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FHC

First Heartland Consultants Portfolio holdings

AUM $1.55B
1-Year Est. Return 20.5%
This Fund
S&P 500
This Quarter Est. Return
+12.85%
1 Year Est. Return
+20.5%
3 Year Est. Return
+55.23%
5 Year Est. Return
+48.65%
10 Year Est. Return
+194.97%
AUM
$1.55B
AUM Growth
+$240M
Cap. Flow
+$89M
Cap. Flow %
5.76%
Top 10 Hldgs %
24.69%
Holding
609
New
86
Increased
292
Reduced
177
Closed
20

Top Buys

Rank Stock Value
1
PSC icon
Principal Exchange-Traded Funds Principal US Small-Cap ETF
PSC
+$9.68M
2
IYM icon
iShares US Basic Materials ETF
IYM
+$6.98M
3
IWM icon
iShares Russell 2000 ETF
IWM
+$6.79M
4
SPYM
State Street SPDR Portfolio S&P 500 ETF
SPYM
+$6.7M
5
IJK icon
iShares S&P Mid-Cap 400 Growth ETF
IJK
+$5.02M

Top Sells

Rank Stock Value
1
OSCV icon
Opus Small Cap Value ETF
OSCV
+$8.66M
2
BSV icon
Vanguard Short-Term Bond ETF
BSV
+$7.91M
3
BKAG icon
BNY Mellon Core Bond ETF
BKAG
+$5.11M
4
IVW icon
iShares S&P 500 Growth ETF
IVW
+$4.62M
5
FRDM icon
Freedom 100 Emerging Markets ETF
FRDM
+$3.74M

Sector Composition

Rank Sector Weight
1 Technology 3.49%
2 Consumer Discretionary 1.39%
3 Financials 1.27%
4 Industrials 1.17%
5 Consumer Staples 0.81%
Name Market Value Portfolio Weight Shares or Principal Change
in Stake 		Capital Flow
GRID
26
First Trust NASDAQ Clean Edge Smart Grid Infrastructure Index Fund
GRID
$11.4B
$13.9M 0.9%
72,417
+88
+0.1% +$16.5K
VEA icon
27
Vanguard FTSE Developed Markets ETF
VEA
$226B
$13.9M 0.9%
194,806
-3,137
-2% -$219K
IWM icon
28
iShares Russell 2000 ETF
IWM
$80.9B
$13.4M 0.87%
44,558
+24,178
+119% +$6.79M
IVV icon
29
iShares Core S&P 500 ETF
IVV
$876B
$13.2M 0.85%
17,602
+4,110
+30% +$2.99M
PTRB icon
30
PGIM Total Return Bond ETF
PTRB
$1.08B
$12.9M 0.84%
312,147
+3,317
+1% +$138K
VTI icon
31
Vanguard Total Stock Market ETF
VTI
$654B
$12.4M 0.8%
33,474
+2,436
+8% +$871K
CGIC
32
Capital Group International Core Equity ETF
CGIC
$2.16B
$12.1M 0.79%
333,462
-67,457
-17% -$2.41M
DIA icon
33
State Street SPDR Dow Jones Industrial Average ETF Trust
DIA
$45.8B
$12M 0.78%
22,924
-4,796
-17% -$2.4M
AMZN icon
34
Amazon
AMZN
$2.5T
$11.1M 0.72%
46,661
-155
-0.3% -$38.9K
PSC icon
35
Principal Exchange-Traded Funds Principal US Small-Cap ETF
PSC
$2.52B
$10.6M 0.68%
+150,760
New +$9.68M
SCIO icon
36
First Trust Structured Credit Income Opportunities ETF
SCIO
$483M
$10.3M 0.67%
500,173
-13,679
-3% -$283K
RLY icon
37
State Street Multi-Asset Real Return ETF
RLY
$1.26B
$10.3M 0.66%
297,150
-330
-0.1% -$12K
GRNJ
38
Fundstrat Granny Shots US Small & Mid-Cap ETF
GRNJ
$501M
$9.92M 0.64%
315,578
+28,968
+10% +$865K
FESM icon
39
Fidelity Enhanced Small Cap Core ETF
FESM
$5.93B
$9.84M 0.64%
196,379
+58,707
+43% +$2.58M
DYNF icon
40
BlackRock US Equity Factor Rotation ETF
DYNF
$38.1B
$9.59M 0.62%
140,994
-297
-0.2% -$19.3K
SDVY icon
41
First Trust SMID Cap Rising Dividend Achievers ETF
SDVY
$11.4B
$9.36M 0.61%
216,902
+10,287
+5% +$429K
QSPT icon
42
FT Vest Nasdaq-100 Buffer ETF September
QSPT
$617M
$9.31M 0.6%
267,225
-13,926
-5% -$469K
BNDX icon
43
Vanguard Total International Bond ETF
BNDX
$82B
$9.21M 0.6%
190,113
+4,274
+2% +$206K
FLGV icon
44
Franklin US Treasury Bond ETF
FLGV
$1.03B
$9.09M 0.59%
448,314
+15,683
+4% +$318K
IJS icon
45
iShares S&P Small-Cap 600 Value ETF
IJS
$8.11B
$8.72M 0.56%
63,826
+19,275
+43% +$2.49M
BRK.B icon
46
Berkshire Hathaway Class B
BRK.B
$1.07T
$8.45M 0.55%
16,888
-27
-0.2% -$13K
FDMO icon
47
Fidelity Momentum Factor ETF
FDMO
$934M
$8.28M 0.54%
83,981
-9,133
-10% -$839K
FMB icon
48
First Trust Managed Municipal ETF
FMB
$2.03B
$8.16M 0.53%
158,769
+13,623
+9% +$697K
SHY icon
49
iShares 1-3 Year Treasury Bond ETF
SHY
$25.4B
$7.77M 0.5%
94,638
+2,493
+3% +$205K
QQQM icon
50
Invesco NASDAQ 100 ETF
QQQM
$95.1B
$7.71M 0.5%
25,461
+2,160
+9% +$612K
1
2
3 4 5

