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HFA

High Falls Advisors Portfolio holdings

AUM $494M
1-Year Est. Return 16.81%
This Fund
S&P 500
This Quarter Est. Return
+2.02%
1 Year Est. Return
+16.81%
3 Year Est. Return
+56.86%
5 Year Est. Return
+52.61%
10 Year Est. Return
+140.42%
AUM
$494M
AUM Growth
+$7.97M
Cap. Flow
-$879K
Cap. Flow %
-0.18%
Top 10 Hldgs %
59.41%
Holding
153
New
7
Increased
60
Reduced
62
Closed
9

Top Buys

1
IVE icon
iShares S&P 500 Value ETF
IVE
+$10.4M
2
IEMG icon
iShares Core MSCI Emerging Markets ETF
IEMG
+$5.43M
3
MTUM icon
iShares MSCI USA Momentum Factor ETF
MTUM
+$4.69M
4
BAI
iShares A.I. Innovation and Tech Active ETF
BAI
+$1.67M
5
OEF icon
iShares S&P 100 ETF
OEF
+$1.48M

Top Sells

1
QUAL icon
iShares MSCI USA Quality Factor ETF
QUAL
+$11.9M
2
EFV icon
iShares MSCI EAFE Value ETF
EFV
+$3.74M
3
EFG icon
iShares MSCI EAFE Growth ETF
EFG
+$1.83M
4
QQQ icon
Invesco QQQ Trust
QQQ
+$1.78M
5
STIP icon
iShares 0-5 Year TIPS Bond ETF
STIP
+$1.52M

Sector Composition

1 Technology 5.59%
2 Financials 1.05%
3 Industrials 0.8%
4 Consumer Discretionary 0.35%
5 Consumer Staples 0.25%
Name Market Value Portfolio Weight Shares or Principal Change
in Stake 		Capital Flow
IBM icon
151
IBM
IBM
$200B
– –
-946
Closed -$267K
MRK icon
152
Merck
MRK
$315B
– –
-3,405
Closed -$286K
PG icon
153
Procter & Gamble
PG
$349B
– –
-1,659
Closed -$255K
3 4 5 6
7

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High Falls Advisors's Q4 2025 Portfolio in Review

As of Q4 2025, High Falls Advisors held 153 positions worth $494M, up 1.6% from $486M the previous quarter. Its ten largest holdings account for 59% of the portfolio.

High Falls Advisors's Q4 2025 filing shows 7 new, 60 increased, 62 reduced and 9 closed positions. Its largest new stake was iShares Systematic Bond ETF: 13,567 shares worth $1.22M. The largest sale was iShares MSCI USA Quality Factor ETF, an estimated $11.9M.

By sector, the portfolio is most concentrated in Technology at 5.6% of assets, down from 6.1% a quarter earlier, followed by Financials and Industrials.

  • High Falls Advisors's largest Q4 2025 buy was iShares Systematic Bond ETF: 13,567 shares worth $1.22M.
  • High Falls Advisors added most to iShares S&P 500 Value ETF in Q4 2025, an estimated $10.4M increase.
  • High Falls Advisors's biggest Q4 2025 reduction was iShares MSCI USA Quality Factor ETF, cutting an estimated $11.9M.
  • High Falls Advisors fully exited Deere & Co in Q4 2025, selling an estimated $663K.
  • High Falls Advisors's ten largest holdings make up 59% of its $494M portfolio in Q4 2025.
  • High Falls Advisors opened 7 new positions and closed 9 in Q4 2025.
  • High Falls Advisors's portfolio value rose 1.6% quarter-over-quarter to $494M.

Based on High Falls Advisors's 13F filing for Q4 2025, filed 18 Feb 2026.