Creative Planning
DEO icon

Creative Planning’s Diageo DEO Stock Holding History

Creative Planning’s Portfolio DEO Stock Details DEO Fund Activity
Bought
Maintained
Sold
Quarter Market Value Status Shares Change in
Stake 		Trade Value Portfolio Weight Portfolio Position
2026
Q1 		$3.37M Sell
45,252
-8,912
-16% -$777K ﹤0.01% 1480
2025
Q4 		$4.67M Sell
54,164
-228
-0.4% -$21K ﹤0.01% 1054
2025
Q3 		$5.19M Buy
54,392
+13,061
+32% +$1.37M ﹤0.01% 857
2025
Q2 		$4.17M Buy
41,331
+7,582
+22% +$823K ﹤0.01% 848
2025
Q1 		$3.54M Sell
33,749
-26,930
-44% -$3.04M ﹤0.01% 852
2024
Q4 		$7.71M Buy
60,679
+12,709
+26% +$1.62M 0.01% 536
2024
Q3 		$6.73M Buy
47,970
+4,980
+12% +$647K 0.01% 550
2024
Q2 		$5.42M Sell
42,990
-6,626
-13% -$913K 0.01% 589
2024
Q1 		$7.38M Buy
49,616
+4,993
+11% +$731K 0.01% 487
2023
Q4 		$6.5M Sell
44,623
-12,761
-22% -$1.88M 0.01% 499
2023
Q3 		$8.56M Buy
57,384
+5,582
+11% +$935K 0.01% 393
2023
Q2 		$8.99M Buy
51,802
+2,486
+5% +$444K 0.01% 373
2023
Q1 		$8.94M Buy
49,316
+1,014
+2% +$179K 0.01% 365
2022
Q4 		$8.61M Sell
48,302
-1,170
-2% -$205K 0.01% 365
2022
Q3 		$8.4M Buy
49,472
+1,626
+3% +$291K 0.01% 336
2022
Q2 		$8.33M Buy
47,846
+454
+1% +$86.4K 0.01% 353
2022
Q1 		$9.63M Buy
47,392
+16,918
+56% +$3.39M 0.01% 325
2021
Q4 		$6.71M Buy
30,474
+674
+2% +$138K 0.01% 358
2021
Q3 		$5.75M Buy
29,800
+4,773
+19% +$925K 0.01% 387
2021
Q2 		$4.8M Sell
25,027
-1,530
-6% -$285K 0.01% 418
2021
Q1 		$4.36M Buy
26,557
+880
+3% +$144K 0.01% 451
2020
Q4 		$4.08M Buy
25,677
+580
+2% +$86.5K 0.01% 422
2020
Q3 		$3.54M Buy
25,097
+419
+2% +$57.8K 0.01% 389
2020
Q2 		$3.32M Sell
24,678
-425
-2% -$58.3K 0.01% 353
2020
Q1 		$3.19M Sell
25,103
-1,202
-5% -$180K 0.01% 318
2019
Q4 		$4.43M Buy
26,305
+1,000
+4% +$163K 0.01% 319
2019
Q3 		$4.14M Sell
25,305
-1,441
-5% -$241K 0.01% 316
2019
Q2 		$4.61M Buy
26,746
+2,860
+12% +$481K 0.02% 306
2019
Q1 		$3.91M Sell
23,886
-304
-1% -$46.4K 0.01% 317
2018
Q4 		$3.43M Buy
24,190
+499
+2% +$70.2K 0.01% 312
2018
Q3 		$3.36M Buy
23,691
+212
+0.9% +$30.4K 0.01% 358
2018
Q2 		$3.38M Buy
23,479
+1,054
+5% +$151K 0.01% 346
2018
Q1 		$3.04M Sell
22,425
-667
-3% -$92.7K 0.01% 361
2017
Q4 		$3.37M Buy
23,092
+1,122
+5% +$155K 0.01% 327
2017
Q3 		$2.9M Sell
21,970
-1,832
-8% -$237K 0.01% 360
2017
Q2 		$2.85M Sell
23,802
-3,034
-11% -$361K 0.01% 338
2017
Q1 		$3.1M Sell
26,836
-1,425
-5% -$160K 0.02% 305
2016
Q4 		$2.94M Sell
28,261
-4,619
-14% -$486K 0.02% 306
2016
Q3 		$3.81M Buy
32,880
+19,133
+139% +$2.19M 0.02% 237
2016
Q2 		$1.55M Buy
13,747
+1,016
+8% +$110K 0.01% 398
2016
Q1 		$1.37M Sell
12,731
-1,279
-9% -$135K 0.01% 407
2015
Q4 		$1.53M Buy
14,010
+233
+2% +$26.3K 0.01% 377
2015
Q3 		$1.49M Sell
13,777
-2,105
-13% -$234K 0.01% 363
2015
Q2 		$1.84M Buy
15,882
+2,974
+23% +$338K 0.02% 311
2015
Q1 		$1.43M Buy
12,908
+1,906
+17% +$219K 0.01% 355
2014
Q4 		$1.25M Buy
11,002
+4,459
+68% +$518K 0.01% 382
2014
Q3 		$755K Buy
6,543
+715
+12% +$86.6K 0.01% 505
2014
Q2 		$742K Buy
5,828
+567
+11% +$71.5K 0.01% 492
2014
Q1 		$656K Sell
5,261
-689
-12% -$85.9K 0.01% 515
2013
Q4 		$788K Buy
5,950
+1,090
+22% +$139K 0.01% 369
2013
Q3 		$618K Buy
4,860
+1,057
+28% +$132K 0.01% 387
2013
Q2 		$437K Buy
+3,803
New +$460K 0.01% 437

