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Holland Advisory Services Portfolio holdings

AUM $90.5M
1-Year Est. Return 26.78%
This Fund
S&P 500
This Quarter Est. Return
-4.17%
1 Year Est. Return
+26.78%
3 Year Est. Return
+57.11%
5 Year Est. Return
10 Year Est. Return
AUM
$78.7M
AUM Growth
+$219K
Cap. Flow
+$3.75M
Cap. Flow %
4.77%
Top 10 Hldgs %
87.75%
Holding
37
New
7
Increased
11
Reduced
9
Closed
1

Top Buys

Rank Stock Value
1
PM icon
Philip Morris
PM
+$760K
2
XOM icon
ExxonMobil
XOM
+$714K
3
MDLZ icon
Mondelez International
MDLZ
+$626K
4
MO icon
Altria Group
MO
+$318K
5
IBM icon
IBM
IBM
+$315K

Sector Composition

Rank Sector Weight
1 Consumer Staples 3.21%
2 Technology 3.2%
3 Consumer Discretionary 1.53%
4 Financials 1.34%
5 Healthcare 1.07%
Name Market Value Portfolio Weight Shares or Principal Change
in Stake
Capital Flow
IVV icon
1
iShares Core S&P 500 ETF
IVV
$886B
$19.1M 24.23%
44,393
-392
-0.9% -$175K
IJH icon
2
iShares Core S&P Mid-Cap ETF
IJH
$123B
$18.7M 23.75%
374,595
+1,135
+0.3% +$59.5K
IEFA icon
3
iShares Core MSCI EAFE ETF
IEFA
$187B
$10.3M 13.14%
160,644
-2,690
-2% -$180K
VCIT icon
4
Vanguard Intermediate-Term Corporate Bond ETF
VCIT
$66.2B
$9.01M 11.46%
118,632
+3,854
+3% +$300K
IJR icon
5
iShares Core S&P Small-Cap ETF
IJR
$110B
$6.6M 8.39%
69,945
+719
+1% +$71.8K
VTI icon
6
Vanguard Total Stock Market ETF
VTI
$661B
$1.45M 1.84%
6,831
-49
-0.7% -$10.8K
AAPL icon
7
Apple
AAPL
$4.79T
$1.25M 1.58%
7,277
+1,108
+18% +$203K
MSFT icon
8
Microsoft
MSFT
$2.9T
$963K 1.22%
3,050
+472
+18% +$156K
IWP icon
9
iShares Russell Mid-Cap Growth ETF
IWP
$20.3B
$913K 1.16%
9,999
-331
-3% -$31.6K
XOM icon
10
ExxonMobil
XOM
$640B
$765K 0.97%
+6,508
New +$714K
PM icon
11
Philip Morris
PM
$303B
$731K 0.93%
+7,901
New +$760K
MCD icon
12
McDonald's
MCD
$187B
$657K 0.83%
2,493
+424
+20% +$121K
MDLZ icon
13
Mondelez International
MDLZ
$78.1B
$603K 0.77%
+8,692
New +$626K
BRO icon
14
Brown & Brown
BRO
$22.2B
$576K 0.73%
8,250
+11
+0.1% +$785
PG icon
15
Procter & Gamble
PG
$347B
$541K 0.69%
3,709
+1
+0% +$153
JNJ icon
16
Johnson & Johnson
JNJ
$615B
$491K 0.62%
3,151
+672
+27% +$111K
JPM icon
17
JPMorgan Chase
JPM
$926B
$482K 0.61%
3,321
VTV icon
18
Vanguard Value ETF
VTV
$187B
$412K 0.52%
2,990
-81
-3% -$11.6K
IWS icon
19
iShares Russell Mid-Cap Value ETF
IWS
$15.6B
$367K 0.47%
3,522
-160
-4% -$17.6K
AMGN icon
20
Amgen
AMGN
$198B
$354K 0.45%
1,317
+3
+0.2% +$749
WMT icon
21
Walmart Inc
WMT
$870B
$349K 0.44%
6,537
+2,574
+65% +$137K
QQQ icon
22
Invesco QQQ Trust
QQQ
$469B
$347K 0.44%
969
CMCSA icon
23
Comcast
CMCSA
$84B
$326K 0.41%
7,350
IBM icon
24
IBM
IBM
$193B
$311K 0.39%
+2,214
New +$315K
MO icon
25
Altria Group
MO
$121B
$303K 0.38%
+7,200
New +$318K

Similar funds

Holland Advisory Services's Q3 2023 Portfolio in Review

As of Q3 2023, Holland Advisory Services held 37 positions worth $78.7M, up 0.28% from $78.5M the previous quarter. Its ten largest holdings account for 88% of the portfolio.

Holland Advisory Services deployed $3.75M of net new capital in Q3 2023, opening 7 new positions and adding to 11 existing holdings. Its largest new stake was Philip Morris: 7,901 shares worth $731K.

By sector, the portfolio is most concentrated in Consumer Staples at 3.2% of assets, up from 0.98% a quarter earlier, followed by Technology and Consumer Discretionary.

On the sell side, the largest reduction was iShares Core MSCI EAFE ETF, an estimated $180K trimmed.

  • Holland Advisory Services's largest Q3 2023 buy was Philip Morris: 7,901 shares worth $731K.
  • Holland Advisory Services added most to Vanguard Intermediate-Term Corporate Bond ETF in Q3 2023, an estimated $300K increase.
  • Holland Advisory Services's biggest Q3 2023 reduction was iShares Core MSCI EAFE ETF, cutting an estimated $180K.
  • Holland Advisory Services fully exited Walt Disney in Q3 2023, selling an estimated $201K.
  • Holland Advisory Services's ten largest holdings make up 88% of its $78.7M portfolio in Q3 2023.
  • Holland Advisory Services opened 7 new positions and closed 1 in Q3 2023.
  • Holland Advisory Services's portfolio value rose 0.28% quarter-over-quarter to $78.7M.

Based on Holland Advisory Services's 13F filing for Q3 2023, filed 18 Oct 2023.