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Willis Investment Counsel’s Procter & Gamble PG Stock Holding History

Willis Investment Counsel’s Portfolio PG Stock Details PG Fund Activity
Bought
Maintained
Sold
Quarter Market Value Status Shares Change in
Stake 		Trade Value Portfolio Weight Portfolio Position
2026
Q1 		$30.3M Sell
209,767
-253
-0.1% -$38.4K 1.65% 20
2025
Q4 		$30.1M Sell
210,020
-424
-0.2% -$62.5K 1.56% 19
2025
Q3 		$32.3M Buy
210,444
+10,101
+5% +$1.58M 1.77% 16
2025
Q2 		$31.9M Buy
200,343
+43,053
+27% +$7.03M 1.87% 13
2025
Q1 		$26.8M Buy
157,290
+68,750
+78% +$11.5M 1.8% 18
2024
Q4 		$14.8M Sell
88,540
-37
-0% -$6.3K 0.97% 47
2024
Q3 		$15.3M Sell
88,577
-15
-0% -$2.55K 1% 45
2024
Q2 		$14.6M Hold
88,592
– – 1.01% 44
2024
Q1 		$14.4M Buy
88,592
+37
+0% +$5.8K 0.99% 43
2023
Q4 		$13M Sell
88,555
-80
-0.1% -$11.8K 0.91% 45
2023
Q3 		$12.9M Sell
88,635
-12,800
-13% -$1.96M 0.98% 39
2023
Q2 		$15.4M Sell
101,435
-155
-0.2% -$23.4K 1% 42
2023
Q1 		$15.1M Sell
101,590
-39,245
-28% -$5.61M 0.99% 43
2022
Q4 		$21.3M Hold
140,835
– – 1.37% 26
2022
Q3 		$17.8M Sell
140,835
-43,397
-24% -$6.16M 1.29% 28
2022
Q2 		$26.5M Sell
184,232
-2,768
-1% -$416K 1.62% 22
2022
Q1 		$28.6M Sell
187,000
-57,100
-23% -$8.93M 1.51% 22
2021
Q4 		$39.9M Buy
244,100
+14,000
+6% +$2.08M 2.1% 16
2021
Q3 		$32.2M Buy
230,100
+16,200
+8% +$2.3M 1.84% 19
2021
Q2 		$28.9M Sell
213,900
-42,300
-17% -$5.72M 1.71% 18
2021
Q1 		$34.7M Buy
256,200
+53,000
+26% +$6.92M 2.11% 17
2020
Q4 		$28.3M Buy
203,200
+188,500
+1,282% +$26.3M 1.93% 19
2020
Q3 		$2.04M Sell
14,700
-45,300
-76% -$6.01M 0.18% 85
2020
Q2 		$7.17M Sell
60,000
-10
-0% -$1.17K 0.56% 61
2020
Q1 		$6.6M Buy
+60,010
New +$7.2M 0.55% 59
2019
Q2 		– Sell
-41,900
Closed -$3.77M – 121
2019
Q1 		$3.77M Sell
41,900
-179,757
-81% -$17.5M 0.26% 91
2018
Q4 		$20.4M Buy
221,657
+4,760
+2% +$426K 1.52% 19
2018
Q3 		$18.1M Sell
216,897
-14,623
-6% -$1.2M 1.24% 39
2018
Q2 		$18.1M Sell
231,520
-13,477
-6% -$1.01M 1.33% 27
2018
Q1 		$19.4M Buy
244,997
+6,200
+3% +$517K 1.5% 20
2017
Q4 		$21.9M Sell
238,797
-400
-0.2% -$36K 1.54% 16
2017
Q3 		$21.8M Buy
239,197
+6,400
+3% +$583K 1.57% 13
2017
Q2 		$20.3M Buy
232,797
+28,100
+14% +$2.48M 1.53% 13
2017
Q1 		$18.4M Sell
204,697
-1,650
-0.8% -$146K 1.38% 25
2016
Q4 		$17.4M Buy
206,347
+6,597
+3% +$562K 1.3% 32
2016
Q3 		$17.9M Buy
199,750
+33,850
+20% +$2.94M 1.44% 22
2016
Q2 		$14M Buy
165,900
+8,700
+6% +$714K 1.2% 33
2016
Q1 		$12.9M Buy
157,200
+15,400
+11% +$1.24M 1.14% 31
2015
Q4 		$11.3M Buy
141,800
+44,700
+46% +$3.42M 1.02% 33
2015
Q3 		$6.99M Sell
97,100
-10,600
-10% -$795K 0.68% 68
2015
Q2 		$8.43M Buy
107,700
+11,100
+11% +$893K 0.8% 50
2015
Q1 		$7.92M Buy
96,600
+34,300
+55% +$2.95M 0.73% 65
2014
Q4 		$5.67M Buy
62,300
+54,600
+709% +$4.8M 0.53% 85
2014
Q3 		$645K Buy
+7,700
New +$631K 0.07% 114

Other funds holding PG

BlackRock
BlackRock New York $5.72T AUM 30.48% 1-Year Est. Return
VCM
Vanguard Capital Management Malvern, Pennsylvania $4.04T AUM
State Street
State Street Boston, Massachusetts $2.9T AUM 29.55% 1-Year Est. Return
Geode Capital Management
Geode Capital Management Boston, Massachusetts $1.61T AUM 30.72% 1-Year Est. Return
VPM
Vanguard Portfolio Management Malvern, Pennsylvania $1.91T AUM
Morgan Stanley
Morgan Stanley New York $1.66T AUM 25.57% 1-Year Est. Return
Charles Schwab
Charles Schwab San Francisco, California $654B AUM 26.35% 1-Year Est. Return
JP Morgan Chase
JP Morgan Chase New York $1.56T AUM 27.86% 1-Year Est. Return
T. Rowe Price Associates
T. Rowe Price Associates Baltimore, Maryland $865B AUM 30.76% 1-Year Est. Return
Fidelity Investments
Fidelity Investments Boston, Massachusetts $1.9T AUM 41.92% 1-Year Est. Return

Willis Investment Counsel's PG Position: Q1 2026 in Review

Willis Investment Counsel reduced its Procter & Gamble (PG) stake by 0.12% in Q1 2026, selling an estimated $38.4K and leaving 209,767 shares worth $30.3M. The position accounts for 1.65% of the portfolio, ranked #20.

Willis Investment Counsel first reported a position in PG in Q3 2014 and has held it in 44 quarters since. The position peaked at $39.9M in Q4 2021. 3,984 funds tracked by Wall St. Rank hold PG as of Q1 2026.

  • Willis Investment Counsel held 209,767 shares of Procter & Gamble worth $30.3M as of Q1 2026.
  • Willis Investment Counsel sold 253 Procter & Gamble shares in Q1 2026, an estimated $38.4K.
  • Procter & Gamble made up 1.65% of Willis Investment Counsel's portfolio in Q1 2026, its #20 holding.
  • Willis Investment Counsel first reported a position in Procter & Gamble in Q3 2014 and has held it in 44 quarters since.
  • Willis Investment Counsel's Procter & Gamble position peaked at $39.9M in Q4 2021.
  • 3,984 funds tracked by Wall St. Rank held Procter & Gamble as of Q1 2026.

Based on Willis Investment Counsel's 13F filing for Q1 2026, filed 5 May 2026.