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FF

Fluent Financial Portfolio holdings

AUM $280M
1-Year Est. Return 16.1%
This Fund
S&P 500
This Quarter Est. Return
-0.07%
1 Year Est. Return
+16.1%
3 Year Est. Return
+42.54%
5 Year Est. Return
+30.04%
10 Year Est. Return
–
AUM
$273M
AUM Growth
+$10.9M
Cap. Flow
+$3.95M
Cap. Flow %
1.45%
Top 10 Hldgs %
68.85%
Holding
64
New
7
Increased
21
Reduced
11
Closed
21

Top Buys

Rank Stock Value
1
JPST icon
JPMorgan Ultra-Short Income ETF
JPST
+$49.2M
2
GIS icon
General Mills
GIS
+$8.43M
3
STZ icon
Constellation Brands
STZ
+$6.6M
4
ADBE icon
Adobe
ADBE
+$5.51M
5
ADM icon
Archer Daniels Midland
ADM
+$2.27M

Top Sells

Rank Stock Value
1
META icon
Meta Platforms (Facebook)
META
+$10.7M
2
XLU icon
State Street Utilities Select Sector SPDR ETF
XLU
+$8.84M
3
MRK icon
Merck
MRK
+$6.72M
4
CPB icon
Campbell Soup
CPB
+$6.17M
5
AAP icon
Advance Auto Parts
AAP
+$5.9M

Sector Composition

Rank Sector Weight
1 Consumer Staples 7.91%
2 Industrials 2.35%
3 Technology 2.31%
4 Materials 1.61%
5 Healthcare 1.19%
Name Market Value Portfolio Weight Shares or Principal Change
in Stake 		Capital Flow
ADM icon
26
Archer Daniels Midland
ADM
$41.4B
$2.34M 0.86%
+33,568
New +$2.27M
AAP icon
27
Advance Auto Parts
AAP
$3.21B
$2.29M 0.84%
40,633
-117,833
-74% -$5.9M
AA icon
28
Alcoa
AA
$11.6B
$2.21M 0.81%
+30,112
New +$1.85M
XLU icon
29
State Street Utilities Select Sector SPDR ETF
XLU
$23.5B
$2.2M 0.8%
47,337
-197,039
-81% -$8.84M
ECL icon
30
Ecolab
ECL
$76.8B
$2.2M 0.8%
7,977
-96
-1% -$27.1K
XLV icon
31
State Street Health Care Select Sector SPDR ETF
XLV
$41.4B
$2.13M 0.78%
14,373
-296
-2% -$45.7K
IGV icon
32
iShares Expanded Tech-Software Sector ETF
IGV
$13.8B
$1.99M 0.73%
+25,260
New +$2.24M
MORN icon
33
Morningstar
MORN
$6.56B
$1.01M 0.37%
5,744
-5,947
-51% -$1.1M
CTAS icon
34
Cintas
CTAS
$81.8B
$873K 0.32%
4,967
+755
+18% +$145K
NOW icon
35
ServiceNow
NOW
$106B
$831K 0.3%
+9,335
New +$1.1M
XOM icon
36
ExxonMobil
XOM
$611B
$749K 0.27%
4,904
+10
+0.2% +$1.46K
AAPL icon
37
Apple
AAPL
$4.9T
$703K 0.26%
2,713
-747
-22% -$194K
IWV icon
38
iShares Russell 3000 ETF
IWV
$19.6B
$447K 0.16%
1,144
+54
+5% +$20.9K
GOOG icon
39
Alphabet (Google) Class C
GOOG
$4.22T
$332K 0.12%
1,039
+50
+5% +$15.7K
VOO icon
40
Vanguard S&P 500 ETF
VOO
$974B
$292K 0.11%
463
– –
USMV icon
41
iShares MSCI USA Min Vol Factor ETF
USMV
$23.1B
$285K 0.1%
3,051
– –
VYM icon
42
Vanguard High Dividend Yield ETF
VYM
$80B
$219K 0.08%
1,432
– –
MA icon
43
Mastercard
MA
$480B
$216K 0.08%
425
– –
BIIB icon
44
Biogen
BIIB
$30.4B
– –
-19,144
Closed -$3.37M
CPB icon
45
Campbell Soup
CPB
$6.58B
– –
-221,506
Closed -$6.17M
DG icon
46
Dollar General
DG
$27.7B
– –
-20,795
Closed -$2.76M
EDEN icon
47
iShares MSCI Denmark ETF
EDEN
$191M
– –
-7,193
Closed -$823K
EL icon
48
Estee Lauder
EL
$29.7B
– –
-46,641
Closed -$4.88M
EPOL icon
49
iShares MSCI Poland ETF
EPOL
$690M
– –
-71,501
Closed -$2.52M
EUFN icon
50
iShares MSCI Europe Financials ETF
EUFN
$3.8B
– –
-47,779
Closed -$1.77M
1
2
3

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Fluent Financial's Q1 2026 Portfolio in Review

As of Q1 2026, Fluent Financial held 64 positions worth $273M, up 4.1% from $262M the previous quarter. Its ten largest holdings account for 69% of the portfolio.

Fluent Financial's Q1 2026 filing shows 7 new, 21 increased, 11 reduced and 21 closed positions. Its largest new stake was General Mills: 194,200 shares worth $6.71M. The largest sale was Meta Platforms (Facebook), an estimated $10.7M.

By sector, the portfolio is most concentrated in Consumer Staples at 7.9% of assets, down from 8.3% a quarter earlier, followed by Industrials and Technology.

  • Fluent Financial's largest Q1 2026 buy was General Mills: 194,200 shares worth $6.71M.
  • Fluent Financial added most to JPMorgan Ultra-Short Income ETF in Q1 2026, an estimated $49.2M increase.
  • Fluent Financial's biggest Q1 2026 reduction was State Street Utilities Select Sector SPDR ETF, cutting an estimated $8.84M.
  • Fluent Financial fully exited Meta Platforms (Facebook) in Q1 2026, selling an estimated $10.7M.
  • Fluent Financial's ten largest holdings make up 69% of its $273M portfolio in Q1 2026.
  • Fluent Financial opened 7 new positions and closed 21 in Q1 2026.
  • Fluent Financial's portfolio value rose 4.1% quarter-over-quarter to $273M.

Based on Fluent Financial's 13F filing for Q1 2026, filed 15 Apr 2026.