Other funds holding DEO

Fidelity Investments
Fidelity Investments Boston, Massachusetts $1.9T AUM 41.92% 1-Year Est. Return
OAG
Orbis Allan Gray Hamilton, Bermuda $23.7B AUM 65.43% 1-Year Est. Return
Bank of America
Bank of America Charlotte, North Carolina $1.37T AUM 24.88% 1-Year Est. Return
EIC
Equity Investment Corp Atlanta, Georgia $5.11B AUM 8.63% 1-Year Est. Return
Bank of Montreal
Bank of Montreal Toronto, Ontario, Canada $269B AUM 31.4% 1-Year Est. Return
MG
Markel Group Glen Allen, Virginia $11.9B AUM 10.84% 1-Year Est. Return
Dimensional Fund Advisors
Dimensional Fund Advisors Austin, Texas $481B AUM 30.42% 1-Year Est. Return
CIM
Confluence Investment Management St. Louis, Missouri $6.4B AUM 9.79% 1-Year Est. Return
Franklin Resources
Franklin Resources San Mateo, California $408B AUM 30.18% 1-Year Est. Return
Goldman Sachs
Goldman Sachs New York $871B AUM 31.28% 1-Year Est. Return

Creative Planning's DEO Position: Q1 2026 in Review

Creative Planning reduced its Diageo (DEO) stake by 16% in Q1 2026, selling an estimated $777K and leaving 45,252 shares worth $3.37M. The position accounts for ﹤0.01% of the portfolio, ranked #1480.

Creative Planning first reported a position in DEO in Q2 2013 and has held it in 52 quarters since. The position peaked at $9.63M in Q1 2022. 742 funds tracked by Wall St. Rank hold DEO as of Q1 2026.

  • Creative Planning held 45,252 shares of Diageo worth $3.37M as of Q1 2026.
  • Creative Planning sold 8,912 Diageo shares in Q1 2026, an estimated $777K.
  • Diageo made up ﹤0.01% of Creative Planning's portfolio in Q1 2026, its #1480 holding.
  • Creative Planning first reported a position in Diageo in Q2 2013 and has held it in 52 quarters since.
  • Creative Planning's Diageo position peaked at $9.63M in Q1 2022.
  • 742 funds tracked by Wall St. Rank held Diageo as of Q1 2026.

Based on Creative Planning's 13F filing for Q1 2026, filed 12 May 2026.