We are live on ! Find out more
FFA

Fortune Financial Advisors Portfolio holdings

AUM $234M
1-Year Est. Return 31.1%
This Fund
S&P 500
This Quarter Est. Return
+1.64%
1 Year Est. Return
+31.1%
3 Year Est. Return
+76.81%
5 Year Est. Return
–
10 Year Est. Return
–
AUM
$116M
AUM Growth
+$5.95M
Cap. Flow
+$5.54M
Cap. Flow %
4.78%
Top 10 Hldgs %
37.1%
Holding
97
New
9
Increased
60
Reduced
18
Closed
2

Top Buys

Rank Stock Value
1
CHE icon
Chemed
CHE
+$617K
2
VOO icon
Vanguard S&P 500 ETF
VOO
+$590K
3
AVUV icon
Avantis US Small Cap Value ETF
AVUV
+$501K
4
FLOT icon
iShares Floating Rate Bond ETF
FLOT
+$380K
5
VIG icon
Vanguard Dividend Appreciation ETF
VIG
+$375K

Top Sells

Rank Stock Value
1
VBR icon
Vanguard Morningstar Small-Cap Value ETF
VBR
+$593K
2
JNJ icon
Johnson & Johnson
JNJ
+$427K
3
DIA icon
State Street SPDR Dow Jones Industrial Average ETF Trust
DIA
+$195K
4
RSP icon
Invesco S&P 500 Equal Weight ETF
RSP
+$148K
5
QUAL icon
iShares MSCI USA Quality Factor ETF
QUAL
+$128K

Sector Composition

Rank Sector Weight
1 Technology 12.24%
2 Consumer Discretionary 10.3%
3 Industrials 8.32%
4 Financials 7.86%
5 Consumer Staples 6.68%
Name Market Value Portfolio Weight Shares or Principal Change
in Stake 		Capital Flow
CHE icon
51
Chemed
CHE
$7.07B
$668K 0.58%
+1,085
New +$617K
COP icon
52
ConocoPhillips
COP
$147B
$656K 0.57%
6,244
+5
+0.1% +$499
CRL icon
53
Charles River Laboratories
CRL
$11.2B
$651K 0.56%
4,325
-7
-0.2% -$1.17K
VIG icon
54
Vanguard Dividend Appreciation ETF
VIG
$111B
$589K 0.51%
3,034
+1,886
+164% +$375K
GOOG icon
55
Alphabet (Google) Class C
GOOG
$4.36T
$554K 0.48%
3,549
-20
-0.6% -$3.66K
SMMV icon
56
iShares MSCI USA Small-Cap Min Vol Factor ETF
SMMV
$289M
$541K 0.47%
13,064
-81
-0.6% -$3.38K
PG icon
57
Procter & Gamble
PG
$336B
$539K 0.46%
3,160
+142
+5% +$23.8K
QQQ icon
58
Invesco QQQ Trust
QQQ
$453B
$531K 0.46%
1,133
+372
+49% +$189K
AVGO icon
59
Broadcom
AVGO
$1.85T
$520K 0.45%
3,106
+220
+8% +$46.6K
INTU icon
60
Intuit
INTU
$86.5B
$507K 0.44%
826
+70
+9% +$42K
SBAC icon
61
SBA Communications
SBAC
$19.2B
$472K 0.41%
2,146
+212
+11% +$44.4K
AVUV icon
62
Avantis US Small Cap Value ETF
AVUV
$30.3B
$464K 0.4%
+5,328
New +$501K
CARR icon
63
Carrier Global
CARR
$51B
$428K 0.37%
6,757
+9
+0.1% +$598
ANGL icon
64
VanEck Fallen Angel High Yield Bond ETF
ANGL
$3.08B
$411K 0.35%
14,238
+36
+0.3% +$1.04K
QUAL icon
65
iShares MSCI USA Quality Factor ETF
QUAL
$46.4B
$401K 0.35%
2,346
-715
-23% -$128K
BAH icon
66
Booz Allen Hamilton
BAH
$8.39B
$399K 0.34%
3,814
+307
+9% +$37K
IVV icon
67
iShares Core S&P 500 ETF
IVV
$878B
$393K 0.34%
700
+84
+14% +$49.6K
FLOT icon
68
iShares Floating Rate Bond ETF
FLOT
$10.2B
$380K 0.33%
+7,443
New +$380K
IBM icon
69
IBM
IBM
$211B
$373K 0.32%
1,500
– –
RTX icon
70
RTX Corp
RTX
$290B
$370K 0.32%
2,792
– –
OTIS icon
71
Otis Worldwide
OTIS
$27.4B
$369K 0.32%
3,576
+2
+0.1% +$195
ISRG icon
72
Intuitive Surgical
ISRG
$127B
$358K 0.31%
723
+5
+0.7% +$2.77K
NVDA icon
73
NVIDIA
NVDA
$4.86T
$346K 0.3%
3,192
+880
+38% +$112K
ETN icon
74
Eaton
ETN
$161B
$336K 0.29%
1,235
-43
-3% -$13.4K
OLED icon
75
Universal Display
OLED
$3.68B
$330K 0.28%
2,367
-281
-11% -$42K
1 2
3
4

