We are live on
!
Find out more
FF
Fluent Financial Portfolio holdings
AUM
$292M
Turnover
50.72%
1-Year Est. Return
8.92%
This Fund
S&P 500
This Quarter
Est. Return
+8.91%
1 Year Est. Return
+8.92%
3 Year Est. Return
+46.93%
5 Year Est. Return
+31.27%
10 Year Est. Return
–
AUM
$280M
AUM Growth
+$6.9M
(+2.5%)
Cap. Flow
-$1.73M
Cap. Flow
% of AUM
-0.62%
Top 10 Holdings %
Top 10 Hldgs %
66.36%
Holding
68
New
25
Increased
19
Reduced
8
Closed
11
Avg Time Held
1.6
years
Top 10 Avg Time Held
0.9
years
Top 20 Avg Time Held
0.9
years
Top Buys
| Rank | Stock | Value |
|---|---|---|
| 1 |
State Street SPDR S&P 500 ETF Trust
SPY
|
+$34.8M |
| 2 |
iShares MSCI EAFE ETF
EFA
|
+$23.5M |
| 3 |
iShares Russell 2000 ETF
IWM
|
+$10.4M |
| 4 |
Vanguard FTSE Emerging Markets ETF
VWO
|
+$10.1M |
| 5 |
Microsoft
MSFT
|
+$5.82M |
Top Sells
| Rank | Stock | Value |
|---|---|---|
| 1 |
JPMorgan Ultra-Short Income ETF
JPST
|
+$52.4M |
| 2 |
Vanguard World Funds Extended Duration ETF
EDV
|
+$17.7M |
| 3 |
iShares MSCI Emerging Markets ETF
EEM
|
+$14M |
| 4 |
Constellation Brands
STZ
|
+$7.03M |
| 5 |
General Mills
GIS
|
+$6.71M |
Sector Composition
| Rank | Sector | Weight |
|---|---|---|
| 1 | Miscellaneous | 82.28% |
| 2 | Technology | 9.55% |
| 3 | Consumer Staples | 2.99% |
| 4 | Industrials | 1.33% |
| 5 | Consumer Discretionary | 1.12% |
| Name | Market Value | Portfolio Weight | Shares or Principal |
Change in Stake | Capital Flow | Held Since | |
|---|---|---|---|---|---|---|---|
26
Paycom
PAYC
$11.4B
| $2.44M | 0.87% |
+19,410
| New | +$2.53M |
2026 Q2
0 quarters
|
|
27
Salesforce
CRM
$203B
| $2.26M | 0.81% |
+14,458
| New | +$2.54M |
2026 Q2
0 quarters
|
|
28
Workday
WDAY
$47.4B
| $2.25M | 0.8% |
+18,370
| New | +$2.33M |
2026 Q2
0 quarters
|
|
29
Morningstar
MORN
$7.85B
| $2.24M | 0.8% |
14,362
+8,618
| +150% | +$1.5M |
2025 Q4
2 quarters
|
|
30
Atlassian
TEAM
$55B
| $2.24M | 0.8% |
+28,780
| New | +$2.35M |
2026 Q2
0 quarters
|
|
31
Ecolab
ECL
$81.5B
| $2.22M | 0.79% |
7,977
| – | – |
2018 Q2
32 quarters
|
|
32
Columbia Sportswear
COLM
$3.11B
| $1.74M | 0.62% |
+28,104
| New | +$1.74M |
2026 Q2
0 quarters
|
|
33
Abbott
ABT
$181B
| $1.73M | 0.62% |
+19,082
| New | +$1.74M |
2026 Q2
0 quarters
|
|
34
Kimberly-Clark
KMB
$34.6B
| $1.48M | 0.53% |
+13,509
| New | +$1.34M |
2026 Q2
0 quarters
|
|
35
Intuit
INTU
$88.2B
| $1.45M | 0.52% |
+5,570
| New | +$1.94M |
2026 Q2
0 quarters
|
|
36
McCormick & Company Non-Voting
MKC
$12.3B
| $1.42M | 0.51% |
+28,133
| New | +$1.38M |
2026 Q2
0 quarters
|
|
37
Campbell Soup
CPB
$5.92B
| $1.39M | 0.5% |
+62,577
| New | +$1.32M |
2026 Q2
0 quarters
|
|
38
Procter & Gamble
