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HAS
Holland Advisory Services Portfolio holdings
AUM
$90.5M
1-Year Est. Return
26.78%
This Fund
S&P 500
This Quarter
Est. Return
+17.18%
1 Year Est. Return
+26.78%
3 Year Est. Return
+57.11%
5 Year Est. Return
–
10 Year Est. Return
–
AUM
$90.5M
AUM Growth
+$15.9M
(+21%)
Cap. Flow
+$5.08M
Cap. Flow
% of AUM
5.62%
Top 10 Holdings %
Top 10 Hldgs %
79.59%
Holding
53
New
6
Increased
13
Reduced
20
Closed
4
Top Buys
| Rank | Stock | Value |
|---|---|---|
| 1 |
FIVA
Fidelity International Value Factor ETF
FIVA
|
+$6.89M |
| 2 |
VanEck Semiconductor ETF
SMH
|
+$1.02M |
| 3 |
NVIDIA
NVDA
|
+$254K |
| 4 |
Amazon
AMZN
|
+$220K |
| 5 |
State Street SPDR Dow Jones Industrial Average ETF Trust
DIA
|
+$215K |
Top Sells
| Rank | Stock | Value |
|---|---|---|
| 1 |
iShares Core S&P 500 ETF
IVV
|
+$1.13M |
| 2 |
Fidelity Wise Origin Bitcoin Fund
FBTC
|
+$1.01M |
| 3 |
iShares Core S&P Small-Cap ETF
IJR
|
+$375K |
| 4 |
Southern Company
SO
|
+$230K |
| 5 |
Rio Tinto
RIO
|
+$215K |
Sector Composition
| Rank | Sector | Weight |
|---|---|---|
| 1 | Technology | 6.95% |
| 2 | Consumer Staples | 3.91% |
| 3 | Financials | 2.72% |
| 4 | Industrials | 1.74% |
| 5 | Healthcare | 1.56% |
| Name | Market Value | Portfolio Weight | Shares or Principal |
Change in Stake | Capital Flow | |
|---|---|---|---|---|---|---|
26
Mondelez International
MDLZ
$76.8B
| $447K | 0.49% |
7,723
+15
| +0.2% | +$904 |
|
27
Chevron
CVX
$381B
| $446K | 0.49% |
2,689
+62
| +2% | +$11.5K |
|
28
iShares Russell Mid-Cap Value ETF
IWS
$15.6B
| $442K | 0.49% |
2,685
-112
| -4% | -$17.7K |
|
29
Brown & Brown
BRO
$23.4B
| $413K | 0.46% |
6,442
+15
| +0.2% | +$915 |
|
30
Hubbell
HUBB
$25.6B
| $401K | 0.44% |
767
| – | – |
|
31
iShares Russell 2000 Growth ETF
IWO
$14.9B
| $356K | 0.39% |
905
-103
| -10% | -$37.6K |
|
32
Vanguard Dividend Appreciation ETF
VIG
$110B
| $355K | 0.39% |
1,500
-280
| -16% | -$64.3K |
|
33
Vanguard Small-Cap Value ETF
VBR
$37B
| $346K | 0.38% |
1,422
+2
| +0.1% | +$465 |
|
34
State Street Financial Select Sector SPDR ETF
XLF
$55.4B
| $341K | 0.38% |
6,370
| – | – |
|
35
Pinnacle West Capital
PNW
$12.9B
| $318K | 0.35% |
2,976
| – | – |
|
36
Visa
V
$677B
| $311K | 0.34% |
906
+81
| +10% | +$26K |
|
37
Merck
MRK
$312B
| $303K | 0.34% |
2,360
| – | – |
|
38
IBM
IBM
$198B
| $288K | 0.32% |
1,025
-151
| -13% | -$38K |
|
39
Intel
INTC
$530B
| $287K | 0.32% |
+2,057
| New | +$208K |
|
40
Travelers Companies
TRV
$81.3B
| $284K | 0.31% |
860
| – | – |
|
41
Invesco QQQ Trust
QQQ
$471B
| $262K | 0.29% |
355
| – | – |
|
42
Carnival Corporation Ltd
CCL
$35.8B
| $258K | 0.29% |
9,036
-1,401
| -13% | -$38.3K |
|
43
3M
MMM
$89.1B
| $257K | 0.28% |
1,586
| – | – |
|
44
Bank of America
BAC
$430B
| $251K | 0.28% |
4,411
+4
| +0.1% | +$213 |
|
45
iShares Semiconductor ETF
SOXX
$46.3B
| $250K | 0.28% |
+390
| New | +$198K |
|
46
iShares S&P Mid-Cap 400 Value ETF
IJJ
$8.8B
| $240K | 0.27% |
1,627
+1
| +0.1% | +$141 |
|
47
Walt Disney
DIS
$167B
| $240K | 0.27% |
2,494
| – | – |
|
|
48
State Street SPDR Dow Jones Industrial Average ETF Trust
DIA
$46B
| $224K | 0.25% |
+430
| New | +$215K |
|
|
49
Amazon
AMZN
$2.66T
| $209K | 0.23% |
+876
| New | +$220K |
|
50
Comcast
CMCSA
$84.9B
| – | – |
-7,411
| Closed | -$213K |
|
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Holland Advisory Services's Q2 2026 Portfolio in Review
As of Q2 2026, Holland Advisory Services held 53 positions worth $90.5M, up 21% from $74.6M the previous quarter. Its ten largest holdings account for 80% of the portfolio.
Holland Advisory Services deployed $5.08M of net new capital in Q2 2026, opening 6 new positions and adding to 13 existing holdings. Its largest new stake was Fidelity International Value Factor ETF: 184,197 shares worth $7.1M.
By sector, the portfolio is most concentrated in Technology at 6.9% of assets, up from 6.2% a quarter earlier, followed by Consumer Staples and Financials.
On the sell side, the largest reduction was iShares Core S&P 500 ETF, an estimated $1.13M trimmed.
- Holland Advisory Services's largest Q2 2026 buy was Fidelity International Value Factor ETF: 184,197 shares worth $7.1M.
- Holland Advisory Services added most to NVIDIA in Q2 2026, an estimated $254K increase.
- Holland Advisory Services's biggest Q2 2026 reduction was iShares Core S&P 500 ETF, cutting an estimated $1.13M.
- Holland Advisory Services fully exited Fidelity Wise Origin Bitcoin Fund in Q2 2026, selling an estimated $1.01M.
- Holland Advisory Services's ten largest holdings make up 80% of its $90.5M portfolio in Q2 2026.
- Holland Advisory Services opened 6 new positions and closed 4 in Q2 2026.
- Holland Advisory Services's portfolio value rose 21% quarter-over-quarter to $90.5M.
Based on Holland Advisory Services's 13F filing for Q2 2026, filed 13 Jul 2026.