Creative Planning Portfolio holdings
Creative Planning is a wealth management firm, founded in 1983 as a small office in Kansas City and majority owned by its president and chief executive, Peter Mallouk. Mallouk started with the firm in 1999 as an estate planner and bought it in 2004. Its investing philosophy leans on low-cost index funds held for the long term, and it also puts client money into private markets such as private equity, private credit, real estate and infrastructure. Having grown on its own for years, the firm made its first acquisition in 2019, buying the Minneapolis adviser The Johnston Group, and in 2023 it added BerganKDV, an accounting and wealth management firm. Its clients include high net worth individuals, retirement plans and charities.
Top Buys
| Rank | Stock | Value |
|---|---|---|
| 1 |
Vanguard Morningstar Total Stock Market ETF
VTI
|
+$1.07B |
| 2 |
State Street SPDR Portfolio Developed World ex-US ETF
SPDW
|
+$714M |
| 3 |
iShares Core S&P 500 ETF
IVV
|
+$526M |
| 4 |
iShares Core MSCI International Developed Markets ETF
IDEV
|
+$345M |
| 5 |
State Street SPDR Portfolio Emerging Markets ETF
SPEM
|
+$327M |
Top Sells
| Rank | Stock | Value |
|---|---|---|
| 1 |
iShares Core US Aggregate Bond ETF
AGG
|
+$778M |
| 2 |
Vanguard Intermediate-Term Corporate Bond ETF
VCIT
|
+$449M |
| 3 |
iShares Core MSCI EAFE ETF
IEFA
|
+$279M |
| 4 |
Schwab International Equity ETF
SCHF
|
+$271M |
| 5 |
Vanguard FTSE Emerging Markets ETF
VWO
|
+$268M |
Sector Composition
| Rank | Sector | Weight |
|---|---|---|
| 1 | Miscellaneous | 81.79% |
| 2 | Technology | 4.74% |
| 3 | Financials | 3.99% |
| 4 | Healthcare | 1.92% |
| 5 | Consumer Discretionary | 1.7% |
| Name | Market Value | Portfolio Weight | Shares or Principal |
Change in Stake | Capital Flow | Held Since | |
|---|---|---|---|---|---|---|---|
|
1
iShares Core S&P 500 ETF
IVV
$870B
| $2.54B | 9.02% |
9,837,996
+1,716,503
| +21% | +$526M |
2013 Q2
27 quarters
|
|
2
Vanguard FTSE Developed Markets ETF
VEA
$229B
| $2.34B | 8.29% |
70,154,795
-2,702,480
| -4% | -$108M |
2013 Q2
27 quarters
|
|
|
3
Vanguard Intermediate-Term Corporate Bond ETF
VCIT
$68.2B
| $2.07B | 7.33% |
23,724,613
-4,936,420
| -17% | -$449M |
2013 Q2
27 quarters
|
|
|
4
iShares Core US Aggregate Bond ETF
AGG
$138B
| $2.06B | 7.29% |
17,815,585
-6,827,341
| -28% | -$778M |
2013 Q2
27 quarters
|
|
5
iShares Core MSCI Emerging Markets ETF
IEMG
$145B
| $1.52B | 5.39% |
37,529,536
-4,142,387
| -10% | -$203M |
2013 Q2
27 quarters
|
|
6
Vanguard Morningstar Mid-Cap ETF
VO
$107B
| $979M | 3.47% |
29,745,612
-1,076,852
| -3% | -$44.6M |
2013 Q2
27 quarters
|
|
|
7
Vanguard Morningstar Total Stock Market ETF
VTI
$686B
| $965M | 3.42% |
7,483,788
+6,933,528
| +1,260% | +$1.07B |
2013 Q2
27 quarters
|
|
8
Vanguard Morningstar Large-Cap ETF
VV
$53.3B
| $729M | 2.59% |
6,158,957
+1,555,849
| +34% | +$219M |
2013 Q2
27 quarters
|
|
9
Vanguard Real Estate ETF
VNQ
$38.9B
| $716M | 2.54% |
10,254,767
+263,034
| +3% | +$23.1M |
2013 Q2
27 quarters
|
|
|
10
State Street SPDR Portfolio Developed World ex-US ETF
SPDW
$40.9B
| $640M | 2.27% |
26,730,555
+24,935,058
| +1,389% | +$714M |
2015 Q3
18 quarters
|
|
11
Berkshire Hathaway Class B
BRK.B
$1.24T
| $612M | 2.17% |
3,345,539
-286,830
| -8% | -$61M |
2013 Q2
27 quarters
|
|
12
Apple
AAPL
$5.06T
| $526M | 1.87% |