PG
$365B
| $1.39M | 0.5% |
+9,457
| New | +$1.38M |
2026 Q2
0 quarters
|
|
39
The Kraft Heinz Company
KHC
$27.6B
| $1.38M | 0.49% |
+58,483
| New | +$1.35M |
2026 Q2
0 quarters
|
|
40
Clorox
CLX
$10.4B
| $1.32M | 0.47% |
+13,868
| New | +$1.33M |
2026 Q2
0 quarters
|
|
41
McDonald's
MCD
$172B
| $1.19M | 0.42% |
+4,389
| New | +$1.26M |
2026 Q2
0 quarters
|
|
42
Cintas
CTAS
$84.6B
| $869K | 0.31% |
5,110
+143
| +3% | +$24.7K |
2025 Q3
3 quarters
|
|
43
Figma
FIG
$12.3B
| $765K | 0.27% |
+42,315
| New | +$851K |
2026 Q2
0 quarters
|
|
44
HubSpot
HUBS
$11.9B
| $763K | 0.27% |
+4,179
| New | +$874K |
2026 Q2
0 quarters
|
|
45
Pegasystems
PEGA
$5.91B
| $739K | 0.26% |
+24,668
| New | +$883K |
2026 Q2
0 quarters
|
|
46
Apple
AAPL
$4.99T
| $690K | 0.25% |
2,384
-329
| -12% | -$94.1K |
2017 Q4
34 quarters
|
|
47
ExxonMobil
XOM
$718B
| $656K | 0.23% |
4,797
-107
| -2% | -$16K |
2023 Q2
12 quarters
|
|
48
iShares Russell 3000 ETF
IWV
$20.4B
| $495K | 0.18% |
1,160
+16
| +1% | +$6.59K |
2022 Q3
15 quarters
|
|
49
Vanguard S&P 500 ETF
VOO
$1.05T
| $318K | 0.11% |
463
| – | – |
2023 Q2
12 quarters
|
|
50
iShares MSCI USA Min Vol Factor ETF
USMV
$24.1B
| $294K | 0.11% |
3,051
| – | – |
2021 Q2
20 quarters
|
|
Similar funds
SC
FCM
SC
AP
HCM
PIA
MWA
SM
Fluent Financial's Q2 2026 Portfolio in Review
As of Q2 2026, Fluent Financial held 68 positions worth $280M, up 2.5% from $273M the previous quarter. Its ten largest holdings account for 66% of the portfolio.
Fluent Financial's Q2 2026 filing shows 25 new, 19 increased, 8 reduced and 11 closed positions. Its largest new stake was Vanguard FTSE Emerging Markets ETF: 171,441 shares worth $10.2M. The largest sale was JPMorgan Ultra-Short Income ETF, an estimated $52.4M.
By sector, the portfolio is most concentrated in Miscellaneous at 82% of assets, down from 83% a quarter earlier, followed by Technology and Consumer Staples.
- Fluent Financial's largest Q2 2026 buy was Vanguard FTSE Emerging Markets ETF: 171,441 shares worth $10.2M.
- Fluent Financial added most to State Street SPDR S&P 500 ETF Trust in Q2 2026, an estimated $34.8M increase.
- Fluent Financial's biggest Q2 2026 reduction was JPMorgan Ultra-Short Income ETF, cutting an estimated $52.4M.
- Fluent Financial fully exited Constellation Brands in Q2 2026, selling an estimated $7.03M.
- Fluent Financial's ten largest holdings make up 66% of its $280M portfolio in Q2 2026.
- Fluent Financial opened 25 new positions and closed 11 in Q2 2026.
- Fluent Financial's portfolio value rose 2.5% quarter-over-quarter to $280M.
Based on Fluent Financial's 13F filing for Q2 2026, filed 9 Jul 2026.