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FFA

Fortune Financial Advisors Portfolio holdings

AUM $234M
1-Year Est. Return 31.1%
This Fund
S&P 500
This Quarter Est. Return
+9.97%
1 Year Est. Return
+31.1%
3 Year Est. Return
+76.81%
5 Year Est. Return
–
10 Year Est. Return
–
AUM
$143M
AUM Growth
+$12.5M
Cap. Flow
+$2.29M
Cap. Flow %
1.6%
Top 10 Hldgs %
31.57%
Holding
129
New
11
Increased
47
Reduced
58
Closed
2

Top Buys

Rank Stock Value
1
APH icon
Amphenol
APH
+$954K
2
VGSH icon
Vanguard Short-Term Treasury ETF
VGSH
+$325K
3
MOAT icon
VanEck Morningstar Wide Moat ETF
MOAT
+$281K
4
IVV icon
iShares Core S&P 500 ETF
IVV
+$276K
5
PANW icon
Palo Alto Networks
PANW
+$256K

Top Sells

Rank Stock Value
1
CHTR icon
Charter Communications
CHTR
+$1.06M
2
JPM icon
JPMorgan Chase
JPM
+$144K
3
EFAV icon
iShares MSCI EAFE Min Vol Factor ETF
EFAV
+$136K
4
FFC
Flaherty & Crumrine Preferred and Income Securities Fund
FFC
+$130K
5
DIA icon
State Street SPDR Dow Jones Industrial Average ETF Trust
DIA
+$116K

Sector Composition

Rank Sector Weight
1 Technology 16.46%
2 Financials 10.9%
3 Industrials 8.69%
4 Consumer Staples 7.71%
5 Consumer Discretionary 7.08%
Name Market Value Portfolio Weight Shares or Principal Change
in Stake 		Capital Flow
IVV icon
101
iShares Core S&P 500 ETF
IVV
$878B
$294K 0.21%
+616
New +$276K
QLTA icon
102
iShares AAA-A Rated Corporate Bond ETF
QLTA
$1.24B
$287K 0.2%
5,967
-118
-2% -$5.41K
PANW icon
103
Palo Alto Networks
PANW
$270B
$282K 0.2%
+1,912
New +$256K
IBM icon
104
IBM
IBM
$211B
$281K 0.2%
1,716
– –
REYN icon
105
Reynolds Consumer Products
REYN
$5.26B
$278K 0.19%
10,365
-164
-2% -$4.28K
PSX icon
106
Phillips 66
PSX
$84.9B
$274K 0.19%
2,060
– –
AMGN icon
107
Amgen
AMGN
$208B
$270K 0.19%
937
-46
-5% -$12.5K
RSPH icon
108
Invesco S&P 500 Equal Weight Health Care ETF
RSPH
$764M
$267K 0.19%
8,970
-703
-7% -$19.3K
C icon
109
Citigroup
C
$222B
$267K 0.19%
5,184
-223
-4% -$9.87K
MTUM icon
110
iShares MSCI USA Momentum Factor ETF
MTUM
$25B
$259K 0.18%
1,648
-12
-0.7% -$1.76K
WM icon
111
Waste Management
WM
$90.6B
$252K 0.18%
1,409
+2
+0.1% +$335
ISRG icon
112
Intuitive Surgical
ISRG
$127B
$248K 0.17%
735
– –
IWP icon
113
iShares Russell Mid-Cap Growth ETF
IWP
$19.8B
$237K 0.17%
+2,272
New +$215K
AWK icon
114
American Water Works
AWK
$26.7B
$237K 0.17%
1,797
+8
+0.4% +$1.01K
CL icon
115
Colgate-Palmolive
CL
$73.1B
$234K 0.16%
2,939
+18
+0.6% +$1.35K
RTX icon
116
RTX Corp
RTX
$290B
$233K 0.16%
+2,767
New +$219K
NFLX icon
117
Netflix
NFLX
$299B
$231K 0.16%
+4,740
New +$207K
AMT icon
118
American Tower
AMT
$80.8B
$216K 0.15%
+1,001
New +$189K
XYZ
119
Block Inc
XYZ
$48.4B
$215K 0.15%
+2,781
New +$157K
CMI icon
120
Cummins
CMI
$87.5B
$215K 0.15%
897
+2
+0.2% +$455
SLYV icon
121
State Street SPDR S&P 600 Small Cap Value ETF
SLYV
$4.89B
$214K 0.15%
2,574
-224
-8% -$16.6K
PYPL icon
122
PayPal
PYPL
$48.9B
$214K 0.15%
3,478
-505
-13% -$28.9K
MMM icon
123
3M
MMM
$90.9B
$213K 0.15%
+2,331
New +$187K
CNI icon
124
Canadian National Railway
CNI
$76.9B
$210K 0.15%
+1,673
New +$190K
UNH icon
125
UnitedHealth
UNH
$376B
$203K 0.14%
+386
New +$206K
2 3 4
5
6

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AL3A
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SP
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HWMT
Heritage Wealth Management (Texas) Houston, Texas $234M AUM 15.67% 1-Year Est. Return
JHWEPV
J.H. Whitney Equity Partners VII New Canaan, Connecticut $233M AUM 18.82% 1-Year Est. Return
BH
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BWM
Bernard Wealth Management Royal Oak, Michigan $234M AUM 27.82% 1-Year Est. Return
MC
Matisse Capital Portland, Oregon $234M AUM 19.72% 1-Year Est. Return

Fortune Financial Advisors's Q4 2023 Portfolio in Review

As of Q4 2023, Fortune Financial Advisors held 129 positions worth $143M, up 9.6% from $131M the previous quarter. Its ten largest holdings account for 32% of the portfolio.

Fortune Financial Advisors's Q4 2023 filing shows 11 new, 47 increased, 58 reduced and 2 closed positions. Its largest new stake was Amphenol: 21,602 shares worth $1.07M. The largest sale was Charter Communications, an estimated $1.06M.

By sector, the portfolio is most concentrated in Technology at 16% of assets, up from 14% a quarter earlier, followed by Financials and Industrials.

  • Fortune Financial Advisors's largest Q4 2023 buy was Amphenol: 21,602 shares worth $1.07M.
  • Fortune Financial Advisors added most to Vanguard Short-Term Treasury ETF in Q4 2023, an estimated $325K increase.
  • Fortune Financial Advisors's biggest Q4 2023 reduction was JPMorgan Chase, cutting an estimated $144K.
  • Fortune Financial Advisors fully exited Charter Communications in Q4 2023, selling an estimated $1.06M.
  • Fortune Financial Advisors's ten largest holdings make up 32% of its $143M portfolio in Q4 2023.
  • Fortune Financial Advisors opened 11 new positions and closed 2 in Q4 2023.
  • Fortune Financial Advisors's portfolio value rose 9.6% quarter-over-quarter to $143M.

Based on Fortune Financial Advisors's 13F filing for Q4 2023, filed 25 Jan 2024.