Procter & Gamble
4,024 hedge funds and large institutions have $231B invested in Procter & Gamble in 2026 Q1 according to their latest regulatory filings, with 228 funds opening new positions, 1,710 increasing their positions, 1,676 reducing their positions, and 191 closing their positions.
23% more call options, than puts
Call options by funds: $2.23B | Put options by funds: $1.81B
19% more first-time investments, than exits
New positions opened: 228 | Existing positions closed: 191
2% more repeat investments, than reductions
Existing positions increased: 1,710 | Existing positions reduced: 1,676
1% more capital invested
Capital invested by funds: $229B → $231B (+$1.88B)
0.44% more ownership
Funds ownership: 68.38% → 68.82% (+0.44%)
1% less funds holding
Funds holding: 4,045 → 4,024 (-21)
13% less funds holding in top 10
Funds holding in top 10: 84 → 73 (-11)
Top Buyers
| Rank | Fund | Capital Flow |
|---|---|---|
| 1 |
Charles Schwab
San Francisco,
California
|
+$3.42B |
| 2 |
JP Morgan Chase
New York
|
+$1.97B |
| 3 |
Franklin Resources
San Mateo,
California
|
+$595M |
| 4 |
Fidelity Investments
Boston,
Massachusetts
|
+$512M |
| 5 |
Capital World Investors
Los Angeles,
California
|
+$460M |
Top Sellers
| Rank | Fund | Capital Flow |
|---|---|---|
| 1 |
Assenagon Asset Management
Senningerberg,
Luxembourg
|
-$518M |
| 2 |
GQG Partners
Ft. Lauderdale,
Florida
|
-$475M |
| 3 |
Renaissance Technologies
New York
|
-$428M |
| 4 |
Capital International Investors
Los Angeles,
California
|
-$399M |
| 5 |
Bank of America
Charlotte,
North Carolina
|
-$370M |
PG Hedge Fund Activity: Q1 2026 in Review
4,024 of the 8,207 institutional investors tracked by Wall St. Rank reported a position in Procter & Gamble (PG) for Q1 2026, worth a combined $231B — up 0.82% from $229B a quarter earlier.
Buyers outnumbered sellers: 228 funds opened new PG positions and 191 closed out — a net gain of 37 holders — while 1,710 added to existing stakes and 1,676 trimmed.
The largest buyer was Charles Schwab, adding an estimated $3.42B. The largest seller was Assenagon Asset Management, cutting an estimated $518M.
- 4,024 institutional investors held Procter & Gamble (PG) as of Q1 2026, down from 4,045 in Q4 2025.
- Funds reported $231B of Procter & Gamble stock for Q1 2026, up 0.82% quarter-over-quarter.
- 228 funds opened new Procter & Gamble positions in Q1 2026 and 191 closed out, a net change of +37 holders.
- The largest Procter & Gamble buyer in Q1 2026 was Charles Schwab, an estimated $3.42B added.
- The largest Procter & Gamble seller in Q1 2026 was Assenagon Asset Management, an estimated $518M sold.
Based on aggregated 13F filings for Q1 2026.