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ServiceNow

2,174 hedge funds and large institutions have $90.2B invested in ServiceNow in 2026 Q1 according to their latest regulatory filings, with 290 funds opening new positions, 1,023 increasing their positions, 732 reducing their positions, and 369 closing their positions.

New
Increased
Maintained
Reduced
Closed

more repeat investments, than reductions

Existing positions increased: | Existing positions reduced:

less call options, than puts

Call options by funds: $ | Put options by funds: $

less funds holding

Funds holding:

less first-time investments, than exits

New positions opened: | Existing positions closed:

35% less capital invested

Capital invested by funds: $139B → $90.2B (-$48.4B)

35% less funds holding in top 10

Funds holding in top 10: 5133 (-18)

354.51% less ownership

Funds ownership: 436.84%82.33% (-355%)

Holders
2,174
Holders Change
Holders Change %
% of All Funds
Holding in Top 10
33
Holding in Top 10 Change
Holding in Top 10 Change %
% of All Funds
New
Increased
Reduced
Closed
Calls
$3.46B
Puts
$3.84B
Net Calls
Net Calls Change
Name Holding Trade Value Shares
Change
Change in
Stake
FNBOH
1426
First National Bank of Hutchinson
Kansas
$495K
FMLI
1427
Fukoku Mutual Life Insurance
Japan
$492K
HBT
1428
Heartland Bank & Trust
Illinois
$492K
PJSIMP
1429
P.J. Schmidt Investment Management (PJS)
Wisconsin
$491K
PWS
1430
Proactive Wealth Strategies
Georgia
$489K
KIA
1431
KCM Investment Advisors
California
$486K
PFG
1432
Prosperity Financial Group
California
$481K
PWM
1433
Power Wealth Management
Georgia
$480K
IPWA
1434
International Private Wealth Advisors
California
$478K
HLA
1435
Hamilton Lane Advisors
Pennsylvania
$478K
VCP
1436
Verus Capital Partners
Arizona
$475K
GKWIM
1437
Gerber Kawasaki Wealth & Investment Management
California
$473K
AIA
1438
AssuredPartners Investment Advisors
Florida
$472K
SWM
1439
Segment Wealth Management
Texas
$471K
NIWA
1440
New Insight Wealth Advisors
California
$470K
WCP
1441
Wick Capital Partners
Pennsylvania
$470K
PW
1442
Paladin Wealth
Minnesota
$467K
CI
1443
Conning Inc
Connecticut
$463K
MA
1444
MJP Associates
Connecticut
$462K
GSEP
1445
Golden State Equity Partners
California
$461K
SGI
1446
Summit Global Investments
Utah
$461K
PCM
1447
Payne Capital Management
New York
$459K
II
1448
Impact Investors
California
$455K
BB
1449
Bell Bank
North Dakota
$454K
EAM
1450
Evanson Asset Management
California
$453K