Similar funds

IAG
Investmark Advisory Group Shelton, Connecticut $234M AUM 16.71% 1-Year Est. Return
AL3A
Accel Leaders 3 Associates Palo Alto, California $234M AUM
SP
Saranac Partners London $234M AUM 14.11% 1-Year Est. Return
HWMT
Heritage Wealth Management (Texas) Houston, Texas $234M AUM 15.67% 1-Year Est. Return
JHWEPV
J.H. Whitney Equity Partners VII New Canaan, Connecticut $233M AUM 18.82% 1-Year Est. Return
BH
Burk Holdings Tulsa, Oklahoma $233M AUM 19.18% 1-Year Est. Return
BWM
Bernard Wealth Management Royal Oak, Michigan $234M AUM 27.82% 1-Year Est. Return
MC
Matisse Capital Portland, Oregon $234M AUM 19.72% 1-Year Est. Return

Fortune Financial Advisors's Q1 2025 Portfolio in Review

As of Q1 2025, Fortune Financial Advisors held 97 positions worth $116M, up 5.4% from $110M the previous quarter. Its ten largest holdings account for 37% of the portfolio.

Fortune Financial Advisors deployed $5.54M of net new capital in Q1 2025, opening 9 new positions and adding to 60 existing holdings. Its largest new stake was Chemed: 1,085 shares worth $668K.

By sector, the portfolio is most concentrated in Technology at 12% of assets, down from 13% a quarter earlier, followed by Consumer Discretionary and Industrials.

On the sell side, the largest reduction was State Street SPDR Dow Jones Industrial Average ETF Trust, an estimated $195K trimmed.

  • Fortune Financial Advisors's largest Q1 2025 buy was Chemed: 1,085 shares worth $668K.
  • Fortune Financial Advisors added most to Vanguard S&P 500 ETF in Q1 2025, an estimated $590K increase.
  • Fortune Financial Advisors's biggest Q1 2025 reduction was State Street SPDR Dow Jones Industrial Average ETF Trust, cutting an estimated $195K.
  • Fortune Financial Advisors fully exited Vanguard Morningstar Small-Cap Value ETF in Q1 2025, selling an estimated $593K.
  • Fortune Financial Advisors's ten largest holdings make up 37% of its $116M portfolio in Q1 2025.
  • Fortune Financial Advisors opened 9 new positions and closed 2 in Q1 2025.
  • Fortune Financial Advisors's portfolio value rose 5.4% quarter-over-quarter to $116M.

Based on Fortune Financial Advisors's 13F filing for Q1 2025, filed 29 Apr 2025.