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ServiceNow

2,171 hedge funds and large institutions have $90.2B invested in ServiceNow in 2026 Q1 according to their latest regulatory filings, with 290 funds opening new positions, 1,023 increasing their positions, 729 reducing their positions, and 368 closing their positions.

New
Increased
Maintained
Reduced
Closed

more repeat investments, than reductions

Existing positions increased: | Existing positions reduced:

less call options, than puts

Call options by funds: $ | Put options by funds: $

less funds holding

Funds holding:

less first-time investments, than exits

New positions opened: | Existing positions closed:

35% less capital invested

Capital invested by funds: $139B → $90.2B (-$48.4B)

35% less funds holding in top 10

Funds holding in top 10: 5133 (-18)

354.5% less ownership

Funds ownership: 436.84%82.34% (-354%)

Holders
2,171
Holders Change
Holders Change %
% of All Funds
Holding in Top 10
33
Holding in Top 10 Change
Holding in Top 10 Change %
% of All Funds
New
Increased
Reduced
Closed
Calls
$3.46B
Puts
$3.84B
Net Calls
Net Calls Change
Name Holding Trade Value Shares
Change
Change in
Stake
VWA
2026
Valued Wealth Advisors
Utah
$17.1K
SFG
2027
Strive Financial Group
Indiana
$17K
BA
2028
Blueline Advisors
New Hampshire
$16.7K
NWMP
2029
Noble Wealth Management PBC
Colorado
$16.7K
FMP
2030
Financial Management Professionals
Texas
$16.4K
SC
2031
Steph & Co
Wisconsin
$15.7K
LFASL
2032
Lugano Financial Advisors SA (LFA)
Switzerland
$15.7K
CFM
2033
Cornerstone Financial Management
Massachusetts
$15.4K
BOJHT
2034
Bank of Jackson Hole Trust
Wyoming
$15.3K
BSB
2035
Bangor Savings Bank
Maine
$15.2K
OAJ
2036
Ogorek Anthony Joseph
New York
$15K
FIA
2037
FNY Investment Advisers
New York
$15K
JFA
2038
JNBA Financial Advisors
Minnesota
$14.7K
SR
2039
Swiss Re
Switzerland
$14.6K
IWP
2040
IAG Wealth Partners
Wisconsin
$14.6K
AFC
2041
Ares Financial Consulting
California
$14.6K
FFO
2042
Fortitude Family Office
Arizona
$14.5K
FPB
2043
First PREMIER Bank
South Dakota
$14K
BFP
2044
Birchwood Financial Partners
Minnesota
$13.2K
SR
2045
Syntax Research
Florida
$13.1K
SN
2046
Sittner & Nelson
Oregon
$13.1K
HWA
2047
Heritage Wealth Advisors
Virginia
$13.1K
VWM
2048
Vermillion Wealth Management
Minnesota
$12.5K
SWA
2049
SOA Wealth Advisors
New York
$12.4K
BFPW
2050
BOK Financial Private Wealth
Colorado
$12K