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HFA

High Falls Advisors Portfolio holdings

AUM $494M
1-Year Est. Return 16.81%
This Fund
S&P 500
This Quarter Est. Return
+7.28%
1 Year Est. Return
+16.81%
3 Year Est. Return
+56.86%
5 Year Est. Return
+52.61%
10 Year Est. Return
+140.42%
AUM
$486M
AUM Growth
+$33.7M
Cap. Flow
+$3.33M
Cap. Flow %
0.68%
Top 10 Hldgs %
58.64%
Holding
154
New
12
Increased
62
Reduced
54
Closed
8

Top Buys

Rank Stock Value
1
OEF icon
iShares S&P 100 ETF
OEF
+$8.99M
2
BAI
iShares A.I. Innovation and Tech Active ETF
BAI
+$6.22M
3
QQQ icon
Invesco QQQ Trust
QQQ
+$5.44M
4
ITA icon
iShares US Aerospace & Defense ETF
ITA
+$4.13M
5
DYNF icon
BlackRock US Equity Factor Rotation ETF
DYNF
+$4.13M

Top Sells

Rank Stock Value
1
EFG icon
iShares MSCI EAFE Growth ETF
EFG
+$9.1M
2
IYW icon
iShares US Technology ETF
IYW
+$8.3M
3
IUSB icon
iShares Core Universal USD Bond ETF
IUSB
+$6.55M
4
QUAL icon
iShares MSCI USA Quality Factor ETF
QUAL
+$5.23M
5
EFV icon
iShares MSCI EAFE Value ETF
EFV
+$4.19M

Sector Composition

Rank Sector Weight
1 Technology 6.07%
2 Financials 1.12%
3 Industrials 0.82%
4 Consumer Discretionary 0.45%
5 Consumer Staples 0.3%
Name Market Value Portfolio Weight Shares or Principal Change
in Stake 		Capital Flow
IUSB icon
1
iShares Core Universal USD Bond ETF
IUSB
$43B
$45.6M 9.38%
975,631
-141,713
-13% -$6.55M
IVV icon
2
iShares Core S&P 500 ETF
IVV
$872B
$39.8M 8.2%
59,534
+1,677
+3% +$1.08M
DYNF icon
3
BlackRock US Equity Factor Rotation ETF
DYNF
$38.1B
$32.6M 6.71%
550,841
+72,746
+15% +$4.13M
IVW icon
4
iShares S&P 500 Growth ETF
IVW
$72.7B
$28.8M 5.93%
238,739
-13,305
-5% -$1.53M
QUAL icon
5
iShares MSCI USA Quality Factor ETF
QUAL
$46.3B
$26.1M 5.37%
134,082
-27,881
-17% -$5.23M
EFV icon
6
iShares MSCI EAFE Value ETF
EFV
$28.9B
$25.5M 5.24%
375,388
-63,670
-15% -$4.19M
IVE icon
7
iShares S&P 500 Value ETF
IVE
$49.1B
$24.2M 4.99%
117,353
+4,357
+4% +$875K
OEF icon
8
iShares S&P 100 ETF
OEF
$19.9B
$23.3M 4.8%
70,022
+28,272
+68% +$8.99M
IEMG icon
9
iShares Core MSCI Emerging Markets ETF
IEMG
$149B
$21.4M 4.42%
325,336
+26,688
+9% +$1.66M
TLH icon
10
iShares 10-20 Year Treasury Bond ETF
TLH
$11B
$17.4M 3.59%
169,221
+31,723
+23% +$3.21M
AAPL icon
11
Apple
AAPL
$4.9T
$15M 3.09%
58,842
+866
+1% +$196K
MBB icon
12
iShares MBS ETF
MBB
$39.1B
$13.6M 2.8%
142,899
+468
+0.3% +$44K
THRO
13
iShares U.S. Thematic Rotation Active ETF
THRO
$6.37B
$12.5M 2.57%
329,168
+254
+0.1% +$9.3K
BAI
14
iShares A.I. Innovation and Tech Active ETF
BAI
$12.5B
$11.6M 2.38%
338,461
+197,041
+139% +$6.22M
BINC icon
15
BlackRock Flexible Income ETF
BINC
$16.1B
$9.99M 2.06%
187,614
+4,472
+2% +$237K
IAGG icon
16
iShares Core International Aggregate Bond Fund
IAGG
$10.9B
$9.15M 1.88%
178,558
+10,283
+6% +$525K
IAU icon
17
iShares Gold Trust
IAU
$63.8B
$9.09M 1.87%
124,977
+41,020
+49% +$2.68M
MTUM icon
18
iShares MSCI USA Momentum Factor ETF
MTUM
$24.9B
$7.9M 1.63%
30,795
-214
-0.7% -$52.4K
VTEB icon
19
Vanguard Tax-Exempt Bond Index Fund
VTEB
$45.2B
$6.65M 1.37%
132,772
-8,543
-6% -$420K
MUB icon
20
iShares National Muni Bond ETF
MUB
$45.2B
$6.56M 1.35%
61,601
+2,663
+5% +$279K
QQQ icon
21
Invesco QQQ Trust
QQQ
$450B
$5.7M 1.17%
+9,500
New +$5.44M
ITA icon
22
iShares US Aerospace & Defense ETF
ITA
$14.1B
$4.39M 0.9%
+20,980
New +$4.13M
MSFT icon
23
Microsoft
MSFT
$3.35T
$3.81M 0.78%
7,354
+6
+0.1% +$3.06K
EMB icon
24
iShares JPMorgan USD Emerging Markets Bond ETF
EMB
$15B
$3.64M 0.75%
38,275
+418
+1% +$39.1K
SPY icon
25
State Street SPDR S&P 500 ETF Trust
SPY
$784B
$3.62M 0.74%
5,427
-409
-7% -$262K
1
2 3 4 5

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High Falls Advisors's Q3 2025 Portfolio in Review

As of Q3 2025, High Falls Advisors held 154 positions worth $486M, up 7.5% from $452M the previous quarter. Its ten largest holdings account for 59% of the portfolio.

High Falls Advisors's Q3 2025 filing shows 12 new, 62 increased, 54 reduced and 8 closed positions. Its largest new stake was Invesco QQQ Trust: 9,500 shares worth $5.7M. The largest sale was iShares MSCI EAFE Growth ETF, an estimated $9.1M.

By sector, the portfolio is most concentrated in Technology at 6.1% of assets, up from 5.6% a quarter earlier, followed by Financials and Industrials.

  • High Falls Advisors's largest Q3 2025 buy was Invesco QQQ Trust: 9,500 shares worth $5.7M.
  • High Falls Advisors added most to iShares S&P 100 ETF in Q3 2025, an estimated $8.99M increase.
  • High Falls Advisors's biggest Q3 2025 reduction was iShares MSCI EAFE Growth ETF, cutting an estimated $9.1M.
  • High Falls Advisors fully exited Honeywell in Q3 2025, selling an estimated $933K.
  • High Falls Advisors's ten largest holdings make up 59% of its $486M portfolio in Q3 2025.
  • High Falls Advisors opened 12 new positions and closed 8 in Q3 2025.
  • High Falls Advisors's portfolio value rose 7.5% quarter-over-quarter to $486M.

Based on High Falls Advisors's 13F filing for Q3 2025, filed 14 Nov 2025.