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Creative Planning

Creative Planning Portfolio holdings

AUM $147B
1-Year Est. Return 18.73%
This Fund
S&P 500
This Quarter Est. Return
-0.75%
1 Year Est. Return
+18.73%
3 Year Est. Return
+48.71%
5 Year Est. Return
+44.71%
10 Year Est. Return
+145.34%
AUM
$106B
AUM Growth
+$3.52B
Cap. Flow
+$5.21B
Cap. Flow %
4.9%
Top 10 Hldgs %
45.25%
Holding
3,801
New
219
Increased
2,152
Reduced
975
Closed
349

Top Buys

Rank Stock Value
1
SPDW icon
State Street SPDR Portfolio Developed World ex-US ETF
SPDW
+$647M
2
BND icon
Vanguard Total Bond Market
BND
+$580M
3
AVDV icon
Avantis International Small Cap Value ETF
AVDV
+$328M
4
AVUV icon
Avantis US Small Cap Value ETF
AVUV
+$305M
5
DFAS icon
Dimensional US Small Cap ETF
DFAS
+$230M

Top Sells

Rank Stock Value
1
VEA icon
Vanguard FTSE Developed Markets ETF
VEA
+$250M
2
DGS icon
WisdomTree Emerging Markets SmallCap Dividend Fund
DGS
+$92.5M
3
VNQ icon
Vanguard Real Estate ETF
VNQ
+$61.7M
4
AAPL icon
Apple
AAPL
+$27.7M
5
VTI icon
Vanguard Morningstar Total Stock Market ETF
VTI
+$23.3M

Sector Composition

Rank Sector Weight
1 Technology 6.35%
2 Financials 3.91%
3 Consumer Discretionary 1.87%
4 Healthcare 1.85%
5 Communication Services 1.49%
Name Market Value Portfolio Weight Shares or Principal Change
in Stake 		Capital Flow
SCHB icon
176
Schwab US Broad Market ETF
SCHB
$43B
$45.2M 0.04%
2,100,193
+12,746
+0.6% +$290K
IAU icon
177
iShares Gold Trust
IAU
$63.8B
$45M 0.04%
763,878
+5,374
+0.7% +$291K
IWP icon
178
iShares Russell Mid-Cap Growth ETF
IWP
$19.8B
$45M 0.04%
382,708
-246
-0.1% -$31.6K
ESGD icon
179
iShares ESG Aware MSCI EAFE ETF
ESGD
$12B
$44.9M 0.04%
549,666
+9,978
+2% +$805K
DIA icon
180
State Street SPDR Dow Jones Industrial Average ETF Trust
DIA
$45.5B
$43.9M 0.04%
104,556
+6,228
+6% +$2.69M
DOV icon
181
Dover
DOV
$27.5B
$43.7M 0.04%
248,574
+1,235
+0.5% +$237K
SPGI icon
182
S&P Global
SPGI
$122B
$43.7M 0.04%
85,919
+30,314
+55% +$15.5M
XLK icon
183
State Street Technology Select Sector SPDR ETF
XLK
$115B
$43.5M 0.04%
421,734
+12,692
+3% +$1.44M
SBUX icon
184
Starbucks
SBUX
$121B
$43.5M 0.04%
443,076
+35,235
+9% +$3.64M
CB icon
185
Chubb
CB
$135B
$43.4M 0.04%
143,659
+16,507
+13% +$4.59M
ADP icon
186
Automatic Data Processing
ADP
$105B
$43.3M 0.04%
141,828
+8,195
+6% +$2.47M
MGK icon
187
Vanguard Morningstar Mega Cap Growth ETF
MGK
$32.1B
$43.2M 0.04%
699,850
-1,160
-0.2% -$78.3K
BSV icon
188
Vanguard Short-Term Bond ETF
BSV
$44.7B
$43.2M 0.04%
551,766
+7,947
+1% +$617K
NVS icon
189
Novartis
NVS
$301B
$43.1M 0.04%
386,991
+33,232
+9% +$3.54M
VRTX icon
190
Vertex Pharmaceuticals
VRTX
$122B
$43.1M 0.04%
88,840
+9,370
+12% +$4.37M
PFE icon
191
Pfizer
PFE
$142B
$42.9M 0.04%
1,694,294
+130,106
+8% +$3.4M
SONY icon
192
Sony
SONY
$134B
$42.7M 0.04%
1,683,226
+92,399
+6% +$2.14M
MCK icon
193
McKesson
MCK
$101B
$42.4M 0.04%
63,073
+1,780
+3% +$1.1M
AMD icon
194
Advanced Micro Devices
AMD
$791B
$42.4M 0.04%
412,418
+6,469
+2% +$719K
VXUS icon
195
Vanguard Total International Stock ETF
VXUS
$155B
$42.2M 0.04%
680,343
+5,875
+0.9% +$363K
TXN icon
196
Texas Instruments
TXN
$255B
$42M 0.04%
233,591
+20,571
+10% +$3.85M
SCHW
197
Charles Schwab
SCHW
$181B
$41.4M 0.04%
528,584
+15,005
+3% +$1.18M
DE icon
198
Deere & Co
DE
$162B
$41M 0.04%
87,423
+5,344
+7% +$2.5M
SO icon
199
Southern Company
SO
$106B
$41M 0.04%
445,496
+61,268
+16% +$5.3M
DFAE icon
200
Dimensional Emerging Core Equity Market ETF
DFAE
$9.24B
$40.8M 0.04%
1,576,314
-41,868
-3% -$1.09M
6 7
8
9 10