8,275,620
-246,492
| -3% | -$18.1M |
2013 Q2
27 quarters
|
|
13
iShares 3-7 Year Treasury Bond ETF
IEI
$16.9B
| $523M | 1.86% |
3,923,382
+157,587
| +4% | +$20.3M |
2018 Q1
8 quarters
|
|
14
Schwab US REIT ETF
SCHH
$11.4B
| $491M | 1.74% |
29,993,258
+2,569,808
| +9% | +$54.8M |
2013 Q2
27 quarters
|
|
15
State Street SPDR Portfolio S&P 400 Mid Cap ETF
SPMD
$18.9B
| $488M | 1.73% |
19,255,933
-1,977
| -0% | -$64.7K |
2017 Q4
9 quarters
|
|
16
iShares National Muni Bond ETF
MUB
$54.9B
| $440M | 1.56% |
3,897,103
-865,340
| -18% | -$98.8M |
2013 Q2
27 quarters
|
|
|
17
Vanguard FTSE Emerging Markets ETF
VWO
$120B
| $408M | 1.45% |
12,151,458
-6,564,463
| -35% | -$268M |
2013 Q2
27 quarters
|
|
|
18
Schwab International Equity ETF
SCHF
$67.5B
| $329M | 1.17% |
25,477,364
-17,622,392
| -41% | -$271M |
2013 Q2
27 quarters
|
|
19
Vanguard Total Bond Market
BND
$166B
| $317M | 1.13% |
3,718,531
+1,207,980
| +48% | +$103M |
2013 Q2
27 quarters
|
|
20
Schwab Emerging Markets Equity ETF
SCHE
$12.3B
| $317M | 1.12% |
15,310,718
+9,205,249
| +151% | +$230M |
2013 Q3
26 quarters
|
|
21
State Street SPDR S&P 500 ETF Trust
SPY
$796B
| $313M | 1.11% |
1,212,729
-57,710
| -5% | -$17.6M |
2013 Q2
27 quarters
|
|
|
22
State Street SPDR Portfolio Emerging Markets ETF
SPEM
$16.4B
| $305M | 1.08% |
10,728,209
+9,499,917
| +773% | +$327M |
2018 Q2
7 quarters
|
|
|
23
iShares Core MSCI International Developed Markets ETF
IDEV
$34.2B
| $288M | 1.02% |
+6,488,646
| New | +$345M |
2020 Q1
0 quarters
|
|
24
WisdomTree Emerging Markets SmallCap Dividend Fund
DGS
$1.58B
| $271M | 0.96% |
8,201,609
+2,215,163
| +37% | +$93.6M |
2015 Q3
18 quarters
|
|
25
State Street SPDR Portfolio S&P 500 ETF
SPYM
$182B
| $267M | 0.95% |
8,815,965
+6,892,366
| +358% | +$247M |
2017 Q4
9 quarters
|
|
Similar funds
Creative Planning's Q1 2020 Portfolio in Review
As of Q1 2020, Creative Planning held 2,190 positions worth $28.2B, down 15% from $33.3B the previous quarter. Its ten largest holdings account for 52% of the portfolio.
Creative Planning deployed $1.64B of net new capital in Q1 2020, opening 188 new positions and adding to 631 existing holdings. Its largest new stake was iShares Core MSCI International Developed Markets ETF: 6,488,646 shares worth $288M.
By sector, the portfolio is most concentrated in Miscellaneous at 82% of assets, up from 80% a quarter earlier, followed by Technology and Financials.
On the sell side, the largest reduction was iShares Core US Aggregate Bond ETF, an estimated $778M trimmed.
- Creative Planning's largest Q1 2020 buy was iShares Core MSCI International Developed Markets ETF: 6,488,646 shares worth $288M.
- Creative Planning added most to Vanguard Morningstar Total Stock Market ETF in Q1 2020, an estimated $1.07B increase.
- Creative Planning's biggest Q1 2020 reduction was iShares Core US Aggregate Bond ETF, cutting an estimated $778M.
- Creative Planning fully exited ETRACS Monthly Pay 2xLeveraged Mortgage REIT ETN Series B due October 16, 2042 in Q1 2020, selling an estimated $7.3M.
- Creative Planning's ten largest holdings make up 52% of its $28.2B portfolio in Q1 2020.
- Creative Planning opened 188 new positions and closed 327 in Q1 2020.
- Creative Planning's portfolio value fell 15% quarter-over-quarter to $28.2B.
Based on Creative Planning's 13F filing for Q1 2020, filed 5 May 2020.