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ServiceNow
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Overview Fund Activity

292 hedge funds and large institutions have $8.78B invested in ServiceNow in 2014 Q4 according to their latest regulatory filings, with 53 funds opening new positions, 112 increasing their positions, 93 reducing their positions, and 30 closing their positions.

Holders
292
Holders Change
+20
Holders Change %
+7.35%
% of All Funds
7.79%
Holding in Top 10
9
Holding in Top 10 Change
+2
Holding in Top 10 Change %
+28.57%
% of All Funds
0.24%
New
53
Increased
112
Reduced
93
Closed
30
Calls
$20.6M
Puts
$8.51M
Net Calls
+$12.1M
Net Calls Change
+$5.62M

Top Buyers

1
Bank of New York Mellon
1
Bank of New York Mellon
New York
$292M
2
TCIM
2
TIAA CREF Investment Management
New York
$91.4M
3
Vanguard Group
3
Vanguard Group
Pennsylvania
$540M
4
1832 Asset Management
4
1832 Asset Management
Ontario, Canada
$131M
5
Invesco
5
Invesco
Georgia
$305M

Top Sellers

1
Fidelity Investments
1
Fidelity Investments
Massachusetts
$578M
2
Artisan Partners
2
Artisan Partners
Wisconsin
$136M
3
CCM
3
Criterion Capital Management
California
$207M
4
UBS AM
4
UBS AM
Illinois
$207M
5
NCGI
5
Next Century Growth Investors
Minnesota
$20.1M
Name Market Value Shares Shares
Change 		Shares
Change %
T. Rowe Price Associates
1
T. Rowe Price Associates
Maryland
$990M 14,588,792 -225,037 -2%
Fidelity Investments
2
Fidelity Investments
Massachusetts
$578M 8,522,581 -1,760,700 -17%
Vanguard Group
3
Vanguard Group
Pennsylvania
$540M 7,964,633 +743,312 +10%
Wells Fargo
4
Wells Fargo
California
$476M 7,012,047 -405,441 -5%
Winslow Capital Management
5
Winslow Capital Management
Minnesota
$310M 4,563,190 -285,816 -6%
Invesco
6
Invesco
Georgia
$305M 4,492,274 +682,353 +18%
Bank of New York Mellon
7
Bank of New York Mellon
New York
$292M 4,296,796 +930,340 +28%
Goldman Sachs
8
Goldman Sachs
New York
$256M 3,778,773 -174,526 -4%
TG
9
TCW Group
California
$242M 3,570,963 +605,905 +20%
Morgan Stanley
10
Morgan Stanley
New York
$224M 3,299,334 -43,323 -1%
BIT
11
BlackRock Institutional Trust
California
$223M 3,287,710 +5,700 +0.2%
AllianceBernstein
12
AllianceBernstein
Tennessee
$220M 3,238,232 +259,035 +9%
CCM
13
Criterion Capital Management
California
$207M 3,053,547 -682,651 -18%
UBS AM
14
UBS AM
Illinois
$207M 3,051,853 -666,740 -18%
O
15
OppenheimerFunds
New York
$172M 2,539,784 +664,120 +35%
JPMorgan Chase & Co
16
JPMorgan Chase & Co
New York
$171M 2,526,643 +81,253 +3%
CCI
17
Columbus Circle Investors
$169M 2,495,823 -94,621 -4%
Allianz Asset Management
18
Allianz Asset Management
Germany
$162M 2,382,516 +397,353 +20%
State Street
19
State Street
Massachusetts
$156M 2,297,200 +83,212 +4%
Artisan Partners
20
Artisan Partners
Wisconsin
$136M 1,999,966 -756,406 -27%
1832 Asset Management
21
1832 Asset Management
Ontario, Canada
$131M 1,946,100 +706,300 +57%
Franklin Resources
22
Franklin Resources
California
$120M 1,763,837 +20,612 +1%
Jennison Associates
23
Jennison Associates
New York
$116M 1,706,044 -27,974 -2%
BFA
24
BlackRock Fund Advisors
California
$112M 1,657,823 +137,632 +9%
WRF
25
Waddell & Reed Financial
Kansas
$104M 1,526,280 +17,290 +1%
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