Similar funds

Mitsubishi UFJ Asset Management
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Simplex Trading
Simplex Trading Chicago, Illinois $149B AUM 62.07% 1-Year Est. Return
Jennison Associates
Jennison Associates New York $145B AUM 34.61% 1-Year Est. Return
T. Rowe Price Investment Management
T. Rowe Price Investment Management Baltimore, Maryland $145B AUM 22.78% 1-Year Est. Return
First Trust Advisors
First Trust Advisors Wheaton, Illinois $140B AUM 27.84% 1-Year Est. Return
Canada Pension Plan Investment Board
Canada Pension Plan Investment Board Toronto Ontario, Ontario, Canada $155B AUM 29.93% 1-Year Est. Return
Victory Capital Management
Victory Capital Management San Antonio, Texas $156B AUM 27.51% 1-Year Est. Return
VanEck Associates
VanEck Associates New York $133B AUM 72.99% 1-Year Est. Return

Creative Planning's Q1 2025 Portfolio in Review

As of Q1 2025, Creative Planning held 3,801 positions worth $106B, up 3.4% from $103B the previous quarter. Its ten largest holdings account for 45% of the portfolio.

Creative Planning deployed $5.21B of net new capital in Q1 2025, opening 219 new positions and adding to 2,152 existing holdings. Its largest new stake was Fidelity Blue Chip Growth ETF: 1,157,513 shares worth $46.3M.

By sector, the portfolio is most concentrated in Technology at 6.3% of assets, down from 7.1% a quarter earlier, followed by Financials and Consumer Discretionary.

On the sell side, the largest reduction was Vanguard FTSE Developed Markets ETF, an estimated $250M trimmed.

  • Creative Planning's largest Q1 2025 buy was Fidelity Blue Chip Growth ETF: 1,157,513 shares worth $46.3M.
  • Creative Planning added most to State Street SPDR Portfolio Developed World ex-US ETF in Q1 2025, an estimated $647M increase.
  • Creative Planning's biggest Q1 2025 reduction was Vanguard FTSE Developed Markets ETF, cutting an estimated $250M.
  • Creative Planning fully exited Blue Owl Capital Corporation III in Q1 2025, selling an estimated $15.5M.
  • Creative Planning's ten largest holdings make up 45% of its $106B portfolio in Q1 2025.
  • Creative Planning opened 219 new positions and closed 349 in Q1 2025.
  • Creative Planning's portfolio value rose 3.4% quarter-over-quarter to $106B.

Based on Creative Planning's 13F filing for Q1 2025, filed 15 May 2025.