Procter & Gamble
3,963 hedge funds and large institutions have $255B invested in Procter & Gamble in 2025 Q2 according to their latest regulatory filings, with 166 funds opening new positions, 1,593 increasing their positions, 1,764 reducing their positions, and 166 closing their positions.
62% more call options, than puts
Call options by funds: $2.85B | Put options by funds: $1.75B
0% more first-time investments, than exits
New positions opened: 166 | Existing positions closed: 166
0.29% less ownership
Funds ownership: 68.65% → 68.36% (-0.29%)
10% less repeat investments, than reductions
Existing positions increased: 1,593 | Existing positions reduced: 1,764
2% less funds holding
Funds holding: 4,024 → 3,963 (-61)
7% less capital invested
Capital invested by funds: $274B → $255B (-$18.9B)
37% less funds holding in top 10
Funds holding in top 10: 214 → 135 (-79)
Top Buyers
| Rank | Fund | Capital Flow |
|---|---|---|
| 1 |
T. Rowe Price Associates
Baltimore,
Maryland
|
+$902M |
| 2 |
UBS AM
Chicago,
Illinois
|
+$855M |
| 3 |
Vanguard Group
Malvern,
Pennsylvania
|
+$521M |
| 4 |
Citadel Advisors
Miami,
Florida
|
+$493M |
| 5 |
Invesco
Atlanta,
Georgia
|
+$470M |
Top Sellers
| Rank | Fund | Capital Flow |
|---|---|---|
| 1 |
Wellington Management Group
Boston,
Massachusetts
|
-$1.38B |
| 2 |
DZ Bank
Frankfurt Am Main,
Germany
|
-$1.24B |
| 3 |
BlackRock
New York
|
-$992M |
| 4 |
Fidelity Investments
Boston,
Massachusetts
|
-$520M |
| 5 |
Bank of America
Charlotte,
North Carolina
|
-$511M |
PG Hedge Fund Activity: Q2 2025 in Review
3,963 of the 7,614 institutional investors tracked by Wall St. Rank reported a position in Procter & Gamble (PG) for Q2 2025, worth a combined $255B — down 6.9% from $274B a quarter earlier.
Fund positioning in PG was balanced in Q2 2025: 166 funds opened new positions, 166 closed out, 1,593 added to existing stakes and 1,764 trimmed.
The largest buyer was T. Rowe Price Associates, adding an estimated $902M. The largest seller was Wellington Management Group, cutting an estimated $1.38B.
- 3,963 institutional investors held Procter & Gamble (PG) as of Q2 2025, down from 4,024 in Q1 2025.
- Funds reported $255B of Procter & Gamble stock for Q2 2025, down 6.9% quarter-over-quarter.
- 166 funds opened new Procter & Gamble positions in Q2 2025 and 166 closed out, a net change of 0 holders.
- The largest Procter & Gamble buyer in Q2 2025 was T. Rowe Price Associates, an estimated $902M added.
- The largest Procter & Gamble seller in Q2 2025 was Wellington Management Group, an estimated $1.38B sold.
Based on aggregated 13F filings for Q2 2025.