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Procter & Gamble

3,955 hedge funds and large institutions have $259B invested in Procter & Gamble in 2025 Q2 according to their latest regulatory filings, with 168 funds opening new positions, 1,588 increasing their positions, 1,760 reducing their positions, and 166 closing their positions.

New
Increased
Maintained
Reduced
Closed

62% more call options, than puts

Call options by funds: $2.85B | Put options by funds: $1.75B

1% more first-time investments, than exits

New positions opened: 168 | Existing positions closed: 166

0.12% less ownership

Funds ownership: 68.66%68.53% (-0.12%)

10% less repeat investments, than reductions

Existing positions increased: 1,588 | Existing positions reduced: 1,760

1% less funds holding

Funds holding: 4,0133,955 (-58)

5% less capital invested

Capital invested by funds: $274B → $259B (-$14.7B)

37% less funds holding in top 10

Funds holding in top 10: 213134 (-79)

Holders
3,955
Holders Change
-58
Holders Change %
-1.45%
% of All Funds
52.07%
Holding in Top 10
134
Holding in Top 10 Change
-79
Holding in Top 10 Change %
-37.09%
% of All Funds
1.76%
New
168
Increased
1,588
Reduced
1,760
Closed
166
Calls
$2.85B
Puts
$1.75B
Net Calls
+$1.09B
Net Calls Change
-$53.5M
Name Holding Trade Value Shares
Change
Change in
Stake
Vanguard Group
1
Vanguard Group
Pennsylvania
$37.2B +$521M +3,189,111 +1%
BlackRock
2
BlackRock
New York
$27.4B -$992M -6,074,841 -3%
State Street
3
State Street
Massachusetts
$16B +$12.8M +78,584 +0.1%
Geode Capital Management
4
Geode Capital Management
Massachusetts
$9.44B +$173M +1,060,713 +2%
Morgan Stanley
5
Morgan Stanley
New York
$8.29B +$128M +782,643 +2%
Norges Bank
6
Norges Bank
Norway
$5.1B +$51.6M +316,312 +1%
Bank of America
7
Bank of America
North Carolina
$4.99B -$511M -3,127,699 -9%
Northern Trust
8
Northern Trust
Illinois
$4.61B -$114M -695,461 -2%
T. Rowe Price Associates
9
T. Rowe Price Associates
Maryland
$4.3B +$902M +5,527,584 +26%
BC
10
Broadwater Capital
Massachusetts
$4.19B +$680M +4,166,566 +15,772%
JP Morgan Chase
11
JP Morgan Chase
New York
$3.9B -$319M -1,951,810 -7%
Fidelity Investments
12
Fidelity Investments
Massachusetts
$3.61B -$520M -3,185,086 -12%
UBS AM
13
UBS AM
Illinois
$3.59B +$855M +5,241,351 +30%
Franklin Resources
14
Franklin Resources
California
$3.36B -$139M -854,160 -4%
Bank of New York Mellon
15
Bank of New York Mellon
New York
$2.82B -$185M -1,132,550 -6%
Charles Schwab
16
Charles Schwab
California
$2.77B +$48.1M +294,673 +2%
Goldman Sachs
17
Goldman Sachs
New York
$2.74B +$35.8M +219,441 +1%
Invesco
18
Invesco
Georgia
$2.61B +$470M +2,880,895 +21%
Legal & General Group
19
Legal & General Group
United Kingdom
$2.61B +$10.8M +66,028 +0.4%
Royal Bank of Canada
20
Royal Bank of Canada
Ontario, Canada
$2.57B -$187M -1,148,671 -7%
Ameriprise
21
Ameriprise
Minnesota
$2.53B -$72.5M -444,054 -3%
State Farm Mutual Automobile Insurance
22
State Farm Mutual Automobile Insurance
Illinois
$2.52B
Wells Fargo
23
Wells Fargo
California
$2.27B +$18.7M +114,554 +0.8%
Wellington Management Group
24
Wellington Management Group
Massachusetts
$2.2B -$1.38B -8,424,738 -38%
N
25
Nuveen
North Carolina
$1.96B +$139M +850,648 +7%

PG Hedge Fund Activity: Q2 2025 in Review

3,955 of the 7,596 institutional investors tracked by Wall St. Rank reported a position in Procter & Gamble (PG) for Q2 2025, worth a combined $259B — down 5.4% from $274B a quarter earlier.

Buyers outnumbered sellers: 168 funds opened new PG positions and 166 closed out — a net gain of 2 holders — while 1,588 added to existing stakes and 1,760 trimmed.

The largest buyer was T. Rowe Price Associates, adding an estimated $902M. The largest seller was Wellington Management Group, cutting an estimated $1.38B.

  • 3,955 institutional investors held Procter & Gamble (PG) as of Q2 2025, down from 4,013 in Q1 2025.
  • Funds reported $259B of Procter & Gamble stock for Q2 2025, down 5.4% quarter-over-quarter.
  • 168 funds opened new Procter & Gamble positions in Q2 2025 and 166 closed out, a net change of +2 holders.
  • The largest Procter & Gamble buyer in Q2 2025 was T. Rowe Price Associates, an estimated $902M added.
  • The largest Procter & Gamble seller in Q2 2025 was Wellington Management Group, an estimated $1.38B sold.

Based on aggregated 13F filings for Q2 2025.