We are live on ! Find out more
PG icon

Procter & Gamble
PG

3,984 hedge funds and large institutions have $232B invested in Procter & Gamble in 2026 Q1 according to their latest regulatory filings, with 224 funds opening new positions, 1,696 increasing their positions, 1,662 reducing their positions, and 190 closing their positions.

New
Increased
Maintained
Reduced
Closed

23% more call options, than puts

Call options by funds: $2.23B | Put options by funds: $1.81B

18% more first-time investments, than exits

New positions opened: 224 | Existing positions closed: 190

2% more repeat investments, than reductions

Existing positions increased: 1,696 | Existing positions reduced: 1,662

1% more capital invested

Capital invested by funds: $230B → $232B (+$2.47B)

0.31% more ownership

Funds ownership: 68.51% → 68.83% (+0.31%)

1% less funds holding

Funds holding: 4,022 → 3,984 (-38)

14% less funds holding in top 10

Funds holding in top 10: 84 → 72 (-12)

Holders
3,984
Holders Change
-38
Holders Change %
-0.94%
% of All Funds
49.03%
Holding in Top 10
72
Holding in Top 10 Change
-12
Holding in Top 10 Change %
-14.29%
% of All Funds
0.89%
New
224
Increased
1,696
Reduced
1,662
Closed
190
Calls
$2.23B
Puts
$1.81B
Net Calls
+$417M
Net Calls Change
+$135M

Top Buyers

1
Charles Schwab
Charles Schwab
California
+$3.42B
2
JP Morgan Chase
JP Morgan Chase
New York
+$1.97B
3
Franklin Resources
Franklin Resources
California
+$595M
4
Fidelity Investments
Fidelity Investments
Massachusetts
+$512M
5
Capital World Investors
Capital World Investors
California
+$460M

Top Sellers

1
Assenagon Asset Management
Assenagon Asset Management
Luxembourg
-$518M
2
Corient Private Wealth
Corient Private Wealth
Florida
-$475M
3
GQG Partners
GQG Partners
Florida
-$475M
4
Renaissance Technologies
Renaissance Technologies
New York
-$428M
5
Capital International Investors
Capital International Investors
California
-$399M
Name Holding Trade Value Shares
Change 		Change in
Stake
AIA
3501
AIMZ Investment Advisors
California
$252K – – –
FA
3502
Fedenia Advisers
Wisconsin
$252K -$2.58K -17 -1%
FBT
3503
First Bank & Trust
South Dakota
$252K +$152 +1 +0.1%
TNAM
3504
Terra Nova Asset Management
New York
$252K +$9.85K +65 +4%
ARG
3505
Advisory Resource Group
Oklahoma
$252K +$39K +257 +17%
WSA
3506
Warm Springs Advisors
California
$251K – – –
EB
3507
Emprise Bank
Kansas
$251K -$15.2K -100 -5%
ELM
3508
Elite Life Management
Florida
$251K +$6.37K +42 +3%
EGM
3509
Engineers Gate Manager
New York
$251K -$76.8M -506,643 -100%
SSA
3510
South Street Advisors
New York
$251K – – –
CAM
3511
Covenant Asset Management
New Jersey
$251K – – –
RMSCM
3512
R.M. Sincerbeaux Capital Management
New York
$251K – – –
RFA
3513
Rollins Financial Advisors
New York
$251K – – –
PCMK
3514
Paragon Capital Management (Kansas)
Kansas
$250K -$9.25K -61 -3%
SO
3515
Sierra Ocean
California
$250K +$42.6K +281 +19%
FRA
3516
Front Row Advisors
California
$249K – – –
PA
3517
PSI Advisors
Florida
$249K – – –
LIA
3518
LifePlan Investment Advisors
North Carolina
$249K +$7.28K +48 +3%
WFMPM
3519
Woodley Farra Manion Portfolio Management
Indiana
$249K +$910 +6 +0.3%
DF
3520
Daviman Financial
Indiana
$249K -$30K -198 -10%
ACC
3521
Acorn Creek Capital
Colorado
$249K -$4.55K -30 -2%
NF
3522
Napier Financial
Massachusetts
$249K +$261K +1,721 New
RCM
3523
Rockbridge Capital Management
Virginia
$249K – – –
TFP
3524
Tilia Fiduciary Partners
North Carolina
$248K -$3.64K -24 -1%
PCM
3525
Prelude Capital Management
New York
$248K +$261K +1,719 New
139 140
141
142 143

PG Hedge Fund Activity: Q1 2026 in Review

3,984 of the 8,126 institutional investors tracked by Wall St. Rank reported a position in Procter & Gamble (PG) for Q1 2026, worth a combined $232B — up 1.1% from $230B a quarter earlier.

Buyers outnumbered sellers: 224 funds opened new PG positions and 190 closed out — a net gain of 34 holders — while 1,696 added to existing stakes and 1,662 trimmed.

The largest buyer was Charles Schwab, adding an estimated $3.42B. The largest seller was Assenagon Asset Management, cutting an estimated $518M.

  • 3,984 institutional investors held Procter & Gamble (PG) as of Q1 2026, down from 4,022 in Q4 2025.
  • Funds reported $232B of Procter & Gamble stock for Q1 2026, up 1.1% quarter-over-quarter.
  • 224 funds opened new Procter & Gamble positions in Q1 2026 and 190 closed out, a net change of +34 holders.
  • The largest Procter & Gamble buyer in Q1 2026 was Charles Schwab, an estimated $3.42B added.
  • The largest Procter & Gamble seller in Q1 2026 was Assenagon Asset Management, an estimated $518M sold.

Based on aggregated 13F filings for Q1 2026.