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FF

Friday Financial Portfolio holdings

AUM $373M
1-Year Est. Return 22.52%
This Fund
S&P 500
This Quarter Est. Return
+12.34%
1 Year Est. Return
+22.52%
3 Year Est. Return
–
5 Year Est. Return
–
10 Year Est. Return
–
AUM
$373M
AUM Growth
+$83.2M
Cap. Flow
+$50M
Cap. Flow %
13.39%
Top 10 Hldgs %
61.64%
Holding
110
New
17
Increased
59
Reduced
10
Closed
2

Top Buys

Rank Stock Value
1
ITOT icon
iShares Core S&P Total US Stock Market ETF
ITOT
+$9.33M
2
SCHG icon
Schwab US Large-Cap Growth ETF
SCHG
+$4.2M
3
SCHF icon
Schwab International Equity ETF
SCHF
+$3.87M
4
VGIT icon
Vanguard Intermediate-Term Treasury ETF
VGIT
+$3.48M
5
DFSD
Dimensional Short-Duration Fixed Income ETF
DFSD
+$2.62M

Top Sells

Rank Stock Value
1
CAT icon
Caterpillar
CAT
+$523K
2
XOM icon
ExxonMobil
XOM
+$223K
3
JEPI icon
JPMorgan Equity Premium Income ETF
JEPI
+$205K
4
VTI icon
Vanguard Total Stock Market ETF
VTI
+$88K
5
JEPQ icon
JPMorgan Nasdaq Equity Premium Income ETF
JEPQ
+$13.1K

Sector Composition

Rank Sector Weight
1 Technology 2.99%
2 Financials 1.55%
3 Industrials 0.87%
4 Consumer Discretionary 0.62%
5 Consumer Staples 0.38%
Name Market Value Portfolio Weight Shares or Principal Change
in Stake 		Capital Flow
EEM icon
51
iShares MSCI Emerging Markets ETF
EEM
$28.8B
$972K 0.26%
14,791
+62
+0.4% +$4.05K
NVDA icon
52
NVIDIA
NVDA
$5.18T
$963K 0.26%
4,891
+171
+4% +$35.2K
JPM icon
53
JPMorgan Chase
JPM
$925B
$930K 0.25%
2,741
+361
+15% +$112K
DISV icon
54
Dimensional International Small Cap Value ETF
DISV
$4.85B
$902K 0.24%
22,079
-1
-0% -$41
WMT icon
55
Walmart Inc
WMT
$867B
$838K 0.22%
7,511
+966
+15% +$120K
DON icon
56
WisdomTree US MidCap Dividend Fund
DON
$4.02B
$813K 0.22%
14,350
– –
DFNM icon
57
Dimensional National Municipal Bond ETF
DFNM
$2.23B
$807K 0.22%
16,717
+2,911
+21% +$140K
SLYV icon
58
State Street SPDR S&P 600 Small Cap Value ETF
SLYV
$4.92B
$748K 0.2%
6,977
+1,421
+26% +$146K
AVGO icon
59
Broadcom
AVGO
$1.89T
$702K 0.19%
1,893
+7
+0.4% +$2.81K
VLUE icon
60
iShares MSCI USA Value Factor ETF
VLUE
$9.46B
$685K 0.18%
3,568
– –
JPEF icon
61
JPMorgan Equity Focus ETF
JPEF
$2B
$669K 0.18%
+8,322
New +$653K
MUNI icon
62
PIMCO Intermediate Municipal Bond Active Exchange-Traded Fund
MUNI
$3.06B
$653K 0.18%
12,474
+2,196
+21% +$115K
VGT icon
63
Vanguard Information Technology ETF
VGT
$142B
$629K 0.17%
5,512
– –
VYMI icon
64
Vanguard International High Dividend Yield ETF
VYMI
$20.3B
$615K 0.16%
6,156
+58
+1% +$5.73K
GOOG icon
65
Alphabet (Google) Class C
GOOG
$4.21T
$609K 0.16%
1,675
+40
+2% +$14.3K
BRK.B icon
66
Berkshire Hathaway Class B
BRK.B
$1.05T
$607K 0.16%
1,204
– –
EFV icon
67
iShares MSCI EAFE Value ETF
EFV
$27.7B
$598K 0.16%
7,651
– –
IBM icon
68
IBM
IBM
$193B
$583K 0.16%
1,903
+35
+2% +$8.82K
VYM icon
69
Vanguard High Dividend Yield ETF
VYM
$80.7B
$562K 0.15%
3,499
– –
SNDK
70
Sandisk
SNDK
$239B
$539K 0.14%
+333
New +$475K
WDC icon
71
Western Digital
WDC
$192B
$532K 0.14%
+1,000
New +$486K
IWN icon
72
iShares Russell 2000 Value ETF
IWN
$14.4B
$530K 0.14%
2,405
+213
+10% +$44.6K
IJK icon
73
iShares S&P Mid-Cap 400 Growth ETF
IJK
$10.9B
$528K 0.14%
4,638
– –
IQLT icon
74
iShares MSCI Intl Quality Factor ETF
IQLT
$13.7B
$524K 0.14%
10,592
– –
AMZN icon
75
Amazon
AMZN
$2.63T
$508K 0.14%
2,064
+186
+10% +$46.7K
1 2
3
4 5

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HPC
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CAG
Compass Advisory Group Melville, New York $374M AUM 14.59% 1-Year Est. Return
HPM
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JC
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AWM
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RCP
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Friday Financial's Q2 2026 Portfolio in Review

As of Q2 2026, Friday Financial held 110 positions worth $373M, up 29% from $290M the previous quarter. Its ten largest holdings account for 62% of the portfolio.

Friday Financial deployed $50M of net new capital in Q2 2026, opening 17 new positions and adding to 59 existing holdings. Its largest new stake was Vanguard S&P 500 ETF: 1,477 shares worth $1.01M.

By sector, the portfolio is most concentrated in Technology at 3% of assets, up from 2.5% a quarter earlier, followed by Financials and Industrials.

On the sell side, the largest reduction was Caterpillar, an estimated $523K trimmed.

  • Friday Financial's largest Q2 2026 buy was Vanguard S&P 500 ETF: 1,477 shares worth $1.01M.
  • Friday Financial added most to iShares Core S&P Total US Stock Market ETF in Q2 2026, an estimated $9.33M increase.
  • Friday Financial's biggest Q2 2026 reduction was Caterpillar, cutting an estimated $523K.
  • Friday Financial fully exited ExxonMobil in Q2 2026, selling an estimated $223K.
  • Friday Financial's ten largest holdings make up 62% of its $373M portfolio in Q2 2026.
  • Friday Financial opened 17 new positions and closed 2 in Q2 2026.
  • Friday Financial's portfolio value rose 29% quarter-over-quarter to $373M.

Based on Friday Financial's 13F filing for Q2 2026, filed 9 Jul 2026.