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Creative Planning

Creative Planning Portfolio holdings

AUM $147B
1-Year Est. Return 18.73%
This Fund
S&P 500
This Quarter Est. Return
+2.23%
1 Year Est. Return
+18.73%
3 Year Est. Return
+48.71%
5 Year Est. Return
+44.71%
10 Year Est. Return
+145.34%
AUM
$140B
AUM Growth
+$8.82B
Cap. Flow
+$6.45B
Cap. Flow %
4.62%
Top 10 Hldgs %
43.14%
Holding
4,144
New
234
Increased
2,456
Reduced
1,097
Closed
250

Top Buys

Rank Stock Value
1
BSV icon
Vanguard Short-Term Bond ETF
BSV
+$2.02B
2
SPDW icon
State Street SPDR Portfolio Developed World ex-US ETF
SPDW
+$541M
3
SPMD icon
State Street SPDR Portfolio S&P 400 Mid Cap ETF
SPMD
+$270M
4
AVUV icon
Avantis US Small Cap Value ETF
AVUV
+$204M
5
NVDA icon
NVIDIA
NVDA
+$199M

Top Sells

Rank Stock Value
1
BND icon
Vanguard Total Bond Market
BND
+$533M
2
VEA icon
Vanguard FTSE Developed Markets ETF
VEA
+$239M
3
AGG icon
iShares Core US Aggregate Bond ETF
AGG
+$133M
4
VV icon
Vanguard Large-Cap ETF
VV
+$55.5M
5
VTEB icon
Vanguard Tax-Exempt Bond Index Fund
VTEB
+$53.8M

Sector Composition

Rank Sector Weight
1 Technology 8.41%
2 Financials 3.9%
3 Consumer Discretionary 2.18%
4 Healthcare 2.1%
5 Communication Services 2%
Name Market Value Portfolio Weight Shares or Principal Change
in Stake 		Capital Flow
SNA icon
701
Snap-on
SNA
$20.9B
$8.26M 0.01%
23,981
+8,955
+60% +$3.06M
FXL icon
702
First Trust Technology AlphaDEX Fund
FXL
$2.47B
$8.25M 0.01%
49,010
-29
-0.1% -$4.91K
HUM icon
703
Humana
HUM
$46.7B
$8.25M 0.01%
32,198
-3,588
-10% -$941K
AVLV icon
704
Avantis US Large Cap Value ETF
AVLV
$17.3B
$8.24M 0.01%
108,795
-4,408
-4% -$324K
NNN icon
705
NNN REIT
NNN
$9.39B
$8.23M 0.01%
207,794
+63,014
+44% +$2.58M
NTRA icon
706
Natera
NTRA
$37.5B
$8.22M 0.01%
35,896
+10,303
+40% +$2.15M
VTWO icon
707
Vanguard Russell 2000 ETF
VTWO
$17.3B
$8.18M 0.01%
82,160
+15,314
+23% +$1.52M
KTOS icon
708
Kratos Defense & Security Solutions
KTOS
$8.88B
$8.16M 0.01%
107,449
+14,719
+16% +$1.21M
HACK icon
709
Amplify Cybersecurity ETF
HACK
$2.63B
$8.15M 0.01%
101,426
-3,428
-3% -$291K
IOT icon
710
Samsara
IOT
$19.3B
$8.15M 0.01%
229,889
-485,861
-68% -$18.8M
TQQQ icon
711
ProShares UltraPro QQQ
TQQQ
$31.1B
$8.13M 0.01%
154,259
+24,467
+19% +$1.32M
TPYP icon
712
Tortoise North American Pipeline ETF
TPYP
$900M
$8.1M 0.01%
229,525
-1,932
-0.8% -$68.3K
UNM icon
713
Unum
UNM
$13.8B
$8.08M 0.01%
104,213
+14,369
+16% +$1.1M
ITA icon
714
iShares US Aerospace & Defense ETF
ITA
$14.2B
$8.07M 0.01%
37,602
+1,060
+3% +$222K
MUR icon
715
Murphy Oil
MUR
$5.58B
$8.06M 0.01%
257,972
+57,830
+29% +$1.74M
EL icon
716
Estee Lauder
EL
$29B
$8.05M 0.01%
76,871
-1,664
-2% -$161K
FTEC icon
717
Fidelity MSCI Information Technology Index ETF
FTEC
$19.9B
$8.03M 0.01%
35,724
+1,699
+5% +$385K
AVB icon
718
AvalonBay Communities
AVB
$27.1B
$8.02M 0.01%
44,211
+22,924
+108% +$4.16M
GDX icon
719
VanEck Gold Miners ETF
GDX
$23B
$8.01M 0.01%
93,366
+24
+0% +$1.9K
PPG icon
720
PPG Industries
PPG
$25.9B
$7.99M 0.01%
77,992
-131
-0.2% -$13.2K
LVS icon
721
Las Vegas Sands
LVS
$30.5B
$7.96M 0.01%
122,242
+51,804
+74% +$3.17M
CNQ icon
722
Canadian Natural Resources
CNQ
$96.9B
$7.95M 0.01%
234,870
+76,692
+48% +$2.49M
BRO icon
723
Brown & Brown
BRO
$22.9B
$7.93M 0.01%
99,455
+4,275
+4% +$357K
IR icon
724
Ingersoll Rand
IR
$33B
$7.92M 0.01%
99,996
+3,064
+3% +$242K
LYG icon
725
Lloyds Banking Group
LYG
$87.4B
$7.91M 0.01%
1,492,606
+37,294
+3% +$181K
27 28
29
30 31

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Jennison Associates
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T. Rowe Price Investment Management
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Sumitomo Mitsui Trust Group
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First Trust Advisors
First Trust Advisors Wheaton, Illinois $140B AUM 27.84% 1-Year Est. Return
Canada Pension Plan Investment Board
Canada Pension Plan Investment Board Toronto Ontario, Ontario, Canada $155B AUM 29.93% 1-Year Est. Return
Victory Capital Management
Victory Capital Management San Antonio, Texas $156B AUM 27.51% 1-Year Est. Return

Creative Planning's Q4 2025 Portfolio in Review

As of Q4 2025, Creative Planning held 4,144 positions worth $140B, up 6.7% from $131B the previous quarter. Its ten largest holdings account for 43% of the portfolio.

Creative Planning deployed $6.45B of net new capital in Q4 2025, opening 234 new positions and adding to 2,456 existing holdings. Its largest new stake was Invesco Russell 1000 Dynamic Multifactor ETF: 352,181 shares worth $21.5M.

By sector, the portfolio is most concentrated in Technology at 8.4% of assets, up from 8.3% a quarter earlier, followed by Financials and Consumer Discretionary.

On the sell side, the largest reduction was Vanguard Total Bond Market, an estimated $533M trimmed.

  • Creative Planning's largest Q4 2025 buy was Invesco Russell 1000 Dynamic Multifactor ETF: 352,181 shares worth $21.5M.
  • Creative Planning added most to Vanguard Short-Term Bond ETF in Q4 2025, an estimated $2.02B increase.
  • Creative Planning's biggest Q4 2025 reduction was Vanguard Total Bond Market, cutting an estimated $533M.
  • Creative Planning fully exited Mr. Cooper in Q4 2025, selling an estimated $8.98M.
  • Creative Planning's ten largest holdings make up 43% of its $140B portfolio in Q4 2025.
  • Creative Planning opened 234 new positions and closed 250 in Q4 2025.
  • Creative Planning's portfolio value rose 6.7% quarter-over-quarter to $140B.

Based on Creative Planning's 13F filing for Q4 2025, filed 17 Feb 2026.