %
Top 10 Hldgs %
43.14%
Holding
4,144
New
234
Increased
2,456
Reduced
1,097
Closed
250
Top Buys
| Rank | Stock | Value |
|---|---|---|
| 1 |
Vanguard Short-Term Bond ETF
BSV
|
+$2.02B |
| 2 |
State Street SPDR Portfolio Developed World ex-US ETF
SPDW
|
+$541M |
| 3 |
State Street SPDR Portfolio S&P 400 Mid Cap ETF
SPMD
|
+$270M |
| 4 |
Avantis US Small Cap Value ETF
AVUV
|
+$204M |
| 5 |
NVIDIA
NVDA
|
+$199M |
Top Sells
| Rank | Stock | Value |
|---|---|---|
| 1 |
Vanguard Total Bond Market
BND
|
+$533M |
| 2 |
Vanguard FTSE Developed Markets ETF
VEA
|
+$239M |
| 3 |
iShares Core US Aggregate Bond ETF
AGG
|
+$133M |
| 4 |
Vanguard Large-Cap ETF
VV
|
+$55.5M |
| 5 |
Vanguard Tax-Exempt Bond Index Fund
VTEB
|
+$53.8M |
Sector Composition
| Rank | Sector | Weight |
|---|---|---|
| 1 | Technology | 8.41% |
| 2 | Financials | 3.9% |
| 3 | Consumer Discretionary | 2.18% |
| 4 | Healthcare | 2.1% |
| 5 | Communication Services | 2% |
| Name | Market Value | Portfolio Weight | Shares or Principal |
Change in Stake | Capital Flow | |
|---|---|---|---|---|---|---|
1051
Tradeweb Markets
TW
$21.3B
| $4.68M | ﹤0.01% |
43,556
+33,469
| +332% | +$3.59M |
|
1052
FTI Consulting
FCN
$4.82B
| $4.68M | ﹤0.01% |
27,418
+10,435
| +61% | +$1.72M |
|
1053
Main Street Capital
MAIN
$4.97B
| $4.68M | ﹤0.01% |
77,467
-644
| -0.8% | -$38K |
|
1054
Diageo
DEO
$46.2B
| $4.67M | ﹤0.01% |
54,164
-228
| -0.4% | -$21K |
|
1055
Trade Desk
TTD
$8.13B
| $4.67M | ﹤0.01% |
123,060
-30,344
| -20% | -$1.35M |
|
|
XYZ
1056
Block Inc
XYZ
$45.9B
| $4.67M | ﹤0.01% |
71,673
-9,333
| -12% | -$644K |
|
1057
Rollins
ROL
$18.6B
| $4.66M | ﹤0.01% |
77,708
+23,302
| +43% | +$1.37M |
|
1058
HubSpot
HUBS
$10.5B
| $4.66M | ﹤0.01% |
11,622
-349
| -3% | -$145K |
|
1059
Alcoa
AA
$11.7B
| $4.66M | ﹤0.01% |
87,755
+54,502
| +164% | +$2.23M |
|
1060
SBA Communications
SBAC
$18.4B
| $4.65M | ﹤0.01% |
24,037
+10,186
| +74% | +$1.97M |
|
1061
Direxion NASDAQ-100 Equal Weighted Index ETF
QQQE
$1.33B
| $4.64M | ﹤0.01% |
45,386
-4,116
| -8% | -$421K |
|
|
CFLT
1062
DELISTED
Confluent
CFLT
| $4.64M | ﹤0.01% |
153,503
+52,401
| +52% | +$1.29M |
|
1063
Ally Financial
ALLY
$13.1B
| $4.63M | ﹤0.01% |
102,288
+46,602
| +84% | +$1.92M |
|
1064
Willis Towers Watson
WTW
$27.9B
| $4.63M | ﹤0.01% |
14,086
+1,696
| +14% | +$555K |
|
1065
Invesco Water Resources ETF
PHO
$1.97B
| $4.63M | ﹤0.01% |
65,730
+469
| +0.7% | +$33.8K |
|
1066
iShares Preferred and Income Securities ETF
PFF
$13.2B
| $4.62M | ﹤0.01% |
149,291
+2,579
| +2% | +$80.3K |
|
1067
American Airlines Group
AAL
$9.58B
| $4.61M | ﹤0.01% |
300,809
-4,673
| -2% | -$63K |
|
1068
NiSource
NI
$22.4B
| $4.59M | ﹤0.01% |
109,945
+22,570
| +26% | +$964K |
|
1069
Littelfuse
LFUS
$10.2B
| $4.59M | ﹤0.01% |
18,147
-1,297
| -7% | -$330K |
|
1070
Seadrill
SDRL
$2.81B
| $4.56M | ﹤0.01% |
131,786
+9,251
| +8% | +$288K |
|
1071
Imperial Oil
IMO
$62.1B
| $4.55M | ﹤0.01% |
52,769
+533
| +1% | +$48.5K |
|
1072
Valmont Industries
VMI
$9.44B
| $4.55M | ﹤0.01% |
11,307
+1,189
| +12% | +$484K |
|
1073
Vipshop
VIPS
$6.84B
| $4.54M | ﹤0.01% |
256,847
+52,862
| +26% | +$1.02M |
|
1074
Franklin Resources
BEN
$16.9B
| $4.54M | ﹤0.01% |
190,179
+90,196
| +90% | +$2.07M |
|
1075
Toro Company
TTC
$8.93B
| $4.54M | ﹤0.01% |
57,697
+12,911
| +29% | +$954K |
|
Similar funds
Creative Planning's Q4 2025 Portfolio in Review
As of Q4 2025, Creative Planning held 4,144 positions worth $140B, up 6.7% from $131B the previous quarter. Its ten largest holdings account for 43% of the portfolio.
Creative Planning deployed $6.45B of net new capital in Q4 2025, opening 234 new positions and adding to 2,456 existing holdings. Its largest new stake was Invesco Russell 1000 Dynamic Multifactor ETF: 352,181 shares worth $21.5M.
By sector, the portfolio is most concentrated in Technology at 8.4% of assets, up from 8.3% a quarter earlier, followed by Financials and Consumer Discretionary.
On the sell side, the largest reduction was Vanguard Total Bond Market, an estimated $533M trimmed.
- Creative Planning's largest Q4 2025 buy was Invesco Russell 1000 Dynamic Multifactor ETF: 352,181 shares worth $21.5M.
- Creative Planning added most to Vanguard Short-Term Bond ETF in Q4 2025, an estimated $2.02B increase.
- Creative Planning's biggest Q4 2025 reduction was Vanguard Total Bond Market, cutting an estimated $533M.
- Creative Planning fully exited Mr. Cooper in Q4 2025, selling an estimated $8.98M.
- Creative Planning's ten largest holdings make up 43% of its $140B portfolio in Q4 2025.
- Creative Planning opened 234 new positions and closed 250 in Q4 2025.
- Creative Planning's portfolio value rose 6.7% quarter-over-quarter to $140B.
Based on Creative Planning's 13F filing for Q4 2025, filed 17 Feb 2026.