ProShares Online Retail ETF
ONLN
33 hedge funds and large institutions have $20.6M invested in ProShares Online Retail ETF in 2026 Q2 according to their latest regulatory filings, with 6 funds opening new positions, 7 increasing their positions, 14 reducing their positions, and 4 closing their positions.
89% more capital inflows, than outflows
Capital inflows: $4.68M | Capital outflows: $2.48M
50% more first-time investments, than exits
New positions opened: 6 | Existing positions closed: 4
6% more funds holding
Funds holding: 31 → 33 (+2)
2.82% more ownership
Funds ownership: 30.14% → 32.96% (+2.8%)
50% less repeat investments, than reductions
Existing positions increased: 7 | Existing positions reduced: 14
Top Buyers
| Rank | Fund | Capital Flow |
|---|---|---|
| 1 |
Susquehanna International Group
Bala Cynwyd,
Pennsylvania
|
+$2.27M |
| 2 |
LG
Lane Generational
Dover,
Massachusetts
|
+$1.17M |
| 3 |
Jane Street
New York
|
+$382K |
| 4 |
Tower Research Capital (TRC)
New York
|
+$285K |
| 5 |
Ameriprise
Minneapolis,
Minnesota
|
+$220K |
Top Sellers
| Rank | Fund | Capital Flow |
|---|---|---|
| 1 |
Bank of America
Charlotte,
North Carolina
|
-$1.01M |
| 2 |
LPL Financial
San Diego,
California
|
-$733K |
| 3 |
UBS Group
Zurich,
Switzerland
|
-$200K |
| 4 |
Wells Fargo
San Francisco,
California
|
-$136K |
| 5 |
Advisory Services Network
Atlanta,
Georgia
|
-$109K |
ONLN Hedge Fund Activity: Q2 2026 in Review
33 of the 8,354 institutional investors tracked by Wall St. Rank reported a position in ProShares Online Retail ETF (ONLN) for Q2 2026, worth a combined $20.6M — up 14% from $18.1M a quarter earlier.
Buyers outnumbered sellers: 6 funds opened new ONLN positions and 4 closed out — a net gain of 2 holders — while 7 added to existing stakes and 14 trimmed.
The largest buyer was Susquehanna International Group, adding an estimated $2.27M. The largest seller was Bank of America, cutting an estimated $1.01M.
- 33 institutional investors held ProShares Online Retail ETF (ONLN) as of Q2 2026, up from 31 in Q1 2026.
- Funds reported $20.6M of ProShares Online Retail ETF stock for Q2 2026, up 14% quarter-over-quarter.
- 6 funds opened new ProShares Online Retail ETF positions in Q2 2026 and 4 closed out, a net change of +2 holders.
- The largest ProShares Online Retail ETF buyer in Q2 2026 was Susquehanna International Group, an estimated $2.27M added.
- The largest ProShares Online Retail ETF seller in Q2 2026 was Bank of America, an estimated $1.01M sold.
Based on aggregated 13F filings for Q2 2026.