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Procter & Gamble
PG

3,984 hedge funds and large institutions have $232B invested in Procter & Gamble in 2026 Q1 according to their latest regulatory filings, with 224 funds opening new positions, 1,696 increasing their positions, 1,662 reducing their positions, and 190 closing their positions.

New
Increased
Maintained
Reduced
Closed

23% more call options, than puts

Call options by funds: $2.23B | Put options by funds: $1.81B

18% more first-time investments, than exits

New positions opened: 224 | Existing positions closed: 190

2% more repeat investments, than reductions

Existing positions increased: 1,696 | Existing positions reduced: 1,662

1% more capital invested

Capital invested by funds: $230B → $232B (+$2.47B)

0.31% more ownership

Funds ownership: 68.51% → 68.83% (+0.31%)

1% less funds holding

Funds holding: 4,022 → 3,984 (-38)

14% less funds holding in top 10

Funds holding in top 10: 84 → 72 (-12)

Holders
3,984
Holders Change
-38
Holders Change %
-0.94%
% of All Funds
49.03%
Holding in Top 10
72
Holding in Top 10 Change
-12
Holding in Top 10 Change %
-14.29%
% of All Funds
0.89%
New
224
Increased
1,696
Reduced
1,662
Closed
190
Calls
$2.23B
Puts
$1.81B
Net Calls
+$417M
Net Calls Change
+$135M

Top Buyers

1
Charles Schwab
Charles Schwab
California
+$3.42B
2
JP Morgan Chase
JP Morgan Chase
New York
+$1.97B
3
Franklin Resources
Franklin Resources
California
+$595M
4
Fidelity Investments
Fidelity Investments
Massachusetts
+$512M
5
Capital World Investors
Capital World Investors
California
+$460M

Top Sellers

1
Assenagon Asset Management
Assenagon Asset Management
Luxembourg
-$518M
2
Corient Private Wealth
Corient Private Wealth
Florida
-$475M
3
GQG Partners
GQG Partners
Florida
-$475M
4
Renaissance Technologies
Renaissance Technologies
New York
-$428M
5
Capital International Investors
Capital International Investors
California
-$399M
Name Holding Trade Value Shares
Change 		Change in
Stake
HPWM
3751
High Point Wealth Management
New Jersey
$176K +$36.4K +240 +24%
GCM
3752
Gunpowder Capital Management
Maryland
$175K -$4.25K -28 -2%
HFS
3753
Hughes Financial Services
Virginia
$174K +$7.58K +50 +4%
FA
3754
Fountainhead AM
New Jersey
$173K +$147K +969 +427%
CA
3755
Cache Advisors
California
$171K +$179K +1,182 New
UIA
3756
Ulland Investment Advisors
Minnesota
$170K – – –
DWA
3757
Delos Wealth Advisors
Texas
$169K – – –
VFM
3758
Vision Financial Markets
Connecticut
$169K -$30.2K -199 -15%
GFL
3759
Granite FO LLC
New Hampshire
$168K – – –
EF
3760
Entrust Financial
Pennsylvania
$167K +$455 +3 +0.3%
GFA
3761
Godfrey Financial Associates
New York
$163K – – –
HIA
3762
HFM Investment Advisors
New Jersey
$162K +$455 +3 +0.3%
DFA
3763
DHJJ Financial Advisors
Illinois
$161K – – –
MG
3764
MilWealth Group
Wisconsin
$161K – – –
CFG
3765
CKW Financial Group
Hawaii
$160K +$152 +1 +0.1%
BFS
3766
Burkett Financial Services
South Carolina
$160K +$1.21K +8 +0.7%
BCM
3767
Blume Capital Management
California
$159K +$60.6K +400 +57%
MIP
3768
Mondrian Investment Partners
United Kingdom
$157K +$165K +1,089 New
SIM
3769
Synergy Investment Management
Florida
$157K +$165K +1,088 New
ETS
3770
ESL Trust Services
New York
$157K – – –
FP
3771
Financial Perspectives
Minnesota
$157K +$37.9K +250 +30%
SAS
3772
Stelac Advisory Services
New York
$156K +$163K +1,077 New
WPA
3773
Wealth Preservation Advisors
Tennessee
$155K +$49.1K +324 +43%
FCT
3774
Family Capital Trust
Massachusetts
$153K +$8.49K +56 +6%
HC
3775
Hoese & Co
Minnesota
$152K – – –
149 150
151
152 153

PG Hedge Fund Activity: Q1 2026 in Review

3,984 of the 8,126 institutional investors tracked by Wall St. Rank reported a position in Procter & Gamble (PG) for Q1 2026, worth a combined $232B — up 1.1% from $230B a quarter earlier.

Buyers outnumbered sellers: 224 funds opened new PG positions and 190 closed out — a net gain of 34 holders — while 1,696 added to existing stakes and 1,662 trimmed.

The largest buyer was Charles Schwab, adding an estimated $3.42B. The largest seller was Assenagon Asset Management, cutting an estimated $518M.

  • 3,984 institutional investors held Procter & Gamble (PG) as of Q1 2026, down from 4,022 in Q4 2025.
  • Funds reported $232B of Procter & Gamble stock for Q1 2026, up 1.1% quarter-over-quarter.
  • 224 funds opened new Procter & Gamble positions in Q1 2026 and 190 closed out, a net change of +34 holders.
  • The largest Procter & Gamble buyer in Q1 2026 was Charles Schwab, an estimated $3.42B added.
  • The largest Procter & Gamble seller in Q1 2026 was Assenagon Asset Management, an estimated $518M sold.

Based on aggregated 13F filings for Q1 2026.