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IWA
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ZBNA
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BGCP
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MSA
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VWM
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CET
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First Heartland Consultants's Q2 2026 Portfolio in Review

As of Q2 2026, First Heartland Consultants held 609 positions worth $1.55B, up 18% from $1.31B the previous quarter. Its ten largest holdings account for 25% of the portfolio.

First Heartland Consultants deployed $89M of net new capital in Q2 2026, opening 86 new positions and adding to 292 existing holdings. Its largest new stake was Principal Exchange-Traded Funds Principal US Small-Cap ETF: 150,760 shares worth $10.6M.

By sector, the portfolio is most concentrated in Technology at 3.5% of assets, up from 3.3% a quarter earlier, followed by Consumer Discretionary and Financials.

On the sell side, the largest reduction was Opus Small Cap Value ETF, an estimated $8.66M trimmed.

  • First Heartland Consultants's largest Q2 2026 buy was Principal Exchange-Traded Funds Principal US Small-Cap ETF: 150,760 shares worth $10.6M.
  • First Heartland Consultants added most to iShares US Basic Materials ETF in Q2 2026, an estimated $6.98M increase.
  • First Heartland Consultants's biggest Q2 2026 reduction was Opus Small Cap Value ETF, cutting an estimated $8.66M.
  • First Heartland Consultants fully exited iShares US Financials ETF in Q2 2026, selling an estimated $3.66M.
  • First Heartland Consultants's ten largest holdings make up 25% of its $1.55B portfolio in Q2 2026.
  • First Heartland Consultants opened 86 new positions and closed 20 in Q2 2026.
  • First Heartland Consultants's portfolio value rose 18% quarter-over-quarter to $1.55B.

Based on First Heartland Consultants's 13F filing for Q2 2026, filed 8 Jul 2026.