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Procter & Gamble
PG

3,984 hedge funds and large institutions have $232B invested in Procter & Gamble in 2026 Q1 according to their latest regulatory filings, with 224 funds opening new positions, 1,696 increasing their positions, 1,662 reducing their positions, and 190 closing their positions.

New
Increased
Maintained
Reduced
Closed

23% more call options, than puts

Call options by funds: $2.23B | Put options by funds: $1.81B

18% more first-time investments, than exits

New positions opened: 224 | Existing positions closed: 190

2% more repeat investments, than reductions

Existing positions increased: 1,696 | Existing positions reduced: 1,662

1% more capital invested

Capital invested by funds: $230B → $232B (+$2.47B)

0.31% more ownership

Funds ownership: 68.51% → 68.83% (+0.31%)

1% less funds holding

Funds holding: 4,022 → 3,984 (-38)

14% less funds holding in top 10

Funds holding in top 10: 84 → 72 (-12)

Holders
3,984
Holders Change
-38
Holders Change %
-0.94%
% of All Funds
49.03%
Holding in Top 10
72
Holding in Top 10 Change
-12
Holding in Top 10 Change %
-14.29%
% of All Funds
0.89%
New
224
Increased
1,696
Reduced
1,662
Closed
190
Calls
$2.23B
Puts
$1.81B
Net Calls
+$417M
Net Calls Change
+$135M

Top Buyers

1
Charles Schwab
Charles Schwab
California
+$3.42B
2
JP Morgan Chase
JP Morgan Chase
New York
+$1.97B
3
Franklin Resources
Franklin Resources
California
+$595M
4
Fidelity Investments
Fidelity Investments
Massachusetts
+$512M
5
Capital World Investors
Capital World Investors
California
+$460M

Top Sellers

1
Assenagon Asset Management
Assenagon Asset Management
Luxembourg
-$518M
2
Corient Private Wealth
Corient Private Wealth
Florida
-$475M
3
GQG Partners
GQG Partners
Florida
-$475M
4
Renaissance Technologies
Renaissance Technologies
New York
-$428M
5
Capital International Investors
Capital International Investors
California
-$399M
Name Holding Trade Value Shares
Change 		Change in
Stake
SA
3551
SRH Advisors
Kansas
$242K +$606 +4 +0.2%
OLA
3552
Oliver Luxxe Assets
New Jersey
$242K -$73.4K -484 -22%
PFG
3553
Putney Financial Group
California
$241K -$92.5K -610 -27%
MWP
3554
Meriwether Wealth & Planning
Louisiana
$241K -$10.5K -69 -4%
BTIM
3555
BancFirst Trust & Investment Management
Oklahoma
$241K – – –
NCM
3556
Noesis Capital Mangement
Florida
$241K -$27.4K -181 -10%
IA
3557
IAM Advisory
Pennsylvania
$241K +$3.18K +21 +1%
FSWA
3558
Financial Synergies Wealth Advisors
Texas
$241K -$52.3K -345 -17%
MCM
3559
M1 Capital Management
Michigan
$241K +$8.19K +54 +3%
TPW
3560
Talon Private Wealth
Florida
$241K +$252K +1,665 New
AA
3561
ABC Arbitrage
France
$240K +$252K +1,663 New
OA
3562
Oasis Advisors
Iowa
$240K +$252K +1,664 New
AGC
3563
August Group Capital
$240K -$26.8K -177 -10%
WFA
3564
WJ Financial Advisors
Connecticut
$240K +$3.33K +22 +1%
AP
3565
Arlington Partners
Alabama
$240K +$252K +1,659 New
AIS
3566
AM Investment Strategies
Tennessee
$239K -$18K -119 -7%
MFG
3567
Monte Financial Group
Connecticut
$239K +$250K +1,652 New
LPFG
3568
Landing Point Financial Group
Ohio
$239K +$455 +3 +0.2%
LWA
3569
Legacy Wealth Advisors
Florida
$238K +$250K +1,651 New
PAG
3570
Poinciana Advisors Group
Florida
$238K +$250K +1,647 New
PWP
3571
Parkwoods Wealth Partners
New York
$237K -$5.91K -39 -2%
TFG
3572
Team Financial Group
California
$237K -$19.7K -130 -7%
SHFG
3573
S Harris Financial Group
Texas
$237K +$249K +1,643 New
MWPCG
3574
Measured Wealth Private Client Group
New Hampshire
$237K +$19.1K +126 +8%
AWM
3575
Avaii Wealth Management
Wisconsin
$237K -$15.3K -101 -6%
141 142
143
144 145

PG Hedge Fund Activity: Q1 2026 in Review

3,984 of the 8,126 institutional investors tracked by Wall St. Rank reported a position in Procter & Gamble (PG) for Q1 2026, worth a combined $232B — up 1.1% from $230B a quarter earlier.

Buyers outnumbered sellers: 224 funds opened new PG positions and 190 closed out — a net gain of 34 holders — while 1,696 added to existing stakes and 1,662 trimmed.

The largest buyer was Charles Schwab, adding an estimated $3.42B. The largest seller was Assenagon Asset Management, cutting an estimated $518M.

  • 3,984 institutional investors held Procter & Gamble (PG) as of Q1 2026, down from 4,022 in Q4 2025.
  • Funds reported $232B of Procter & Gamble stock for Q1 2026, up 1.1% quarter-over-quarter.
  • 224 funds opened new Procter & Gamble positions in Q1 2026 and 190 closed out, a net change of +34 holders.
  • The largest Procter & Gamble buyer in Q1 2026 was Charles Schwab, an estimated $3.42B added.
  • The largest Procter & Gamble seller in Q1 2026 was Assenagon Asset Management, an estimated $518M sold.

Based on aggregated 13F filings for Q1 2026.