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FF

Friday Financial Portfolio holdings

AUM $373M
1-Year Est. Return 22.52%
This Fund
S&P 500
This Quarter Est. Return
+8.81%
1 Year Est. Return
+22.52%
3 Year Est. Return
5 Year Est. Return
10 Year Est. Return
AUM
$197M
AUM Growth
+$29.4M
Cap. Flow
+$16.2M
Cap. Flow %
8.26%
Top 10 Hldgs %
61.65%
Holding
86
New
15
Increased
38
Reduced
13
Closed
Name Market Value Portfolio Weight Shares or Principal Change
in Stake
Capital Flow
ITOT icon
1
iShares Core S&P Total US Stock Market ETF
ITOT
$94.3B
$44M 22.39%
325,839
+18,606
+6% +$2.32M
SCHG icon
2
Schwab US Large-Cap Growth ETF
SCHG
$59.6B
$14.7M 7.47%
502,740
+2,086
+0.4% +$55.2K
BSVO icon
3
EA Bridgeway Omni Small-Cap Value ETF
BSVO
$2.42B
$10.2M 5.18%
499,611
+59,688
+14% +$1.14M
VGIT icon
4
Vanguard Intermediate-Term Treasury ETF
VGIT
$41.6B
$9.81M 4.99%
164,018
+15,352
+10% +$909K
IDEV icon
5
iShares Core MSCI International Developed Markets ETF
IDEV
$31.3B
$8.22M 4.18%
108,109
+10,207
+10% +$738K
CWI icon
6
State Street SPDR MSCI ACWI ex-US ETF
CWI
$2.78B
$7.77M 3.95%
237,758
+14,704
+7% +$452K
DFSD
7
Dimensional Short-Duration Fixed Income ETF
DFSD
$7.03B
$7.02M 3.57%
146,213
+11,052
+8% +$526K
AVDV icon
8
Avantis International Small Cap Value ETF
AVDV
$19B
$6.85M 3.49%
86,406
-1,518
-2% -$112K
SCHV
9
Schwab US Large-Cap Value ETF
SCHV
$15.7B
$6.34M 3.22%
228,956
-2,792
-1% -$73.4K
DFEM icon
10
Dimensional Emerging Markets Core Equity 2 ETF
DFEM
$8.97B
$6.32M 3.21%
212,813
+9,379
+5% +$258K
SCHD icon
11
Schwab US Dividend Equity ETF
SCHD
$101B
$5.39M 2.74%
203,488
-5,129
-2% -$134K
VTI icon
12
Vanguard Total Stock Market ETF
VTI
$661B
$4.96M 2.52%
16,318
+8,619
+112% +$2.42M
VTIP icon
13
Vanguard Short-Term Inflation-Protected Securities Index Fund
VTIP
$19.1B
$4.65M 2.37%
92,542
+4,852
+6% +$242K
AAPL icon
14
Apple
AAPL
$4.79T
$3.76M 1.91%
18,303
+1,401
+8% +$283K
SCHF icon
15
Schwab International Equity ETF
SCHF
$66.3B
$3.27M 1.67%
148,185
-3,558
-2% -$74.1K
VIG icon
16
Vanguard Dividend Appreciation ETF
VIG
$110B
$3.26M 1.66%
15,948
+238
+2% +$46.1K
SPYV icon
17
State Street SPDR Portfolio S&P 500 Value ETF
SPYV
$36B
$2.71M 1.38%
51,837
+29
+0.1% +$1.45K
UMBF icon
18
UMB Financial
UMBF
$10.7B
$2.62M 1.33%
24,904
+1,137
+5% +$113K
DUHP icon
19
Dimensional US High Profitability ETF
DUHP
$12.3B
$2.23M 1.13%
62,595
+2,549
+4% +$85.1K
IWF icon
20
iShares Russell 1000 Growth ETF
IWF
$125B
$2.02M 1.03%
19,012
AVUV icon
21
Avantis US Small Cap Value ETF
AVUV
$29.9B
$2M 1.02%
21,960
+2,100
+11% +$181K
DIHP icon
22
Dimensional International High Profitability ETF
DIHP
$6.22B
$1.79M 0.91%
60,606
-12,268
-17% -$345K
VXUS icon
23
Vanguard Total International Stock ETF
VXUS
$155B
$1.74M 0.89%
25,187
IWP icon
24
iShares Russell Mid-Cap Growth ETF
IWP
$20.3B
$1.33M 0.68%
9,622
IVW icon
25
iShares S&P 500 Growth ETF
IVW
$74.2B
$1.29M 0.66%
11,744
+5,041
+75% +$499K

Similar funds

Friday Financial's Q2 2025 Portfolio in Review

As of Q2 2025, Friday Financial held 86 positions worth $197M, up 18% from $167M the previous quarter. Its ten largest holdings account for 62% of the portfolio.

Friday Financial deployed $16.2M of net new capital in Q2 2025, opening 15 new positions and adding to 38 existing holdings. Its largest new stake was State Street SPDR Portfolio S&P 1500 Composite Stock Market ETF: 14,196 shares worth $1.06M.

By sector, the portfolio is most concentrated in Technology at 3.4% of assets, up from 3.1% a quarter earlier, followed by Financials and Industrials.

On the sell side, the largest reduction was Dimensional International High Profitability ETF, an estimated $345K trimmed.

  • Friday Financial's largest Q2 2025 buy was State Street SPDR Portfolio S&P 1500 Composite Stock Market ETF: 14,196 shares worth $1.06M.
  • Friday Financial added most to Vanguard Total Stock Market ETF in Q2 2025, an estimated $2.42M increase.
  • Friday Financial's biggest Q2 2025 reduction was Dimensional International High Profitability ETF, cutting an estimated $345K.
  • Friday Financial's ten largest holdings make up 62% of its $197M portfolio in Q2 2025.
  • Friday Financial opened 15 new positions and closed 0 in Q2 2025.
  • Friday Financial's portfolio value rose 18% quarter-over-quarter to $197M.

Based on Friday Financial's 13F filing for Q2 2025, filed 14 Jul 2025.