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FFA

Fortune Financial Advisors Portfolio holdings

AUM $234M
1-Year Est. Return 31.1%
This Fund
S&P 500
This Quarter Est. Return
+0.43%
1 Year Est. Return
+31.1%
3 Year Est. Return
+76.81%
5 Year Est. Return
–
10 Year Est. Return
–
AUM
$148M
AUM Growth
+$15.4M
Cap. Flow
+$14.9M
Cap. Flow %
10.03%
Top 10 Hldgs %
41.02%
Holding
101
New
7
Increased
51
Reduced
30
Closed
2

Top Buys

Rank Stock Value
1
GRMN
Garmin
GRMN
+$12.5M
2
VBIL
Vanguard 0-3 Month Treasury Bill ETF
VBIL
+$403K
3
MTUM icon
iShares MSCI USA Momentum Factor ETF
MTUM
+$383K
4
VGSH icon
Vanguard Short-Term Treasury ETF
VGSH
+$302K
5
VTES icon
Vanguard Short-Term Tax-Exempt Bond ETF
VTES
+$270K

Top Sells

Rank Stock Value
1
OLED icon
Universal Display
OLED
+$288K
2
RSP icon
Invesco S&P 500 Equal Weight ETF
RSP
+$259K
3
BRK.B icon
Berkshire Hathaway Class B
BRK.B
+$204K
4
USMV icon
iShares MSCI USA Min Vol Factor ETF
USMV
+$198K
5
IJH icon
iShares Core S&P Mid-Cap ETF
IJH
+$161K

Sector Composition

Rank Sector Weight
1 Miscellaneous 35.04%
2 Technology 21.15%
3 Consumer Discretionary 8.84%
4 Industrials 7.75%
5 Financials 7.16%
Name Market Value Portfolio Weight Shares or Principal Change
in Stake 		Capital Flow
FLOT icon
76
iShares Floating Rate Bond ETF
FLOT
$10.8B
$379K 0.26%
7,443
– –
OTIS icon
77
Otis Worldwide
OTIS
$26B
$334K 0.23%
3,828
+1
+0% +$89
IWP icon
78
iShares Russell Mid-Cap Growth ETF
IWP
$19.2B
$328K 0.22%
2,396
+1
+0% +$140
WM icon
79
Waste Management
WM
$86.7B
$316K 0.21%
1,438
-36
-2% -$7.67K
SDY icon
80
State Street SPDR S&P Dividend ETF
SDY
$21.3B
$308K 0.21%
2,216
– –
AMGN icon
81
Amgen
AMGN
$204B
$303K 0.2%
927
– –
ASML icon
82
ASML
ASML
$617B
$292K 0.2%
273
+11
+4% +$11.5K
MTD icon
83
Mettler-Toledo International
MTD
$27.4B
$290K 0.2%
208
– –
BAH icon
84
Booz Allen Hamilton
BAH
$9.52B
$289K 0.19%
3,423
-398
-10% -$35.6K
LLY icon
85
Eli Lilly
LLY
$1.02T
$286K 0.19%
+266
New +$254K
GLD icon
86
SPDR Gold Trust
GLD
$147B
$264K 0.18%
+665
New +$254K
PSX icon
87
Phillips 66
PSX
$106B
$261K 0.18%
2,020
-40
-2% -$5.38K
HON icon
88
Honeywell
HON
$66.2B
$250K 0.17%
1,279
-76
-6% -$14.9K
AWK icon
89
American Water Works
AWK
$27.4B
$243K 0.16%
1,864
+253
+16% +$33.8K
KO icon
90
Coca-Cola
KO
$381B
$240K 0.16%
3,436
– –
NEU icon
91
NewMarket
NEU
$8.18B
$229K 0.15%
334
– –
TDG icon
92
TransDigm Group
TDG
$60.9B
$229K 0.15%
172
-2
-1% -$2.62K
UITB icon
93
Victory Portfolios II VictoryShares Core Intermediate Bond ETF
UITB
$2.65B
$218K 0.15%
4,604
– –
IMTM icon
94
iShares MSCI Intl Momentum Factor ETF
IMTM
$4.3B
$214K 0.14%
+4,458
New +$214K
IEFA icon
95
iShares Core MSCI EAFE ETF
IEFA
$194B
$209K 0.14%
2,334
– –
IJS icon
96
iShares S&P Small-Cap 600 Value ETF
IJS
$8.06B
$205K 0.14%
+1,800
New +$202K
RSPH icon
97
Invesco S&P 500 Equal Weight Health Care ETF
RSPH
$855M
$204K 0.14%
+6,402
New +$199K
FNDF icon
98
Schwab Fundamental International Large Company Index ETF
FNDF
$26.2B
$201K 0.14%
+4,455
New +$197K
BB icon
99
BlackBerry
BB
$4.55B
$60.6K 0.04%
16,000
-600
-4% -$2.64K
BRK.B icon
100
Berkshire Hathaway Class B
BRK.B
$1.11T
– –
-406
Closed -$204K
1 2 3
4
5

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OW
Olistico Wealth Tulsa, Oklahoma $234M AUM 31.19% 1-Year Est. Return
TAP
Tounjian Advisory Partners Fort Myers, Florida $234M AUM 22.4% 1-Year Est. Return
BSCCG
Blue Sky Capital Consultants Group Poway, California $234M AUM 21.5% 1-Year Est. Return
AFWM
Arta Finance Wealth Management Mountain View, California $234M AUM
WB
West Bancorporation West Des Moines, Iowa $234M AUM 22.81% 1-Year Est. Return
PPA
Pilgrim Partners Asia Singapore $234M AUM 16.76% 1-Year Est. Return
CI
Carroll Investors Mt Pleasant, South Carolina $234M AUM 59.79% 1-Year Est. Return
RCM
Richardson Capital Management Menomonee Falls, Wisconsin $234M AUM 22.66% 1-Year Est. Return

Fortune Financial Advisors's Q4 2025 Portfolio in Review

As of Q4 2025, Fortune Financial Advisors held 101 positions worth $148M, up 12% from $133M the previous quarter. Its ten largest holdings account for 41% of the portfolio.

Fortune Financial Advisors deployed $14.9M of net new capital in Q4 2025, opening 7 new positions and adding to 51 existing holdings. Its largest new stake was Vanguard 0-3 Month Treasury Bill ETF: 5,339 shares worth $403K.

By sector, the portfolio is most concentrated in Miscellaneous at 35% of assets, down from 37% a quarter earlier, followed by Technology and Consumer Discretionary.

On the sell side, the largest reduction was Invesco S&P 500 Equal Weight ETF, an estimated $259K trimmed.

  • Fortune Financial Advisors's largest Q4 2025 buy was Vanguard 0-3 Month Treasury Bill ETF: 5,339 shares worth $403K.
  • Fortune Financial Advisors added most to Garmin in Q4 2025, an estimated $12.5M increase.
  • Fortune Financial Advisors's biggest Q4 2025 reduction was Invesco S&P 500 Equal Weight ETF, cutting an estimated $259K.
  • Fortune Financial Advisors fully exited Universal Display in Q4 2025, selling an estimated $288K.
  • Fortune Financial Advisors's ten largest holdings make up 41% of its $148M portfolio in Q4 2025.
  • Fortune Financial Advisors opened 7 new positions and closed 2 in Q4 2025.
  • Fortune Financial Advisors's portfolio value rose 12% quarter-over-quarter to $148M.

Based on Fortune Financial Advisors's 13F filing for Q4 2025, filed 23 Jan 2026.