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Principal Securities’s ServiceNow NOW Stock Holding History

Principal Securities’s Portfolio NOW Stock Details NOW Fund Activity
Bought
Maintained
Sold
Quarter Market Value Status Shares Change in
Stake 		Trade Value Portfolio Weight Portfolio Position
2026
Q1 		$2.84M Buy
27,199
+6,775
+33% +$797K 0.04% 378
2025
Q4 		$3.13M Buy
20,424
+2,794
+16% +$479K 0.05% 333
2025
Q3 		$3.24M Buy
17,630
+2,445
+16% +$457K 0.05% 316
2025
Q2 		$3.12M Buy
15,185
+1,115
+8% +$210K 0.06% 299
2025
Q1 		$2.98M Hold
14,070
– – 0.07% 270
2024
Q4 		$2.98M Buy
14,070
+1,020
+8% +$207K 0.07% 270
2024
Q3 		$2.33M Sell
13,050
-16,240
-55% -$2.67M 0.06% 299
2024
Q2 		$4.61M Buy
29,290
+4,605
+19% +$676K 0.13% 149
2024
Q1 		$3.76M Buy
24,685
+1,145
+5% +$173K 0.12% 169
2023
Q4 		$3.33M Buy
+23,540
New +$2.97M 0.12% 164

Other funds holding NOW

BlackRock
BlackRock New York $5.72T AUM 30.48% 1-Year Est. Return
VCM
Vanguard Capital Management Malvern, Pennsylvania $4.04T AUM
State Street
State Street Boston, Massachusetts $2.9T AUM 29.55% 1-Year Est. Return
T. Rowe Price Associates
T. Rowe Price Associates Baltimore, Maryland $865B AUM 30.76% 1-Year Est. Return
JP Morgan Chase
JP Morgan Chase New York $1.56T AUM 27.86% 1-Year Est. Return
VPM
Vanguard Portfolio Management Malvern, Pennsylvania $1.91T AUM
Geode Capital Management
Geode Capital Management Boston, Massachusetts $1.61T AUM 30.72% 1-Year Est. Return
Morgan Stanley
Morgan Stanley New York $1.66T AUM 25.57% 1-Year Est. Return
UBS AM
UBS AM Chicago, Illinois $481B AUM 26.39% 1-Year Est. Return
Fidelity Investments
Fidelity Investments Boston, Massachusetts $1.9T AUM 41.92% 1-Year Est. Return

Principal Securities's NOW Position: Q1 2026 in Review

Principal Securities increased its ServiceNow (NOW) stake by 33% in Q1 2026, buying an estimated $797K and bringing the position to 27,199 shares worth $2.84M. The position accounts for 0.04% of the portfolio, ranked #378.

Principal Securities first reported a position in NOW in Q4 2023 and has held it in 10 quarters since. The position peaked at $4.61M in Q2 2024. 2,191 funds tracked by Wall St. Rank hold NOW as of Q1 2026.

  • Principal Securities held 27,199 shares of ServiceNow worth $2.84M as of Q1 2026.
  • Principal Securities bought 6,775 ServiceNow shares in Q1 2026, an estimated $797K.
  • ServiceNow made up 0.04% of Principal Securities's portfolio in Q1 2026, its #378 holding.
  • Principal Securities first reported a position in ServiceNow in Q4 2023 and has held it in 10 quarters since.
  • Principal Securities's ServiceNow position peaked at $4.61M in Q2 2024.
  • 2,191 funds tracked by Wall St. Rank held ServiceNow as of Q1 2026.

Based on Principal Securities's 13F filing for Q1 2026, filed 13 May 2026.