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HAS

Holland Advisory Services Portfolio holdings

AUM $90.5M
1-Year Est. Return 26.78%
This Fund
S&P 500
This Quarter Est. Return
+9.23%
1 Year Est. Return
+26.78%
3 Year Est. Return
+57.11%
5 Year Est. Return
–
10 Year Est. Return
–
AUM
$87.3M
AUM Growth
+$8.65M
Cap. Flow
+$1.15M
Cap. Flow %
1.32%
Top 10 Hldgs %
85.48%
Holding
41
New
5
Increased
17
Reduced
13
Closed
1

Top Buys

Rank Stock Value
1
COWZ icon
Pacer US Cash Cows 100 ETF
COWZ
+$10.5M
2
ICOW icon
Pacer Developed Markets International Cash Cows 100 ETF
ICOW
+$10.2M
3
CALF icon
Pacer US Small Cap Cash Cows 100 ETF
CALF
+$6.25M
4
VCIT icon
Vanguard Intermediate-Term Corporate Bond ETF
VCIT
+$459K
5
CSCO icon
Cisco
CSCO
+$205K

Top Sells

Rank Stock Value
1
IEFA icon
iShares Core MSCI EAFE ETF
IEFA
+$9.83M
2
IJH icon
iShares Core S&P Mid-Cap ETF
IJH
+$9.53M
3
IJR icon
iShares Core S&P Small-Cap ETF
IJR
+$5.79M
4
IVV icon
iShares Core S&P 500 ETF
IVV
+$1.18M
5
HD icon
Home Depot
HD
+$282K

Sector Composition

Rank Sector Weight
1 Technology 3.76%
2 Consumer Staples 2.98%
3 Financials 1.54%
4 Consumer Discretionary 1.26%
5 Industrials 0.91%
Name Market Value Portfolio Weight Shares or Principal Change
in Stake 		Capital Flow
IVV icon
1
iShares Core S&P 500 ETF
IVV
$876B
$19.9M 22.84%
41,748
-2,645
-6% -$1.18M
COWZ icon
2
Pacer US Cash Cows 100 ETF
COWZ
$18.2B
$11M 12.62%
+211,891
New +$10.5M
ICOW icon
3
Pacer Developed Markets International Cash Cows 100 ETF
ICOW
$1.76B
$10.7M 12.2%
+341,039
New +$10.2M
IJH icon
4
iShares Core S&P Mid-Cap ETF
IJH
$123B
$10.3M 11.85%
186,705
-187,890
-50% -$9.53M
VCIT icon
5
Vanguard Intermediate-Term Corporate Bond ETF
VCIT
$66.1B
$10.1M 11.6%
124,569
+5,937
+5% +$459K
CALF icon
6
Pacer US Small Cap Cash Cows 100 ETF
CALF
$3.59B
$6.99M 8.01%
+145,570
New +$6.25M
VTI icon
7
Vanguard Total Stock Market ETF
VTI
$654B
$1.61M 1.84%
6,785
-46
-0.7% -$10.2K
AAPL icon
8
Apple
AAPL
$4.89T
$1.55M 1.77%
8,026
+749
+10% +$138K
MSFT icon
9
Microsoft
MSFT
$2.84T
$1.33M 1.53%
3,548
+498
+16% +$177K
IJR icon
10
iShares Core S&P Small-Cap ETF
IJR
$109B
$1.07M 1.23%
9,905
-60,040
-86% -$5.79M
IWP icon
11
iShares Russell Mid-Cap Growth ETF
IWP
$20B
$1.04M 1.2%
9,996
-3
-0% -$284
IEFA icon
12
iShares Core MSCI EAFE ETF
IEFA
$186B
$806K 0.92%
11,462
-149,182
-93% -$9.83M
PM icon
13
Philip Morris
PM
$301B
$753K 0.86%
8,009
+108
+1% +$9.95K
MCD icon
14
McDonald's
MCD
$188B
$743K 0.85%
2,506
+13
+0.5% +$3.54K
MDLZ icon
15
Mondelez International
MDLZ
$77.7B
$634K 0.73%
8,750
+58
+0.7% +$3.98K
JPM icon
16
JPMorgan Chase
JPM
$939B
$609K 0.7%
3,579
+258
+8% +$39.1K
XOM icon
17
ExxonMobil
XOM
$651B
$551K 0.63%
5,508
-1,000
-15% -$105K
PG icon
18
Procter & Gamble
PG
$343B
$546K 0.63%
3,729
+20
+0.5% +$2.96K
BRO icon
19
Brown & Brown
BRO
$22.9B
$521K 0.6%
7,329
-921
-11% -$65.8K
QQQ icon
20
Invesco QQQ Trust
QQQ
$455B
$471K 0.54%
1,149
+180
+19% +$68.3K
VTV icon
21
Vanguard Value ETF
VTV
$189B
$450K 0.52%
3,011
+21
+0.7% +$2.96K
IWS icon
22
iShares Russell Mid-Cap Value ETF
IWS
$15.7B
$414K 0.47%
3,559
+37
+1% +$3.94K
JNJ icon
23
Johnson & Johnson
JNJ
$635B
$385K 0.44%
2,457
-694
-22% -$106K
AMGN icon
24
Amgen
AMGN
$203B
$384K 0.44%
1,335
+18
+1% +$4.9K
WMT icon
25
Walmart Inc
WMT
$871B
$368K 0.42%
7,005
+468
+7% +$24.8K
1
2

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Holland Advisory Services's Q4 2023 Portfolio in Review

As of Q4 2023, Holland Advisory Services held 41 positions worth $87.3M, up 11% from $78.7M the previous quarter. Its ten largest holdings account for 85% of the portfolio.

Holland Advisory Services's Q4 2023 filing shows 5 new, 17 increased, 13 reduced and 1 closed positions. Its largest new stake was Pacer US Cash Cows 100 ETF: 211,891 shares worth $11M. The largest sale was iShares Core MSCI EAFE ETF, an estimated $9.83M.

By sector, the portfolio is most concentrated in Technology at 3.8% of assets, up from 3.2% a quarter earlier, followed by Consumer Staples and Financials.

  • Holland Advisory Services's largest Q4 2023 buy was Pacer US Cash Cows 100 ETF: 211,891 shares worth $11M.
  • Holland Advisory Services added most to Vanguard Intermediate-Term Corporate Bond ETF in Q4 2023, an estimated $459K increase.
  • Holland Advisory Services's biggest Q4 2023 reduction was iShares Core MSCI EAFE ETF, cutting an estimated $9.83M.
  • Holland Advisory Services fully exited Home Depot in Q4 2023, selling an estimated $282K.
  • Holland Advisory Services's ten largest holdings make up 85% of its $87.3M portfolio in Q4 2023.
  • Holland Advisory Services opened 5 new positions and closed 1 in Q4 2023.
  • Holland Advisory Services's portfolio value rose 11% quarter-over-quarter to $87.3M.

Based on Holland Advisory Services's 13F filing for Q4 2023, filed 22 Jan 2024.