We are live on ! Find out more
NOW icon

ServiceNow

2,200 hedge funds and large institutions have $90.5B invested in ServiceNow in 2026 Q1 according to their latest regulatory filings, with 295 funds opening new positions, 1,034 increasing their positions, 742 reducing their positions, and 373 closing their positions.

New
Increased
Maintained
Reduced
Closed

39% more repeat investments, than reductions

Existing positions increased: 1,034 | Existing positions reduced: 742

10% less call options, than puts

Call options by funds: $3.46B | Put options by funds: $3.84B

5% less funds holding

Funds holding: 2,3182,200 (-118)

21% less first-time investments, than exits

New positions opened: 295 | Existing positions closed: 373

35% less capital invested

Capital invested by funds: $139B → $90.5B (-$48.2B)

35% less funds holding in top 10

Funds holding in top 10: 5133 (-18)

352.25% less ownership

Funds ownership: 434.86%82.61% (-352%)

Holders
2,200
Holders Change
-118
Holders Change %
-5.09%
% of All Funds
26.92%
Holding in Top 10
33
Holding in Top 10 Change
-18
Holding in Top 10 Change %
-35.29%
% of All Funds
0.4%
New
295
Increased
1,034
Reduced
742
Closed
373
Calls
$3.46B
Puts
$3.84B
Net Calls
-$376M
Net Calls Change
-$562M
Name Holding Trade Value Shares
Change
Change in
Stake
KeyBank National Association
601
KeyBank National Association
Ohio
$5.45M +$559K +4,753 +10%
MSRPS
602
Maryland State Retirement & Pension System
Maryland
$5.44M +$64.6K +549 +1%
CDDEC
603
Caisse Des Depots Et Consignations
France
$5.42M +$1.85M +15,754 +44%
SCM
604
Stevens Capital Management
Pennsylvania
$5.42M +$2.46M +20,920 +68%
BEI
605
Benjamin Edwards Inc
Missouri
$5.41M -$1.79M -15,247 -23%
BF
606
BOK Financial
Oklahoma
$5.33M -$1.35M -11,513 -18%
QIM
607
Quest Investment Management
Oregon
$5.33M -$129K -1,093 -2%
BCV
608
Banque Cantonale Vaudoise
Switzerland
$5.32M +$647K +5,496 +12%
TGCMU
609
Titan Global Capital Management USA
New York
$5.29M -$6.23M -52,968 -51%
LTAS
610
Linden Thomas Advisory Services
North Carolina
$5.26M +$2.5M +21,251 +73%
FMC
611
First Merchants Corp
Indiana
$5.24M +$505K +4,293 +9%
HWM
612
HB Wealth Management
Georgia
$5.23M -$1.04M -8,806 -15%
TLCM
613
Twin Lakes Capital Management
California
$5.23M +$2.77M +23,569 +89%
MFG
614
Merit Financial Group
Georgia
$5.23M +$1.18M +10,052 +25%
RDWM
615
Red Door Wealth Management
Tennessee
$5.21M -$255K -2,164 -4%
VT
616
Vise Technologies
New York
$5.21M
ITFISA
617
Investors Towarzystwo Funduszy Inwestycyjnych Spolka Akcyjna
$5.19M -$207K -1,757 -3%
MC
618
Moors & Cabot
Massachusetts
$5.14M +$417K +3,548 +8%
BSC
619
Brown Shipley & Co
United Kingdom
$5.14M +$1.05M +8,950 +22%
MR
620
Munich Reinsurance
$5.13M -$4.01M -34,077 -41%
FCM
621
Fortis Capital Management
Washington
$5.12M +$66K +561 +1%
TLP
622
Trinity Legacy Partners
Texas
$5.06M +$2.58M +21,952 +62%
QCG
623
Quadrant Capital Group
Ohio
$5.05M +$2.99M +25,374 +111%
GFG
624
Greystone Financial Group
Michigan
$5.04M +$5.67M +48,203 New
VIG
625
Vienna Insurance Group
Poland
$5.02M +$5.65M +48,000 New

NOW Hedge Fund Activity: Q1 2026 in Review

2,200 of the 8,172 institutional investors tracked by Wall St. Rank reported a position in ServiceNow (NOW) for Q1 2026, worth a combined $90.5B — down 35% from $139B a quarter earlier.

Sellers outnumbered buyers: 373 funds closed out of NOW and 295 opened new positions — a net loss of 78 holders — while 742 trimmed existing stakes and 1,034 added.

The largest buyer was Amundi, adding an estimated $511M. The largest seller was Jennison Associates, cutting an estimated $984M.

  • 2,200 institutional investors held ServiceNow (NOW) as of Q1 2026, down from 2,318 in Q4 2025.
  • Funds reported $90.5B of ServiceNow stock for Q1 2026, down 35% quarter-over-quarter.
  • 295 funds opened new ServiceNow positions in Q1 2026 and 373 closed out, a net change of -78 holders.
  • The largest ServiceNow buyer in Q1 2026 was Amundi, an estimated $511M added.
  • The largest ServiceNow seller in Q1 2026 was Jennison Associates, an estimated $984M sold.

Based on aggregated 13F filings for Q1 2026.