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Creative Planning

Creative Planning Portfolio holdings

AUM $147B
1-Year Est. Return 18.73%
This Fund
S&P 500
This Quarter Est. Return
+8.7%
1 Year Est. Return
+18.73%
3 Year Est. Return
+48.71%
5 Year Est. Return
+44.71%
10 Year Est. Return
+145.34%
AUM
$117B
AUM Growth
+$10.7B
Cap. Flow
+$2.51B
Cap. Flow %
2.14%
Top 10 Hldgs %
45.31%
Holding
3,828
New
377
Increased
1,948
Reduced
1,225
Closed
150

Top Buys

Rank Stock Value
1
SPDW icon
State Street SPDR Portfolio Developed World ex-US ETF
SPDW
+$499M
2
BND icon
Vanguard Total Bond Market
BND
+$461M
3
AVDV icon
Avantis International Small Cap Value ETF
AVDV
+$292M
4
AVUV icon
Avantis US Small Cap Value ETF
AVUV
+$289M
5
IVV icon
iShares Core S&P 500 ETF
IVV
+$229M

Top Sells

Rank Stock Value
1
VEA icon
Vanguard FTSE Developed Markets ETF
VEA
+$336M
2
FBND icon
Fidelity Total Bond ETF
FBND
+$135M
3
DGS icon
WisdomTree Emerging Markets SmallCap Dividend Fund
DGS
+$82.5M
4
MUB icon
iShares National Muni Bond ETF
MUB
+$81.2M
5
BBUS icon
JPMorgan BetaBuilders US Equity ETF
BBUS
+$70.9M

Sector Composition

Rank Sector Weight
1 Technology 7.01%
2 Financials 3.7%
3 Consumer Discretionary 1.92%
4 Communication Services 1.73%
5 Healthcare 1.68%
Name Market Value Portfolio Weight Shares or Principal Change
in Stake 		Capital Flow
DSI icon
326
iShares MSCI KLD 400 Social ETF
DSI
$5.19B
$21.2M 0.02%
182,760
-324
-0.2% -$34.5K
QTEC icon
327
First Trust NASDAQ-100 Technology Index Fund
QTEC
$4.4B
$20.9M 0.02%
98,342
-242,238
-71% -$45.3M
BMY icon
328
Bristol-Myers Squibb
BMY
$127B
$20.8M 0.02%
450,193
-95,476
-17% -$4.69M
DASH icon
329
DoorDash
DASH
$75.3B
$20.8M 0.02%
84,353
-23,101
-21% -$4.63M
OKTA icon
330
Okta
OKTA
$24.1B
$20.7M 0.02%
207,328
+119,580
+136% +$12.8M
SHW icon
331
Sherwin-Williams
SHW
$78.3B
$20.7M 0.02%
60,339
+5,459
+10% +$1.89M
XEL icon
332
Xcel Energy
XEL
$51B
$20.5M 0.02%
301,159
-6,442
-2% -$447K
ITW icon
333
Illinois Tool Works
ITW
$81.4B
$20.5M 0.02%
82,919
-6,803
-8% -$1.64M
COR icon
334
Cencora
COR
$60.3B
$20.4M 0.02%
68,069
+32,980
+94% +$9.5M
AMT icon
335
American Tower
AMT
$77.7B
$20.4M 0.02%
92,199
+8,959
+11% +$1.93M
CMG icon
336
Chipotle Mexican Grill
CMG
$40.8B
$20.4M 0.02%
362,484
-45,894
-11% -$2.33M
SPOT icon
337
Spotify
SPOT
$99.2B
$20.3M 0.02%
26,479
+4,936
+23% +$3.17M
SPGP icon
338
Invesco S&P 500 GARP ETF
SPGP
$2.18B
$20.1M 0.02%
186,454
-14,276
-7% -$1.42M
ET icon
339
Energy Transfer Partners
ET
$70.1B
$19.9M 0.02%
1,095,122
+62,160
+6% +$1.08M
DISV icon
340
Dimensional International Small Cap Value ETF
DISV
$4.85B
$19.8M 0.02%
601,117
+7,736
+1% +$238K
RBLX icon
341
Roblox
RBLX
$34B
$19.6M 0.02%
186,162
+6,286
+3% +$494K
ICF icon
342
iShares Select U.S. REIT ETF
ICF
$2.12B
$19.4M 0.02%
317,412
-17,436
-5% -$1.06M
PFFD icon
343
Global X US Preferred ETF
PFFD
$2.13B
$19.3M 0.02%
1,027,036
-4,262
-0.4% -$79.4K
DELL icon
344
Dell
DELL
$283B
$19.3M 0.02%
157,295
+10,690
+7% +$1.09M
PAYX icon
345
Paychex
PAYX
$40.4B
$19.2M 0.02%
131,741
+7,513
+6% +$1.13M
VTIP icon
346
Vanguard Short-Term Inflation-Protected Securities Index Fund
VTIP
$19.1B
$19.1M 0.02%
380,854
+10,630
+3% +$531K
AVIG icon
347
Avantis Core Fixed Income ETF
AVIG
$1.92B
$19.1M 0.02%
460,006
+11,661
+3% +$478K
VHT icon
348
Vanguard Health Care ETF
VHT
$18.2B
$19.1M 0.02%
76,878
+2,982
+4% +$737K
HSBC icon
349
HSBC
HSBC
$355B
$19M 0.02%
313,074
+14,368
+5% +$818K
SPAB icon
350
State Street SPDR Portfolio Aggregate Bond ETF
SPAB
$9.78B
$19M 0.02%
741,627
-22,900
-3% -$579K
12 13
14
15 16

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Jennison Associates
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T. Rowe Price Investment Management
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Sumitomo Mitsui Trust Group
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First Trust Advisors
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Canada Pension Plan Investment Board
Canada Pension Plan Investment Board Toronto Ontario, Ontario, Canada $155B AUM 29.93% 1-Year Est. Return
Victory Capital Management
Victory Capital Management San Antonio, Texas $156B AUM 27.51% 1-Year Est. Return

Creative Planning's Q2 2025 Portfolio in Review

As of Q2 2025, Creative Planning held 3,828 positions worth $117B, up 10% from $106B the previous quarter. Its ten largest holdings account for 45% of the portfolio.

Creative Planning's Q2 2025 filing shows 377 new, 1,948 increased, 1,225 reduced and 150 closed positions. Its largest new stake was CoreWeave: 140,135 shares worth $22.9M. The largest sale was Vanguard FTSE Developed Markets ETF, an estimated $336M.

By sector, the portfolio is most concentrated in Technology at 7% of assets, up from 6.3% a quarter earlier, followed by Financials and Consumer Discretionary.

  • Creative Planning's largest Q2 2025 buy was CoreWeave: 140,135 shares worth $22.9M.
  • Creative Planning added most to State Street SPDR Portfolio Developed World ex-US ETF in Q2 2025, an estimated $499M increase.
  • Creative Planning's biggest Q2 2025 reduction was Vanguard FTSE Developed Markets ETF, cutting an estimated $336M.
  • Creative Planning fully exited Discover Financial Services in Q2 2025, selling an estimated $12.3M.
  • Creative Planning's ten largest holdings make up 45% of its $117B portfolio in Q2 2025.
  • Creative Planning opened 377 new positions and closed 150 in Q2 2025.
  • Creative Planning's portfolio value rose 10% quarter-over-quarter to $117B.

Based on Creative Planning's 13F filing for Q2 2025, filed 8 Aug 2025.